#digital-marketing

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Marketing tech
fromThe IP Law Blog
1 day ago

The Briefing: Fake Reviews, Real Consequences - Consumer Review Dos and Don'ts (Featured)

Companies must understand FTC rules to use online reviews and influencer marketing effectively.
#advertising
Marketing tech
fromExchangewire
3 days ago

Same Streets, Same Feeds: The Gentrified Digital Advertising World

The digital landscape has become homogenized, prioritizing convenience over diversity and authenticity.
Marketing tech
fromAdweek
1 week ago

TikTok Adds AI-Powered Tools to Woo Marketers Ahead of Potential Ban

TikTok launches new advertising tools to boost performance for advertisers amid potential U.S. ban.
Marketing tech
fromTheWrap
2 weeks ago

Ads Are Coming to AI and None of Us Are Ready

The shift from traditional advertising to performance marketing is redefining consumer interactions with AI.
Generative AI could significantly disrupt the search and content ecosystem by reshaping advertising strategies.
Marketing tech
fromThe Drum
1 day ago

With the coming AI sloppening, we must get better at understanding creative data

The adtech industry requires innovative creative solutions to enhance performance beyond current inefficiencies.
Marketing tech
fromNew York Post
1 week ago

Mark Zuckerberg's Meta aims to fully automate advertising with AI by 2026: report

Meta aims to enable complete ad creation and targeting using AI by the end of next year.
Artificial intelligence
fromQuartz
1 week ago

Meta is going all-in on AI advertising

Meta plans to fully automate its advertising revenue using AI by 2026, transforming ad creation and targeting.
Zuckerberg anticipates increased productivity from AI will elevate advertising's share of global GDP.
Marketing tech
fromExchangewire
3 days ago

Same Streets, Same Feeds: The Gentrified Digital Advertising World

The digital landscape has become homogenized, prioritizing convenience over diversity and authenticity.
Marketing tech
fromAdweek
1 week ago

TikTok Adds AI-Powered Tools to Woo Marketers Ahead of Potential Ban

TikTok launches new advertising tools to boost performance for advertisers amid potential U.S. ban.
Marketing tech
fromTheWrap
2 weeks ago

Ads Are Coming to AI and None of Us Are Ready

The shift from traditional advertising to performance marketing is redefining consumer interactions with AI.
Generative AI could significantly disrupt the search and content ecosystem by reshaping advertising strategies.
Marketing tech
fromThe Drum
1 day ago

With the coming AI sloppening, we must get better at understanding creative data

The adtech industry requires innovative creative solutions to enhance performance beyond current inefficiencies.
Marketing tech
fromNew York Post
1 week ago

Mark Zuckerberg's Meta aims to fully automate advertising with AI by 2026: report

Meta aims to enable complete ad creation and targeting using AI by the end of next year.
Artificial intelligence
fromQuartz
1 week ago

Meta is going all-in on AI advertising

Meta plans to fully automate its advertising revenue using AI by 2026, transforming ad creation and targeting.
Zuckerberg anticipates increased productivity from AI will elevate advertising's share of global GDP.
#user-intent
fromMarTech
1 day ago
Marketing tech

How to get started with AI optimization (and explain it to your leadership) | MarTech

fromMarTech
1 day ago
Marketing tech

How to get started with AI optimization (and explain it to your leadership) | MarTech

#ai-search
Artificial intelligence
fromPractical Ecommerce
1 week ago

The Post-Traffic SEO Shift

AI search reduces the need to click links, impacting traditional SEO strategies.
Brand optimization is critical as users query brand names directly.
Traffic as an indicator for eCommerce performance is diminishing.
Artificial intelligence
fromPractical Ecommerce
1 week ago

The Post-Traffic SEO Shift

AI search reduces the need to click links, impacting traditional SEO strategies.
Brand optimization is critical as users query brand names directly.
Traffic as an indicator for eCommerce performance is diminishing.
#search-engine-optimization
fromClickUp
2 days ago

What Is Cross-Selling: Strategies, Benefits and Tools | ClickUp

Cross-selling is the art of suggesting related products or services whenever a customer makes a purchase, aimed at fulfilling their needs and increasing order value.
Marketing tech
Marketing tech
fromExchangewire
2 days ago

Covatic Supercharges Contextual Targeting with Full Support for IAB Content Taxonomy Audiences

Covatic's introduction of IAB Content Audiences enables context-based targeting while ensuring privacy compliance.
The integration unlocks over 700 pre-defined audience segments for effective marketing.
#performance-max
#brand-strategy
#leadership
#innovation
fromCNET
3 days ago
Artificial intelligence

Meta's All In on AI Creating the Ads You See on Instagram and Facebook

fromExchangewire
4 days ago
Marketing tech

Equativ Finalises Merger with Sharethrough, Launches Rebrand to Reflect Unified Vision & Scale

fromCNET
3 days ago
Artificial intelligence

Meta's All In on AI Creating the Ads You See on Instagram and Facebook

fromExchangewire
4 days ago
Marketing tech

Equativ Finalises Merger with Sharethrough, Launches Rebrand to Reflect Unified Vision & Scale

#small-business
fromTechRadar
3 days ago
Marketing tech

Adobe launches new Express tool for small businesses - and I spoke exclusively to its chief to find out the top 5 things you need to know

fromTechRadar
3 days ago
Marketing tech

Adobe launches new Express tool for small businesses - and I spoke exclusively to its chief to find out the top 5 things you need to know

Marketing tech
fromRetail Dive
4 days ago

Lowe's launches creator network to build bonds with millennials, Gen Z

Lowe's launched the first home improvement creator network to engage millennial and Gen Z audiences.
#email-marketing
fromAWeber
2 weeks ago
Social media marketing

How Does Email Marketing Work? Everything You Need to Know To Do It Right

fromAWeber
2 weeks ago
Social media marketing

How Does Email Marketing Work? Everything You Need to Know To Do It Right

#seo
fromMarTech
3 days ago
Marketing tech

Playbook Broken: The innovator's SEO --- Navigating the new age of search | MarTech

fromForbes
1 week ago
Marketing tech

AI Mode And AI Overviews: An Untapped Opportunity For SaaS Companies

Marketing tech
fromSocial Media Explorer
1 week ago

Digital Marketing Agency in Singapore: The Key to Growing Your Business in the Digital Age - Social Media Explorer

Businesses require a strong online presence for growth and should partner with digital marketing agencies to target the right audience and drive leads.
Online marketing
fromEntrepreneur
5 days ago

How to Fix an SEO Campaign That Isn't Working | Entrepreneur

SEO is critical for online visibility and lead generation, but many businesses overlook common pitfalls that hinder their efforts.
Marketing tech
fromMarTech
3 days ago

Playbook Broken: The innovator's SEO --- Navigating the new age of search | MarTech

The evolution of SEO signals the obsolescence of traditional marketing methods.
Marketing tech
fromInc
2 weeks ago

Why PR Is Your Brand's Best Defense in the AI Search Era

The rise of generative AI is fundamentally shifting brand discoverability and marketing strategies, emphasizing the importance of public relations.
fromForbes
1 week ago
Marketing tech

AI Mode And AI Overviews: An Untapped Opportunity For SaaS Companies

#audience-engagement
fromDigiday
4 days ago
Marketing tech

The state of interactive video: How shoppable, personalized and clickable video elements are driving brand engagement and ROI

fromDigiday
4 days ago
Marketing tech

The state of interactive video: How shoppable, personalized and clickable video elements are driving brand engagement and ROI

#tiktok
Music production
fromTechCrunch
1 week ago

TikTok launches 'TikTok for Artists,' a new music insights platform | TechCrunch

TikTok launches TikTok for Artists, a platform that helps artists connect with fans and promotes their music.
Music production
fromTechCrunch
1 week ago

TikTok launches 'TikTok for Artists,' a new music insights platform | TechCrunch

TikTok launches TikTok for Artists, a platform that helps artists connect with fans and promotes their music.
#content-optimization
fromeLearning Industry
4 days ago

Top Digital Marketing Manager Skills To Build High-Performing Teams

You may already be a digital marketing manager. However, you should never stop looking for growth opportunities that allow you to evolve and help your team overcome challenges more efficiently.
Marketing tech
#meta
Marketing tech
fromPCMAG
1 week ago

Sorry, Ad Execs, AI Is Also Coming for You As Meta Eyes Ads Made Entirely by AI

Meta plans to introduce an AI-powered ad service by 2026, enhancing targeted advertising capabilities.
Marketing tech
fromPCMAG
1 week ago

Sorry, Ad Execs, AI Is Also Coming for You As Meta Eyes Ads Made Entirely by AI

Meta plans to introduce an AI-powered ad service by 2026, enhancing targeted advertising capabilities.
#e-commerce
Marketing tech
fromThe Drum
2 weeks ago

How advertisers can cash in on the happiest place on the internet

Consumers experience high levels of joy and engagement during e-commerce checkouts, making it an optimal moment for brands to connect.
fromForbes
5 days ago
Marketing tech

How To Overcome E-Commerce Marketing Pain Points: 19 Expert Solutions

Marketing tech
fromThe Drum
2 weeks ago

How advertisers can cash in on the happiest place on the internet

Consumers experience high levels of joy and engagement during e-commerce checkouts, making it an optimal moment for brands to connect.
fromForbes
5 days ago
Marketing tech

How To Overcome E-Commerce Marketing Pain Points: 19 Expert Solutions

#google-ads
fromSearch Engine Roundtable
5 days ago
Marketing tech

Google Ads Issue - Maybe Ads Not Displaying

Google Ads is experiencing issues affecting ad visibility and performance for advertisers.
Google is currently investigating reports regarding improper ad serving and impressions.
fromSearch Engine Roundtable
2 weeks ago
Marketing tech

Google Ads Al Max For Search Campaigns In The Interface

Google is rebranding Search Max to AI Max within Google Ads to emphasize AI-driven campaign capabilities.
Marketing tech
fromSearch Engine Roundtable
5 days ago

Google Ads Issue - Maybe Ads Not Displaying

Google Ads is experiencing issues affecting ad visibility and performance for advertisers.
Google is currently investigating reports regarding improper ad serving and impressions.
fromAmazon Web Services
5 days ago

How Kepler democratized AI access and enhanced client services with Amazon Q Business | Amazon Web Services

Our commitment to clarity and security drives our operations, taking inspiration from Johannes Kepler to illuminate the path for our Fortune 500 clients.
Marketing tech
#online-branding
fromForbes
5 days ago
Social media marketing

5 Steps For Building An Online Brand That Connects And Compels Action

fromForbes
5 days ago
Social media marketing

5 Steps For Building An Online Brand That Connects And Compels Action

fromstupidDOPE | Est. 2008
6 days ago

Private Equity's Next Smart Move? Partnering With a Media Engine That Builds Brands | stupidDOPE | Est. 2008

As social algorithms shift and paid impressions flood timelines, stupidDOPE remains focused on organic visibility, long-tail SEO, and syndication models that continue to outperform short-term trends.
Growth hacking
#ai
fromGeeky Gadgets
6 days ago
Artificial intelligence

How AI is Predicting Viral Videos : The Secret Tech Behind Tomorrow's Viral Sensations

Artificial intelligence
fromGeeky Gadgets
6 days ago

How AI is Predicting Viral Videos : The Secret Tech Behind Tomorrow's Viral Sensations

AI-powered tools can predict the next viral sensation by analyzing large datasets and trends.
Content creators can leverage AI to gain insights into emerging trends before they go mainstream.
Digital life
fromCreative Bloq
6 days ago

What is Phygital design, and why is it everywhere in 2025?

Phygital design seamlessly blends physical and digital experiences, revolutionizing retail interactions.
fromAbove the Law
1 week ago

The Quiet Crisis Of Law Firm Lead Conversion: Why You Don't Have A Marketing Problem, You Have An Intake Problem - Above the Law

Marketing drives attention. But intake converts that attention into action. Without a well-oiled intake system, even the most sophisticated marketing will bleed opportunity.
Marketing tech
fromSearch Engine Roundtable
1 week ago

Google Ads API Version 20 Now Out

Google has released version 20 of the Google Ads API, introducing new features for reporting, campaign management, and upcoming updates expected in 2025.
Marketing tech
#ai-advertising
Marketing tech
fromBenzinga
1 week ago

Mark Zuckerberg's Meta To Offer Fully Automated AI-Based Ad Creation By 2026: Report - Meta Platforms (NASDAQ:META)

Meta Platforms is launching a fully automated AI-driven ad creation system by 2026.
fromAol
1 week ago
Artificial intelligence

AI-driven search ad spending set to surge to $26 billion by 2029, data shows

Marketing tech
fromBenzinga
1 week ago

Mark Zuckerberg's Meta To Offer Fully Automated AI-Based Ad Creation By 2026: Report - Meta Platforms (NASDAQ:META)

Meta Platforms is launching a fully automated AI-driven ad creation system by 2026.
fromAol
1 week ago
Artificial intelligence

AI-driven search ad spending set to surge to $26 billion by 2029, data shows

#consumer-behavior
fromThe Drum
1 week ago
Marketing tech

If AI doesn't know your product, no one will

AI is revolutionizing how brands engage with consumers, making relevance more important than ever.
fromHarvard Business Review
1 week ago
Artificial intelligence

Forget What You Know about SEO-Here's How to Optimize Your Brand for LLMs

A significant shift towards Gen AI tools by consumers for product recommendations is evident in recent surveys.
fromSearch Engine Roundtable
1 week ago

Microsoft Advertising Now Has An Ads Liaison - Navah Hopkins

Navah Hopkins joins Microsoft Advertising as the Ads Liaison, providing direct communication with product teams to enhance B2B marketing support and user feedback.
Marketing tech
Marketing tech
fromExchangewire
1 week ago

Nordic Programmatic DOOH Growth to Outpace Global, with 37% Investment Rise Ahead

The Nordic region is rapidly adopting programmatic digital out-of-home (pDOOH), with 32% of campaigns utilizing it, surpassing the global average.
#content-creation
fromLindsey Gamble
1 week ago
Social media marketing

Instagram's Suggested Fixes Feature Shows How to Improve Your Reels Performance - Lindsey Gamble

#retail-media
Media industry
fromThe Drum
2 weeks ago

Why 'retail media' has evolved into 'commerce media' - and what that means

Retail media has evolved into a comprehensive commerce media ecosystem that transcends traditional advertising methods.
Media industry
fromThe Drum
2 weeks ago

Why 'retail media' has evolved into 'commerce media' - and what that means

Retail media has evolved into a comprehensive commerce media ecosystem that transcends traditional advertising methods.
fromForbes
2 weeks ago
Marketing tech

Web3 Advertising Trends For 2025

Web3 advertising is projected to grow significantly, driven by blockchain technologies.
Marketing tech
fromForbes
2 weeks ago

How To Market On Platforms Where Traditional Ads Don't Exist

Smart brands earn attention rather than interrupting, especially on platforms where traditional ads are avoided.
Social media marketing
fromSportskeeda
2 weeks ago

Paige Spiranac reveals her "huge passion" that is the secret behind her success on social media

Paige Spiranac joins Grass League to enhance brand development and digital marketing efforts, focusing on talent and sponsor engagement.
fromDigiday
2 weeks ago

Why guaranteed access matters when it comes to securing premium DOOH inventory

Not all screens are created equal, and in the modern fragmented marketplace, how advertisers access and activate the best placements can make or break a campaign.
Marketing tech
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