#digital-marketing

#digital-marketing

Adobe will acquire software platform Semrush for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to strengthen its marketing tools and attract brands with generative artificial intelligence products. The company will pay $12 per share for Semrush, representing a premium of around 77.5% to its stock's last closing price. Semrush shares jumped 75% to $11.83 in premarket trading. Semrush designs and develops AI software that helps companies with search engine optimization, social media, and digital advertising.

Grande Portage Resources Ltd. has engaged Machai Capital Inc. to enhance its digital marketing efforts through a comprehensive media program. This strategic move aims to boost the company's market presence and investor communications, potentially strengthening its position in the mineral exploration industry. Spark's Take on TSE:GPG StockAccording to Spark, TipRanks' AI Analyst, TSE:GPG is a Neutral. Grande Portage Resources faces significant financial instability with no revenue and consistent losses.

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging.

According to a recent blog post, the San Francisco-based a16z launched an internal branding and marketing arm called the "New Media team" several months ago in order to provide founders with "the legitimacy, taste, brandbuilding, expertise, and momentum they need to win the narrative battle online." This team will embed itself within portfolio companies when necessary, per the blog post.

being obnoxious or shocking might please someone in another country who is sitting in their underwear liking a video, but it won't do anything to help close a deal. If I were a real estate agent [I'd look] at the top five, top 10 people who are actually selling and making money. They're not dancing on tables or doing those skits like whatever-her-name-is does in Tampa, said Ruiz, who has at least 500,000 followers on Legendary's Instagram, a highly viewed home tour YouTube channel.

For your company and your products, your logo, packaging, and the impression you make via search engines and digital channels are the first things that clients and consumers will register. Controlling your brand image is linked to your success, and a polished professional look is vital. Design needs today aren't restricted to graphic design - they also include effective website and UX/UI design.

In today's digital age, where every sport spins stories across screens, tennis still seems trapped in its old rhythm, struggling to embrace the pulse of modern content. Taylor Fritz and his girlfriend, Morgan Riddle. who began dating the American star in 2020 and turned her life as a tennis 'WAG' into a social media empire, recently sparked conversation by calling out the sport's rigid approach to online storytelling.

Brightcom Group Limited has announced the incorporation of a wholly-owned subsidiary, Brightcom Defence Private Limited, to focus on the defense sector. This strategic move, led by a three-member leadership team including Mr. M. Suresh Kumar Reddy as Chairman & Managing Director and Mr. M. V. Mayuk Reddy as Executive Director, aims to expand the company's operations into defense technologies. The subsidiary's new website provides insights into its initial focus areas and serves as a portal for customer and partner inquiries.

On her desk at Anthropologie's Philadelphia headquarters, CEO Tricia Smith keeps a palm-sized rock wrapped in a paper sleeve, neatly tied with a bow. It's packaged as if it would be sold at the retailer, with a price of $1,000. Her team made it for her after a woman's TikTok went viral in September, in which she unboxes a rock from outside, pretending it's a pricey new decoration from Anthropologie in front of her boyfriend to see his reaction.

Too many lawyers are sold on the idea that a shiny website and a few SEO tweaks will flood their inbox with new business. But as digital strategist and attorney Seth Price explains in our recent "Be That Lawyer" conversation, marketing a law firm - especially in the B2B space - requires more than a passive online presence. It requires strategy, focus, and the courage to say no to the wrong things so you can double down on what actually works.

One example of this hybrid approach could be found in the company's big marketing and product development pushes of the past year, Milani CMO Jeremy Lowenstein told AdExchanger. Last year, he said, the company launched blurring powders that give a filtered look, similar to in-app filters. The idea was inspired by and lived organically on social channels, but was meant to drive mass-market, in-store shelf sales. With new product launches this year, Milani has expanded on its blurring and blur-out products.

've been exploring digital marketing lately and noticed that many online courses focus more on theory than actual practice. I'm looking for suggestions or resources that help beginners work on real projects, gain hands-on experience, and get guidance from experts. It would be great to know about any communities, mentorship programs, or platforms where learners can practice SEO, Google Ads, and analytics on live projects. Any recommendations from your experience would be really helpful!

The education system today stands not only on textbooks and other traditional materials. Rather it is increasingly becoming more focused on practical, analytical and technical knowledge. Online courses have been pivotal in bringing about this change wherein students, irrespective of their geographical location can learn from experts across the globe. This has also brought about changes in the way recruiters look for candidates in the job market.

Naomi Romo holds deep appreciation for the work her parents have put into Anghelo's Suit & Tux in Miami, Florida. "I am sitting here today because of the dreams and all the effort put into this family vision," Romo says. Romo's parents, Anghelo and Monica, founded the men's wear and tailoring business in 2013; today Romo works with them as co-owner. "Being surrounded by my family business, it has been a part of me ever since I can remember," she says.

chaotic and disruptive

Possibly advisors don't prioritize Gen Xers because they carry more credit card debt than any other generation. Or maybe it's because they are struggling to raise their children and put them through college while simultaneously taking care of aging parents. Younger Gen Xers are in mid-career, still paying off their student loans. As they age, many will have adult children returning to the nest.

Dubb's Grub is a Digital Marketing Specialist. What began as a food page has now evolved into a full-fledged digital marketing business.

For non-profit organizations, every resource counts. Unlike corporations with expansive marketing budgets, most charitable groups operate on lean resources while striving to make the biggest possible impact in their communities. This reality often places them at a disadvantage in the digital space, where visibility determines reach, credibility, and donor engagement. Without a strong online presence, non-profits risk being overshadowed by larger institutions, even when their missions are equally important.

Angkor Resources Corp. has announced the granting of 4,775,000 stock options to its Directors, Officers, and consultants, recognizing their exceptional performance. These options, priced at $0.255 per share, are part of the company's Stock Option Plan and are subject to TSX Venture Exchange approval. Additionally, Angkor has engaged King Tide Media LLC for a one-month awareness campaign, costing US $35,000, to enhance its digital marketing and content creation efforts. This strategic move is aimed at bolstering the company's visibility and market presence.

Your school has 30 seconds to make a first impression. That's it. Whether it's a parent scrolling through your school website at midnight or driving past your campus during pickup, those fleeting moments determine if they'll dig deeper or keep looking. 👀 Many schools are still marketing like it's 2015. They rely on word-of-mouth and hope their reputation speaks for itself. Meanwhile, those thriving have cracked the code on modern marketing strategies for schools.

Cosa Resources Corp. announced its participation in the Metals Investor Forum in Vancouver, where President and CEO Keith Bodnarchuk will present updates on the company's exploration progress, particularly at the Murphy Lake North uranium project. Additionally, Cosa has entered a digital marketing agreement with Machai Capital Inc. to enhance its market presence through a comprehensive campaign. This initiative aims to bolster Cosa's visibility and stakeholder engagement as it continues to focus on its core drilling operations at Murphy Lake North.

Memes can be equal parts funny and confusing. They're quirky, quick, and everywhere: from WhatsApp groups to global ad campaigns. It's no secret that memes have taken over digital culture. You'll find them used in marketing, protest signs, political rallies, and even classroom presentations. What started as internet inside jokes are now shaping communication. Memes have become a new kind of language, one that brands can't afford to ignore.

The first caution every aspiring entrepreneur needs to hear is this: know the line between play and work. Many side hustles begin as hobbies, such as baking, crafting, coaching, or digital content creation, which feel effortless in the early stages. But once that passion starts generating consistent income, the rules change. Upskilling courses are now available everywhere, from baking masterclasses to Etsy business strategy workshops, coding bootcamps, and fashion design intensives, giving women the opportunity to sharpen their skills and compete at a professional level.

i-mobile Co., Ltd. reported a significant increase in its financial performance for the fiscal year ending July 31, 2025, with net sales rising by 14.9% and profit attributable to owners of the parent increasing by 22.2%. The company's strong financial results reflect its effective strategies in the competitive digital marketing sector, indicating robust growth and a positive outlook for stakeholders.

supporting the development and implementation of marketing strategies for PRACSIS services, events, and training programmes; coordinating marketing campaigns across digital and traditional channels (website, newsletters, social media, press, etc.); creating, editing and publishing engaging marketing content tailored to different audiences; managing PRACSIS' social media channels (content planning, community engagement, performance tracking) to increase visibility and impact; managing and updating marketing tools and platforms, including the company website and digital channels;