"When we talk about where we want VGK to go from on a digital and social perspective, we don't just want to be the best team in the NHL, we want to be the best team in sports, said Scott Kegley, Vegas Golden Knights Chief Digital Officer. Scott Kegley has joined the Vegas Golden Knights organization as the Chief Digital Officer, where he will oversee Digital Marketing, Innovation, Creative, Social and Influencer Marketing."
"Kegley's journey in sports started at the University of Southern California, where he worked for the campus television station and became an executive producer. During his studies, Kegley secured a job with the USC Athletic Department and was exposed to a wide range of sports, including his first experience working in football. The San Francisco 49ers offered Kegley a digital position as a fresh college graduate, and from there, the rest is history."
Scott Kegley joined the Vegas Golden Knights as Chief Digital Officer to oversee digital marketing, innovation, creative, social and influencer marketing. He began at the University of Southern California, working in the campus television station and USC Athletic Department, gaining production and multi-sport experience. He started his pro career with the San Francisco 49ers and built two decades of NFL experience in digital, social and fan engagement with the 49ers and Minnesota Vikings. He led digital platforms at AMB Sports and Entertainment for Atlanta Falcons, Atlanta United FC, Mercedes-Benz Stadium and Atlanta Drive GC, then returned to the Falcons to lead content and influencer marketing. He aims to grow the Golden Knights' digital presence and elevate the team's profile across sports.
Read at www.nhl.com
Unable to calculate read time
Collection
[
|
...
]