#sponsorship

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Marketing tech
fromInc
10 hours ago

What Diageo's Formula 1 Strategy Can Teach You About Luxury Marketing

Luxury brands in Formula 1 must focus on creating meaningful experiences amidst a competitive landscape dominated by logos.
NYC food
fromMiami Herald
1 day ago

Joey Chestnut Still Doesn't Know Whether He'll Be in Nathan's Hot Dog Eating Contest

Joey Chestnut's absence from the Fourth of July Hot Dog Eating Contest is due to a sponsorship conflict with Nathan's.
Negotiations between Chestnut and Nathan's are ongoing, with hopes for resolution before the event.
#ineos-grenadiers
France news
fromCyclingnews
2 weeks ago

Ineos Grenadiers-TotalEnergies merger 'nearing completion' according to Times report as new links to Remco Evenepoel emerge

Ineos Grenadiers is close to a multimillion-pound sponsorship deal with TotalEnergies, aiming for Tour de France success.
fromCyclingnews
5 days ago
Bicycling

'We're focused on what's going to help us win Grand Tours again' - Ineos Grenadiers' long-term plans go beyond signing Remco Evenepoel

France news
fromCyclingnews
2 weeks ago

Ineos Grenadiers-TotalEnergies merger 'nearing completion' according to Times report as new links to Remco Evenepoel emerge

Ineos Grenadiers is close to a multimillion-pound sponsorship deal with TotalEnergies, aiming for Tour de France success.
fromCyclingnews
5 days ago
Bicycling

'We're focused on what's going to help us win Grand Tours again' - Ineos Grenadiers' long-term plans go beyond signing Remco Evenepoel

#football
English Premier League
fromwww.bbc.com
1 month ago

From beer to betting - how have football shirt sponsors changed?

The prevalence of gambling sponsorship in the Premier League has surged, a stark contrast to earlier sponsorships focused on physical product sales.
Chelsea
fromwww.90min.com
4 weeks ago

Chelsea confirm front-of-shirt sponsor for remainder of 2024/25 season

Chelsea signs a new sponsorship deal with DAMAC Properties for shirt branding, aided by their pursuit of Champions League qualification.
English Premier League
fromwww.bbc.com
1 month ago

From beer to betting - how have football shirt sponsors changed?

The prevalence of gambling sponsorship in the Premier League has surged, a stark contrast to earlier sponsorships focused on physical product sales.
Chelsea
fromwww.90min.com
4 weeks ago

Chelsea confirm front-of-shirt sponsor for remainder of 2024/25 season

Chelsea signs a new sponsorship deal with DAMAC Properties for shirt branding, aided by their pursuit of Champions League qualification.
fromEuroPython Blog
6 days ago

AI Keynote Reveal, Python Documentary Premiere & Last Chance for Combined Tickets

Nerea Luis, an expert in AI, will keynote at EuroPython, discussing the tangible benefits of generative AI for developers and tech professionals.
Europe news
FC Barcelona
fromESPN.com
1 week ago

From the Rolling Stones to Drake: Each time Barcelona has rocked an artist's logo on its kit

Barcelona's partnership with Spotify has led to innovative kit designs featuring prominent artists before key matches.
fromSoapcentral
2 weeks ago

"That was a big sponsorship": Netizens react as Ray reveals he lost his Adidas sponsorship along with YourRAGE

Ray's apparent indifference to losing a major sponsorship, such as Adidas, highlights a unique confidence and independence in his influencer career.
Social media marketing
fromCyclingnews
2 weeks ago

Ceratizit end women's sponsorship but WorldTour team hopes to find new backer to race on

Since the team's founding in 2014, both the Ceratizit Group and the team behind Ceratizit Pro Cycling have proudly contributed to the growth and visibility of women's cycling, helping to develop world-class talent and achieving remarkable success, including 65 road victories, 13 WorldTour wins, 16 world titles on the track, and four Olympic medals.
Women in technology
fromtime.com
2 weeks ago

Sponsorship'Not MentorshipWill Help You Land a Job Out of College

When companies make tough decisions, they don't just look at resumes; they rely on trusted voices to vouch for employees' or job candidates' value.
Startup companies
fromNew York Post
2 weeks ago

Top skater sues Supreme for $26M after brand kick-flipped major sponsorship deal, 'destroyed' his career

Tyshawn Jones's $26 million lawsuit against Supreme alleges the skateboard brand unjustly terminated his sponsorship deal and spread malicious rumors damaging his reputation.
Social justice
fromBavarian Football Works
2 weeks ago

Bring Money for Wirtz: Bayern Munich to make German automaker sponsor switch?

"BMW might buy Audi's shares at FC Bayern and replace it as shareholder and main car sponsor, even before the end of the partnership contract between Bayern and Audi in 2029."
Bayern Munich
fromVulture
2 weeks ago

Top Chef Recap: Stunt Queens

Without money coming in from the likes of Chipotle, tourism boards, and those wily Trollz, Top Chef simply wouldn't be able to sustain itself for as long as it has.
SF food
Soccer (FIFA)
fromwww.theguardian.com
2 weeks ago

How can a country that is hosting the World Cup have no sponsor for its top flight?

Copa do Brasil returns for women's football, igniting support and competition among clubs after nine years.
Brazilian women's football faces broadcast and sponsorship challenges ahead of the Women's World Cup.
#advertising
Marketing tech
fromSocial Media Today
3 weeks ago

Snapchat Announces AI-Powered Ad Updates, and Expanded Sponsored Snaps

Snap introduces AI smart bidding for optimized advertising.
Under the Ghost enables artists to engage directly with fans.
Marketing tech
fromAbove the Law
2 months ago

Thanks To Our Advertisers - Above the Law

Expressing gratitude to sponsors is essential for community support.
Advertising opportunities are available on Above the Law.
Futureproofing law firms involves training and integrating technology.
Marketing tech
fromEssentiallySports
3 weeks ago

The Right Way to Earn Profits: Veteran Strategist John Andrews on Digital Marketing and Content Strategy

Building a loyal customer base in NASCAR requires engaging content beyond traditional sponsorships.
#brand-strategy
Marketing tech
fromForbes
3 weeks ago

How Sequel Tampons Wins Female Brand Trust Through Men's Sports

Sequel's stadium sponsorship exemplifies a shift in recognizing menstruating fans' needs in sports settings.
Marketing tech
fromForbes
3 weeks ago

How Sequel Tampons Wins Female Brand Trust Through Men's Sports

Sequel's stadium sponsorship exemplifies a shift in recognizing menstruating fans' needs in sports settings.
#manchester-united
UK news
fromwww.bbc.com
3 months ago

Ineos seeks early end to Spurs sponsorship

Ineos is negotiating an early termination of its sponsorship deal with Tottenham due to cost-cutting measures.
Manchester United
fromwww.90min.com
3 months ago

Man Utd co-owners trying to back out of Tottenham sponsorship deal

INEOS plans to terminate their sponsorship deal with Tottenham Hotspur amidst ongoing cost-cutting measures and poor performance at Manchester United.
UK news
fromwww.bbc.com
3 months ago

Ineos seeks early end to Spurs sponsorship

Ineos is negotiating an early termination of its sponsorship deal with Tottenham due to cost-cutting measures.
Manchester United
fromwww.90min.com
3 months ago

Man Utd co-owners trying to back out of Tottenham sponsorship deal

INEOS plans to terminate their sponsorship deal with Tottenham Hotspur amidst ongoing cost-cutting measures and poor performance at Manchester United.
Manchester United
fromwww.standard.co.uk
3 weeks ago

Best Manchester United kits: A nostalgic journey for football fans

Manchester United shirts from the 1990s and 2000s symbolize emotional connections to iconic moments and the club's significant cultural impact.
#arsenal
fromBikemag
1 month ago

Iconic Apparel Brand Expands into Mountain Biking

Peak Performance's entry into mountain biking apparel is a marked expansion that showcases its commitment to quality and design in a competitive market.
Bicycling
Fashion & style
fromwww.nytimes.com
1 month ago

Paige Bueckers and the Importance of Dressing to Impress at the W.N.B.A. Draft

The W.N.B.A. draft emphasizes players' personal style as a means to introduce themselves and attract potential sponsors.
#community-engagement
Marketing tech
fromThe Drum
1 month ago

How brand sponsorship is being rewritten in 2025

The sponsorship landscape is shifting towards micro-sponsorship and hybrid strategies that leverage community connections and real-time cultural responsiveness.
fromBlack & White & Read All Over
1 month ago

Could Juventus and Jeep be reuniting for a shirt sponsorship deal?

Juventus is looking to finalize a return of Jeep as the primary shirt sponsor and possibly include Visit Detroit as a second sponsor.
Juventus
Miami Marlins
fromNew York Post
1 month ago

Roberto Clemente Jr. 'shocked' over Pirates removing tribute to dad - for an alcohol ad

The Pittsburgh Pirates replaced Roberto Clemente's tribute with an advertisement, causing outrage among fans and the Clemente family.
#nil-deals
#meta
Social media marketing
fromAdweek
1 month ago

Meta Lands Multiyear Sponsorship Deal With UFC

Meta partners with UFC to enhance fan engagement through advanced technology.
The partnership includes innovative tools like Threads and Meta AI for UFC fans.
fromDigiday
1 month ago

The Independent bets big on individual talent-led verticals with the launch of Independent Studios

The U.K.-based digital news publisher has signed YouTube creator Alan Clery as creative director to kick off the launch of Independent Studios.
London startup
#cycling
Bicycling
fromcyclingnews.com
2 months ago

Where bikes are made: The silent manufacturers at the helm of the industry

OEM agreements enable cycling brands to reduce costs by outsourcing manufacturing, particularly to Asian factories.
Bicycling
fromcyclingnews.com
2 months ago

Rabobank returns to professional cycling sponsorship in three-and-a-half year agreement with Visma-Lease a Bike

Rabobank re-enters cycling sponsorship with Team Visma-Lease a Bike, marking a return after nearly a decade and committing to support cycling talent.
fromcyclingnews.com
2 months ago
Bicycling

'You can feel a bit of extra tension in everyone' - Wout van Aert cautious but hoping to fly at Omloop Het Nieuwsblad

Bicycling
fromcyclingnews.com
2 months ago

Where bikes are made: The silent manufacturers at the helm of the industry

OEM agreements enable cycling brands to reduce costs by outsourcing manufacturing, particularly to Asian factories.
Bicycling
fromcyclingnews.com
2 months ago

Rabobank returns to professional cycling sponsorship in three-and-a-half year agreement with Visma-Lease a Bike

Rabobank re-enters cycling sponsorship with Team Visma-Lease a Bike, marking a return after nearly a decade and committing to support cycling talent.
fromcyclingnews.com
2 months ago
Bicycling

'You can feel a bit of extra tension in everyone' - Wout van Aert cautious but hoping to fly at Omloop Het Nieuwsblad

fromwww.theguardian.com
1 month ago

New Zealand Rugby and Ineos settle sponsorship contract dispute

New Zealand Rugby and Ineos have resolved their sponsorship dispute following Ineos' legal challenges regarding non-payment and financial difficulties impacting their European operations.
UK news
fromFood & Beverage Magazine
2 months ago

PARMIGIANO REGGIANO ANNOUNCES DEBUT PARTNERSHIP WITH THE MIAMI OPEN

Parmigiano Reggiano is proud to partner with the Miami Open, marking a new chapter for the brand by enhancing the fan experience with unique product activations.
Miami food
fromNew York Post
2 months ago

White House accepting sponsorships for this year's Easter Egg Roll

Critics have raised concerns about the appropriateness of corporate sponsorships for the White House Easter Egg Roll, suggesting it undermines the event's tradition.
US Elections
fromDodger Blue
2 months ago

Los Angeles Dodgers Sign Sponsorship Deal With Surfside

Surfside is very excited to introduce our delicious iced teas and lemonades to the passionate Dodgers fan base and cannot think of a better way to enjoy a game.
LA Dodgers
fromClickUp
2 months ago

Free Event Proposal PDF Templates to Create Your Ideal Plan

A well-organized event proposal template helps stakeholders quickly understand the event's scope and details through a clear structure and logical flow.
Fundraising
fromBusiness Insider
2 months ago

San Francisco Pride loses $300,000 as companies including Comcast and Diageo reevaluate sponsorships

When we talk about the cost of putting this on, a lot of that money goes back to the queer community. A lot of people benefit from the money spent on Pride weekend.
NYC LGBT
Soccer (FIFA)
fromcyclingnews.com
2 months ago

Saudi Arabian PIF investment fund close to sponsoring the Giro d'Italia maglia rosa

Saudi Arabia's PIF is close to sponsoring the Giro d'Italia race leader's pink jersey, indicative of rising Middle Eastern investment in cycling.
Startup companies
fromEntrepreneur
2 months ago

Pay it Forward this International Women's Day - Here's What I Look for as a CEO to Uplift More Women | Entrepreneur

International Women's Day calls for leaders to uplift women and create supportive workplaces.
fromMLB Trade Rumors
2 months ago

Nationals Pursuing Stadium Naming Rights Deal

The Nationals are finally seeking to sell naming rights to their stadium and logo sponsorships for jerseys, a move aimed at enhancing revenues and competitive standing.
Boston Red Sox
#bp
Media industry
fromIrish Independent
3 months ago

Sponsor announced for Doireann Garrihy's new RTE 2FM drivetime show

RTÉ has launched a new sponsorship opportunity with a €225,000 asking price, coinciding with Doireann Garrihy's return to the station.
fromwww.romfordrecorder.co.uk
3 months ago

How did Hornchurch's Dean get on in episode two of The Apprentice?

Despite being unhappy with the aesthetics of the virtual character and logo, Dean's team managed to win over three sponsors amounting in 215,000.
Miscellaneous
from3blmedia
5 months ago

DICK'S Sporting Goods Named Official Sporting Goods Retailer

We are really excited to sponsor The University of Texas Athletics. Austin is home to one of the best fan bases and some of the most elite athletes in the country.
Miscellaneous
fromIndependent
3 months ago

US firm that sponsors Conor McGregor stands by MMA fighter after 'reviewing' evidence from civil rape case

Despite the jury's ruling against Conor McGregor in a civil case regarding alleged sexual misconduct, one of his major sponsors has stated it will continue to support him.
Miscellaneous
Soccer (FIFA)
fromwww.bbc.com
3 months ago

Arsenal, PSG and Bayern urged to end Visit Rwanda deals

The DRC urges major football clubs to terminate sponsorships with Visit Rwanda amid a humanitarian crisis linked to Rwandan actions in the region.
fromwww.nytimes.com
3 months ago

F.C.C. Chair Orders Investigation Into NPR and PBS Stations

"I am concerned that NPR and PBS broadcasts could be violating federal law by airing commercials. It is possible that NPR and PBS member stations are broadcasting underwriting announcements that cross the line into prohibited commercial advertisements."
Television
fromwww.theguardian.com
4 months ago

Which football teams have won the league without a shirt sponsor? | The Knowledge

Aston Villa was the last team to win the English top flight without a shirt sponsor in the 1980-81 season, utilizing only 14 players that year.
Miscellaneous
fromDigiday
5 months ago

The pragmatist's guide to esports in 2024

2024 marked the beginning of esports spring, or at least somewhat of a thaw, as advertisers once again opened their wallets for esports inventory.
Miscellaneous
fromianVisits
5 months ago

National Gallery's Sainsbury Wing to reopen in May 2025 with fresh display and sponsorship

The National Gallery is set to reopen its Sainsbury Wing in May 2025, featuring a rehang of galleries sponsored by little-known property firm CC Land.
Miscellaneous
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