Nonprofit hospital systems across the country are spending millions to plaster their names on sports stadiums and arenas, highlighting a significant investment in sports sponsorship despite economic uncertainties.
"At FitFlop, we believe that movement has the power to inspire progress, confidence, and connection. Our partnership with Haringey Girls Academy is an exciting opportunity to help empower the next generation of young women, celebrating their individuality, encouraging active lifestyles, and supporting their ambitions on and off the pitch."
"Over the last two nights, the NBA didn't just stage a show—they sold the stage, the script, and the orchestra pit to an insurance giant... It was branded content."
Ray's apparent indifference to losing a major sponsorship, such as Adidas, highlights a unique confidence and independence in his influencer career.
Since the team's founding in 2014, both the Ceratizit Group and the team behind Ceratizit Pro Cycling have proudly contributed to the growth and visibility of women's cycling, helping to develop world-class talent and achieving remarkable success, including 65 road victories, 13 WorldTour wins, 16 world titles on the track, and four Olympic medals.
"BMW might buy Audi's shares at FC Bayern and replace it as shareholder and main car sponsor, even before the end of the partnership contract between Bayern and Audi in 2029."
