Newcastle United has entered a multi-year partnership with global cryptocurrency exchange BYDFi, appointing BYDFi as the club's Official Cryptocurrency Exchange Partner. The partnership aims to connect BYDFi with Newcastle's growing international fanbase and to showcase BYDFi's financial solutions worldwide. The collaboration will strengthen Newcastle's presence in key international markets and provide supporters with access to digital finance tools, expertise, and new experiences via BYDFi's platform. The club's recent growth in broadcast audiences and social media reach underpins the strategic timing. Both organizations emphasize long-term practice, ambition, and creating digital experiences to bring fans closer to the club.
Our club has seen incredible growth in recent years - since the 21/22 season our broadcast audience has ranked second among Europe's top clubs, and in the Asia-Pacific region we now attract the fifth-highest Premier League TV audience. Add to that being the fastest-growing club on Premier League social media last season, and it's clear our fanbase is expanding at a remarkable pace.
Lasting success, on the pitch or in finance, comes from doing the right things, repeatedly, over time. We're honoured to partner with Newcastle United and to support a mindset where belief meets steady practice. That's what 'BUIDL Your Dream Finance' means to us; BUIDL is our term for taking actions which turn ideas into reality. Partnering with one of Europe's biggest clubs shows our ambition to continue our
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