#marketing

[ follow ]
#ecommerce
Shopify
1 month ago
Marketing

Launch Your Online Store in 2024: The 15-Point Ecommerce Checklist - Shopify

Prioritize crucial tasks like SEO, marketing, and analytics before launching a Shopify store. [ more ]
www.shopify.com
1 month ago
Marketing

How To Sell Coffee Online: Your Guide for 2024

Selling coffee online can be profitable with the right marketing and branding strategies. [ more ]
Medium
1 year ago
Marketing

Building An Omnichannel Brand and Strategy

Shinola partners with family businesses and iconic brands to offer American-designed products. [ more ]
Shopify
1 month ago
Marketing

Launch Your Online Store in 2024: The 15-Point Ecommerce Checklist - Shopify

Prioritize crucial tasks like SEO, marketing, and analytics before launching a Shopify store. [ more ]
www.shopify.com
1 month ago
Marketing

How To Sell Coffee Online: Your Guide for 2024

Selling coffee online can be profitable with the right marketing and branding strategies. [ more ]
Medium
1 year ago
Marketing

Building An Omnichannel Brand and Strategy

Shinola partners with family businesses and iconic brands to offer American-designed products. [ more ]
moreecommerce
Fast Company
1 month ago
Marketing

Why Supercell blended Hollywood with TikTok to launch 'Squad Busters'

Supercell launches Squad Busters with star-studded ads to combat stagnant growth and engage wider audience. [ more ]
#consumer-engagement
The Drum
1 month ago
Marketing

Inside a campaign using Indians' dark fantasies to make cookies irresistable

Using Bollywood star Shah Rukh Khan helped Dark Fantasy increase market penetration and consumer engagement by tapping into Indian cultural storytelling and mythology. [ more ]
MarTech
1 month ago
Marketing

The autonomous marketing revolution: Navigating the new frontier of brand engagement | MarTech

AI and big data are revolutionizing marketing by providing autonomous engines for personalized consumer engagement. [ more ]
The Drum
1 month ago
Marketing

Inside a campaign using Indians' dark fantasies to make cookies irresistable

Using Bollywood star Shah Rukh Khan helped Dark Fantasy increase market penetration and consumer engagement by tapping into Indian cultural storytelling and mythology. [ more ]
MarTech
1 month ago
Marketing

The autonomous marketing revolution: Navigating the new frontier of brand engagement | MarTech

AI and big data are revolutionizing marketing by providing autonomous engines for personalized consumer engagement. [ more ]
moreconsumer-engagement
Digiday
1 month ago
Marketing

Marketers take drastic measures as ad tech snafus erupt

Marketers are cutting out unreliable partners in ad tech to focus on trustworthy platforms, signaling a need for a fundamental overhaul in the programmatic ad industry. [ more ]
Inverse
1 month ago
Video games

Did Xbox Set 'Hellblade 2' Up to Fail?

Xbox needs to give its games a bigger platform to avoid quiet launches and improve success. [ more ]
Entrepreneur
1 month ago
Marketing

Why You Need a Customer Mission Statement | Entrepreneur

The focus in marketing conferences tends to be on company needs rather than customer needs. [ more ]
Vulture
1 month ago
Marketing

Watch Hit Man on the Big Screen Now, Not on a Link Later

The confusion between two similar-sounding movies demonstrates marketing and distribution challenges. [ more ]
#advertising
The Drum
1 month ago
Marketing

How Monzo plans to 'win the hearts and minds of every living room'

Monzo launches its first above-the-line campaign in 5 years to reach a broader audience and accelerate growth. [ more ]
Shopify
1 month ago
Marketing

Types of Advertising: 14 Ways to Market a Product (2024) - Shopify

Advertising is a multifaceted tool for engaging customers, building awareness, and influencing decisions. [ more ]
Creative Bloq
2 months ago
Graphic design

Obviously, Samsung's mocking Apple's controversial iPad Pro ad

Samsung poked fun at Apple's controversial iPad Pro ad with a response video emphasizing creativity and criticizing Apple's approach. [ more ]
Marketing Dive
2 months ago
Marketing

Samsung swipes at Apple over controversial 'Crush!' ad for iPad Pro

Samsung responds to Apple's poorly received ad with a quick, creative video highlighting the resilience of creativity. [ more ]
Creative Bloq
2 months ago
Marketing

The best adverts of the 2020s (so far)

The 2020s witnessed challenges with lockdowns, pandemic, and economic issues, but some exceptional ads like Emily Crisps' shone amid the chaos. [ more ]
The Verge
2 months ago
Wearables

Samsung mocks Apple's crushing iPad Pro ad with its own 'UnCrush' pitch

Samsung responded to Apple's 'Crush' ad with a video called 'UnCrush,' attempting to join the conversation and find a weak point in Apple's armor. [ more ]
The Drum
1 month ago
Marketing

How Monzo plans to 'win the hearts and minds of every living room'

Monzo launches its first above-the-line campaign in 5 years to reach a broader audience and accelerate growth. [ more ]
Shopify
1 month ago
Marketing

Types of Advertising: 14 Ways to Market a Product (2024) - Shopify

Advertising is a multifaceted tool for engaging customers, building awareness, and influencing decisions. [ more ]
Creative Bloq
2 months ago
Graphic design

Obviously, Samsung's mocking Apple's controversial iPad Pro ad

Samsung poked fun at Apple's controversial iPad Pro ad with a response video emphasizing creativity and criticizing Apple's approach. [ more ]
Marketing Dive
2 months ago
Marketing

Samsung swipes at Apple over controversial 'Crush!' ad for iPad Pro

Samsung responds to Apple's poorly received ad with a quick, creative video highlighting the resilience of creativity. [ more ]
Creative Bloq
2 months ago
Marketing

The best adverts of the 2020s (so far)

The 2020s witnessed challenges with lockdowns, pandemic, and economic issues, but some exceptional ads like Emily Crisps' shone amid the chaos. [ more ]
The Verge
2 months ago
Wearables

Samsung mocks Apple's crushing iPad Pro ad with its own 'UnCrush' pitch

Samsung responded to Apple's 'Crush' ad with a video called 'UnCrush,' attempting to join the conversation and find a weak point in Apple's armor. [ more ]
moreadvertising
#influencers
BBC News
1 month ago
Marketing

South Africa election 2024: Influencers rally youth to vote

Influencers in South Africa now engage in promoting ideas, philosophy, and political discussions, becoming influential in elections and societal issues. [ more ]
TechRadar
1 month ago
Marketing

TikTok will now let companies create social media campaigns using generative AI

TikTok introduced AI-powered ad suite Symphony for enhanced marketing tools and efficiency on the platform. [ more ]
newyorkupstate
2 months ago
Marketing

The links between social media, influencers, and consumerism: How to be more intentional with what you're buying

Influencers play a significant role in Gen Z's social media shopping habits. It's crucial to be aware of potential dangers and trends in consumer spending. [ more ]
BBC News
1 month ago
Marketing

South Africa election 2024: Influencers rally youth to vote

Influencers in South Africa now engage in promoting ideas, philosophy, and political discussions, becoming influential in elections and societal issues. [ more ]
TechRadar
1 month ago
Marketing

TikTok will now let companies create social media campaigns using generative AI

TikTok introduced AI-powered ad suite Symphony for enhanced marketing tools and efficiency on the platform. [ more ]
newyorkupstate
2 months ago
Marketing

The links between social media, influencers, and consumerism: How to be more intentional with what you're buying

Influencers play a significant role in Gen Z's social media shopping habits. It's crucial to be aware of potential dangers and trends in consumer spending. [ more ]
moreinfluencers
#digital-advertising
The Drum
1 month ago
Marketing

Beyond performance: how marketers can realize total commerce success

Commerce is about more than just performance in retail media networks. [ more ]
Inc.com
1 month ago
Marketing

When Cookies Go Away, You'll Be Glad You Mastered These 3 Advertising Alternatives

Businesses must find advertising alternatives post-Google cookie phase-out to prevent market share loss. [ more ]
The Drum
1 month ago
Marketing

Beyond performance: how marketers can realize total commerce success

Commerce is about more than just performance in retail media networks. [ more ]
Inc.com
1 month ago
Marketing

When Cookies Go Away, You'll Be Glad You Mastered These 3 Advertising Alternatives

Businesses must find advertising alternatives post-Google cookie phase-out to prevent market share loss. [ more ]
moredigital-advertising
cyclingnews.com
1 month ago
Bicycling

Opinion: Pro gravel racing is good for the Spirit of Gravel

The term 'Spirit of Gravel' encompasses various aspects of gravel cycling and is used liberally by marketers, influencers, and media to convey anti-mainstream and countercultural sentiments. [ more ]
The Drum
1 month ago
Marketing

After years wondering what's wrong with the ad industry, I realized what's right with it

Liz Levy's return to Crispin showcases her new appreciation for the agency and the ad industry. [ more ]
#entrepreneurship
Adweek
1 month ago
Marketing

Ad Agencies Can Help Reduce Racial Wealth Gap in America

Black-owned small businesses can achieve remarkable success with social media and community support. [ more ]
Entrepreneur
2 months ago
Social media marketing

Ask Co-Founder of Netflix Marc Randolph Anything: How to Watch | Entrepreneur

An opportunity to ask Marc Randolph for free business advice [ more ]
Adweek
1 month ago
Marketing

Ad Agencies Can Help Reduce Racial Wealth Gap in America

Black-owned small businesses can achieve remarkable success with social media and community support. [ more ]
Entrepreneur
2 months ago
Social media marketing

Ask Co-Founder of Netflix Marc Randolph Anything: How to Watch | Entrepreneur

An opportunity to ask Marc Randolph for free business advice [ more ]
moreentrepreneurship
Dodger Blue
1 month ago
LA Dodgers

Dodgers Sought Lucrative Deal For Jersey Patch Because Of Shohei Ohtani

The Los Angeles Dodgers have started wearing jersey advertisements for the first time, driven by the high-value partnership with Guggenheim Partners due to Shohei Ohtani's presence. [ more ]
Forbes
1 month ago
Marketing

How Effective Marketing Propels Small Business Success

Marketing is essential for small business success. [ more ]
Forbes
1 month ago
Artificial intelligence

Council Post: 17 Expert Insights Into The Rise Of AI Influencers

Businesses are considering adopting virtual AI influencers to represent their brands, leveraging their customization and personalization capabilities. [ more ]
#tiktok
ABC7 San Francisco
1 month ago
Marketing

TikTok plans global layoffs in operations and marketing

TikTok is planning significant layoffs affecting global user support, communications, content, and marketing teams. [ more ]
The Drum
1 month ago
Marketing

The Drum's Daily Briefing: TikTok AI suite enhances ads & WPP integrates Claude AI

Tech giants like TikTok and WPP are leveraging AI to enhance marketing strategies and optimize ad content.
FCC is considering implementing rules for disclosure of AI-generated political advertising to ensure transparency and combat misinformation. [ more ]
Digiday
1 month ago
Marketing

What TikTok's uncertain future in the U.S. could mean for Snap's ad business

Snap is poised to benefit from TikTok's uncertain future in the U.S. [ more ]
www.cnn.com
1 month ago
Marketing

TikTok plans global layoffs in operations and marketing

TikTok plans significant layoffs affecting various departments. [ more ]
Fashion Dive
1 month ago
Marketing

TikTok users continue to grow and evolve: Here's what the numbers say

TikTok usage in the U.S. has quadrupled since 2021, with potential regulatory challenges, but marketers continue to see it as a crucial platform. [ more ]
The Drum
1 month ago
Marketing

The Drum's Daily Briefing: Nestle targets Ozempic users & Cazoo crashes

Nestlé launches Vital Pursuit food brand for weight management consumers, TikTok lays off marketing employees, Cazoo faces insolvency challenges. [ more ]
ABC7 San Francisco
1 month ago
Marketing

TikTok plans global layoffs in operations and marketing

TikTok is planning significant layoffs affecting global user support, communications, content, and marketing teams. [ more ]
The Drum
1 month ago
Marketing

The Drum's Daily Briefing: TikTok AI suite enhances ads & WPP integrates Claude AI

Tech giants like TikTok and WPP are leveraging AI to enhance marketing strategies and optimize ad content.
FCC is considering implementing rules for disclosure of AI-generated political advertising to ensure transparency and combat misinformation. [ more ]
Digiday
1 month ago
Marketing

What TikTok's uncertain future in the U.S. could mean for Snap's ad business

Snap is poised to benefit from TikTok's uncertain future in the U.S. [ more ]
www.cnn.com
1 month ago
Marketing

TikTok plans global layoffs in operations and marketing

TikTok plans significant layoffs affecting various departments. [ more ]
Fashion Dive
1 month ago
Marketing

TikTok users continue to grow and evolve: Here's what the numbers say

TikTok usage in the U.S. has quadrupled since 2021, with potential regulatory challenges, but marketers continue to see it as a crucial platform. [ more ]
The Drum
1 month ago
Marketing

The Drum's Daily Briefing: Nestle targets Ozempic users & Cazoo crashes

Nestlé launches Vital Pursuit food brand for weight management consumers, TikTok lays off marketing employees, Cazoo faces insolvency challenges. [ more ]
moretiktok
#audience-engagement
jeffbullas.com
1 month ago
Marketing

Here's Why Your Facebook Page is the Key to 2024 Marketing Success - jeffbullas.com

A well-crafted Facebook Page is crucial for successful marketing, offering a platform to engage with customers, showcase products, gain insights, and enhance brand credibility for businesses of all sizes. [ more ]
Forbes
2 months ago
Podcast

Council Post: 20 Tips For Starting A Business Podcast The Right Way

Podcasts are valuable for entrepreneurs to market their business and connect with their audience. [ more ]
jeffbullas.com
1 month ago
Marketing

Here's Why Your Facebook Page is the Key to 2024 Marketing Success - jeffbullas.com

A well-crafted Facebook Page is crucial for successful marketing, offering a platform to engage with customers, showcase products, gain insights, and enhance brand credibility for businesses of all sizes. [ more ]
Forbes
2 months ago
Podcast

Council Post: 20 Tips For Starting A Business Podcast The Right Way

Podcasts are valuable for entrepreneurs to market their business and connect with their audience. [ more ]
moreaudience-engagement
TechRadar
1 month ago
Web design

5 essential design rules for successful business cards

A well-designed business card is crucial for marketing and generating sales. [ more ]
MarTech
1 month ago
Artificial intelligence

Salesforce piles on the Einstein Copilots | MarTech

Salesforce introduced AI-powered Einstein Copilots for marketing and merchants to enhance business users' capabilities in executing complex tasks. [ more ]
#ai-tools
Inc.com
1 month ago
Artificial intelligence

AI Roundup: Adobe's Images for Business, Google Tests AI Ads, Everyone Loves New ChatGPT

AI tools like Adobe's Image 3 are transforming image creation for businesses, enabling content reuse and localization for marketing purposes. [ more ]
Practical Ecommerce
2 months ago
Marketing

AI Tools to Convert Articles into Videos

Generative AI tools like Brainy Docs, CopyCopter, and DeepBrain are enabling businesses to quickly create videos from text for marketing on various platforms. [ more ]
Inc.com
1 month ago
Artificial intelligence

AI Roundup: Adobe's Images for Business, Google Tests AI Ads, Everyone Loves New ChatGPT

AI tools like Adobe's Image 3 are transforming image creation for businesses, enabling content reuse and localization for marketing purposes. [ more ]
Practical Ecommerce
2 months ago
Marketing

AI Tools to Convert Articles into Videos

Generative AI tools like Brainy Docs, CopyCopter, and DeepBrain are enabling businesses to quickly create videos from text for marketing on various platforms. [ more ]
moreai-tools
#rebranding
Itsnicethat
1 month ago
Graphic design

Primark (very lightly) rebrands with tweaked logo and graphic portals

Primark introduces new secondary palette and refreshed aqua blue for accessibility.
VCCP incorporates playful characters in rebranding to better represent brand's personality.
Shift in Primark's marketing towards Primark Cares initiative for sustainability goals. [ more ]
Creative Bloq
2 months ago
Graphic design

The new Asda logo looks a lot more sophisticated

Asda reveals a sophisticated rebrand highlighting a deep green logo and playful brand identity. [ more ]
Itsnicethat
1 month ago
Graphic design

Primark (very lightly) rebrands with tweaked logo and graphic portals

Primark introduces new secondary palette and refreshed aqua blue for accessibility.
VCCP incorporates playful characters in rebranding to better represent brand's personality.
Shift in Primark's marketing towards Primark Cares initiative for sustainability goals. [ more ]
Creative Bloq
2 months ago
Graphic design

The new Asda logo looks a lot more sophisticated

Asda reveals a sophisticated rebrand highlighting a deep green logo and playful brand identity. [ more ]
morerebranding
#artificial-intelligence
TechRadar
1 month ago
Marketing

Unleashing the metaverse and generative AI for a better brand experience

Businesses are transitioning from curiosity to strategic implementation of cutting-edge technologies like the metaverse and OpenAI's ChatGPT for marketing purposes. [ more ]
www.nytimes.com
2 months ago
Marketing

Advertising That Mixes Reality with A.I.

Jewelers are utilizing artificial intelligence for marketing potential. [ more ]
The Economic Times
2 months ago
Artificial intelligence

Creators wielding AI reimagine creativity on a budget

Artists like Anirudh Ravichander are using AI to reimagine Bollywood songs, saving costs and pushing creativity in music production. [ more ]
TechRadar
1 month ago
Marketing

Unleashing the metaverse and generative AI for a better brand experience

Businesses are transitioning from curiosity to strategic implementation of cutting-edge technologies like the metaverse and OpenAI's ChatGPT for marketing purposes. [ more ]
www.nytimes.com
2 months ago
Marketing

Advertising That Mixes Reality with A.I.

Jewelers are utilizing artificial intelligence for marketing potential. [ more ]
The Economic Times
2 months ago
Artificial intelligence

Creators wielding AI reimagine creativity on a budget

Artists like Anirudh Ravichander are using AI to reimagine Bollywood songs, saving costs and pushing creativity in music production. [ more ]
moreartificial-intelligence
#product-development
Harvard Business Review
1 month ago
Marketing

How Your Business Should Tap into the Creator Economy

Creators drive demand for specialized products, accelerate product life cycles, and change customer values. [ more ]
LogRocket Blog
1 month ago
UX design

Creating a consumer behavior playbook for your product - LogRocket Blog

Your unhappiest customer is your best source of truth [ more ]
Harvard Business Review
1 month ago
Marketing

How Your Business Should Tap into the Creator Economy

Creators drive demand for specialized products, accelerate product life cycles, and change customer values. [ more ]
LogRocket Blog
1 month ago
UX design

Creating a consumer behavior playbook for your product - LogRocket Blog

Your unhappiest customer is your best source of truth [ more ]
moreproduct-development
Spokesman.com
1 month ago
Privacy professionals

Bryan Toston and Jason Stock : The American Privacy Rights Act holds promise - and significant perils - for small businesses

The American Privacy Rights Act could hurt small businesses by overregulating data use in marketing and advertising. [ more ]
Entrepreneur
1 month ago
Marketing

Kickstarter Is Making Big Changes to Its Service. What's New | Entrepreneur

Kickstarter introduces new features like Late Pledges and in-house marketing team to help creators maximize funds. [ more ]
#sales
Forbes
1 month ago
Marketing

5 Key Tips I Wish I Knew Before Starting My Business

Invest in marketing and sales for business success.
Testing messaging and ideas is crucial for meeting customer needs.
Clear communication with ideal clients is essential for building trust.
Effective financial management is crucial for business sustainability. [ more ]
Hubspot
1 month ago
Web design

Writing the Ultimate One-Pager About Your Business: 8 Examples and How to Make One [+ Free Template]

The one-pager is a powerful tool for succinctly communicating your business's value proposition, capturing interest, and compelling action. [ more ]
Forbes
1 month ago
Marketing

5 Key Tips I Wish I Knew Before Starting My Business

Invest in marketing and sales for business success.
Testing messaging and ideas is crucial for meeting customer needs.
Clear communication with ideal clients is essential for building trust.
Effective financial management is crucial for business sustainability. [ more ]
Hubspot
1 month ago
Web design

Writing the Ultimate One-Pager About Your Business: 8 Examples and How to Make One [+ Free Template]

The one-pager is a powerful tool for succinctly communicating your business's value proposition, capturing interest, and compelling action. [ more ]
moresales
#apple
Theregister
1 month ago
Apple

So you've built the best tablet, Apple? Show us why we care

Apple's latest iPad ad is deemed as a massive marketing mistake, contrasting poorly with their historical impactful ads. [ more ]
Theregister
2 months ago
Tech industry

Samsung takes bite of Apple over its mega marketing misstep

Apple's recent marketing disaster faced criticism and mockery from competitors like Samsung. [ more ]
Fast Company
2 months ago
Marketing

Samsung has a brilliant response to Apple's hated 'Crush' ad

Samsung's ad "Uncrush" responded effectively to Apple's marketing misstep with "Crush." [ more ]
Forbes
2 months ago
Tech industry

Apple Doesn't Have An Advertising Problem, It Has A Reputation Problem

Apple faced backlash for recent iPad ad, highlighting the importance of context and messaging in marketing. [ more ]
Santa Monica Daily Press
2 months ago
Marketing

Technology crushing human creativity? Apple's new iPad ad has struck a nerve online

Critics found Apple's new iPad Pro ad tone-deaf. [ more ]
MusicRadar
2 months ago
Apple

"We missed the mark with this video, and we're sorry": Apple apologises for controversial iPad Pro ad showing instruments being destroyed

Apple apologizes for controversial iPad Pro ad that depicted crushing creative tools, acknowledging insensitivity towards artists' reverence for their instruments. [ more ]
Theregister
1 month ago
Apple

So you've built the best tablet, Apple? Show us why we care

Apple's latest iPad ad is deemed as a massive marketing mistake, contrasting poorly with their historical impactful ads. [ more ]
Theregister
2 months ago
Tech industry

Samsung takes bite of Apple over its mega marketing misstep

Apple's recent marketing disaster faced criticism and mockery from competitors like Samsung. [ more ]
Fast Company
2 months ago
Marketing

Samsung has a brilliant response to Apple's hated 'Crush' ad

Samsung's ad "Uncrush" responded effectively to Apple's marketing misstep with "Crush." [ more ]
Forbes
2 months ago
Tech industry

Apple Doesn't Have An Advertising Problem, It Has A Reputation Problem

Apple faced backlash for recent iPad ad, highlighting the importance of context and messaging in marketing. [ more ]
Santa Monica Daily Press
2 months ago
Marketing

Technology crushing human creativity? Apple's new iPad ad has struck a nerve online

Critics found Apple's new iPad Pro ad tone-deaf. [ more ]
MusicRadar
2 months ago
Apple

"We missed the mark with this video, and we're sorry": Apple apologises for controversial iPad Pro ad showing instruments being destroyed

Apple apologizes for controversial iPad Pro ad that depicted crushing creative tools, acknowledging insensitivity towards artists' reverence for their instruments. [ more ]
moreapple
Independent
1 month ago
Marketing

My favourite room: 'Such talented people worked on our new house. We feel so lucky, we pinch ourselves a lot'

Jonny Davis values creativity in both his work collaborations and the design of his home, incorporating educational elements like a map for his children. [ more ]
KDnuggets
2 months ago
Artificial intelligence

Short and Fun Courses to Get You Up to Speed About Generative AI - KDnuggets

Generative AI is a hot topic in the tech industry with various courses available for beginners to learn about its concepts and applications. [ more ]
InsideEVs
2 months ago
Cars

No, A Tesla Cybertruck Can't Outrun A Porsche 911 While Towing

The Cybertruck did not beat a Porsche 911 in a quarter-mile drag race as initially portrayed, implying that Tesla used some measures to amplify the outcome. [ more ]
#inclusivity
Wine Enthusiast
2 months ago
Wine

A New Generation of Sommeliers Is Rewriting the Language of Wine

Changing language around tasting and pairing is crucial for decolonizing wine and making the industry more inclusive. [ more ]
The Drum
2 months ago
Marketing

The Drum Live: How Tinder is revolutionizing love and marketing

Tinder intertwines product features with inclusive storytelling to support LGBTQ+ community. [ more ]
Wine Enthusiast
2 months ago
Wine

A New Generation of Sommeliers Is Rewriting the Language of Wine

Changing language around tasting and pairing is crucial for decolonizing wine and making the industry more inclusive. [ more ]
The Drum
2 months ago
Marketing

The Drum Live: How Tinder is revolutionizing love and marketing

Tinder intertwines product features with inclusive storytelling to support LGBTQ+ community. [ more ]
moreinclusivity
MarTech
2 months ago
Marketing

Alicia Arnold: Spotlight on the expert | MarTech

The integration of technology with marketing is essential for effective customer experience. [ more ]
Forbes
2 months ago
Marketing

Council Post: Going To Market Is A Process-Your GTM Strategy Should Reflect That

Developing a comprehensive go-to-market (GTM) strategy focused on before, during, and after launch is crucial for B2B tech firms' success. [ more ]
#social-media
Yahoo Sports
2 months ago
Marketing

NFL Schedule Release: the Super Bowl for Ticket Sales, Social Media

Teams invest heavily in creating unique schedule release content to engage fans and boost ticket sales. [ more ]
Fast Company
2 months ago
Artificial intelligence

KFC used AI for a new ad, and it didn't go as planned

AI can sometimes lead to missed marketing opportunities [ more ]
Yahoo Sports
2 months ago
Marketing

NFL Schedule Release: the Super Bowl for Ticket Sales, Social Media

Teams invest heavily in creating unique schedule release content to engage fans and boost ticket sales. [ more ]
Fast Company
2 months ago
Artificial intelligence

KFC used AI for a new ad, and it didn't go as planned

AI can sometimes lead to missed marketing opportunities [ more ]
moresocial-media
Forbes
2 months ago
Marketing

Council Post: Four Truths About Category Building

Great messaging is crucial for successful marketing, shaping perceptions, driving engagement, and propelling brands. [ more ]
Austin Monitor
2 months ago
Austin

Red River music venues push Council on funding expected from February resolution - Austin Monitor

Red River Cultural District seeks annual city funding for planning and marketing efforts. [ more ]
#bumble
Fast Company
2 months ago
Marketing

Bumble apologizes for its anti-celibacy ad fiasco

Bumble faced backlash for ads poking fun at celibacy and promised to remove them. [ more ]
Mashable
2 months ago
Marketing

Bumble apologises for 'anti-celibacy' ads after furious backlash

Bumble apologizes for controversial celibacy-related ads [ more ]
Creative Bloq
2 months ago
Marketing

Bumble admits it "made a mistake" with controversial billboard ads

Bumble faced backlash for controversial celibacy ads, highlighting the importance of being mindful and respectful when creating marketing campaigns. [ more ]
Fast Company
2 months ago
Marketing

Bumble apologizes for its anti-celibacy ad fiasco

Bumble faced backlash for ads poking fun at celibacy and promised to remove them. [ more ]
Mashable
2 months ago
Marketing

Bumble apologises for 'anti-celibacy' ads after furious backlash

Bumble apologizes for controversial celibacy-related ads [ more ]
Creative Bloq
2 months ago
Marketing

Bumble admits it "made a mistake" with controversial billboard ads

Bumble faced backlash for controversial celibacy ads, highlighting the importance of being mindful and respectful when creating marketing campaigns. [ more ]
morebumble
MarTech
2 months ago
Marketing

AI in contextual advertising: Beyond the basics | MarTech

Marketers should not rely solely on third-party cookies but explore AI-driven contextual advertising for better targeting and performance. [ more ]
Fast Company
2 months ago
Marketing

Inside the WNBA's mission to make 2024 its biggest season ever

The WNBA has experienced significant growth in viewership, attendance, and revenue, with investments in marketing, analytics, and digital transformation playing a crucial role. [ more ]
jQuery Script
2 months ago
JavaScript

Automate Content Visibility with jQuery Expire Content Plugin

Expire-Content plugin helps manage time-sensitive webpage content by marking and hiding expired information. [ more ]
Adweek
2 months ago
Artificial intelligence

How Gen AI Is Paying Off Most for CMOs

Gen AI is providing a return on investment for marketers, with benefits including time and cost savings, improved customer data utilization, ad targeting, and personalization. [ more ]
Fast Company
2 months ago
Design

A $207 million cash cow: How the dairy industry took over your Instagram feed

The butter trend soared due to industry influence. [ more ]
VerticalResponse
2 months ago
Marketing

Crafting the Perfect Slogan: Your Guide to Memorable Brand Taglines

A killer slogan should capture brand essence with memorable language techniques and reflect brand personality through simplicity and audience understanding. [ more ]
Shopify
2 months ago
Web design

How To Create a Website from Scratch in 10 Simple Steps (2024) - Shopify

A good website is crucial for small business owners and creative professionals to establish credibility and attract a wider audience. [ more ]
#gap
Fashion Dive
2 months ago
Marketing

Gap names new global CMO amid push to revitalize brand

Gap appoints Fabiola Torres as global CMO to revitalize brand and connect with diverse audiences. [ more ]
Adweek
2 months ago
Marketing

Gap Reinstates CMO Role, Hiring From PepsiCo

Gap has reinstated its CMO position with Fabiola Torres to lead global marketing as part of its turnaround plan. [ more ]
Marketing Dive
2 months ago
Marketing

Gap names new global CMO amid push to revitalize brand

Gap appoints Fabiola Torres as global CMO to revitalize brand. [ more ]
Fashion Dive
2 months ago
Marketing

Gap names new global CMO amid push to revitalize brand

Gap appoints Fabiola Torres as global CMO to revitalize brand and connect with diverse audiences. [ more ]
Adweek
2 months ago
Marketing

Gap Reinstates CMO Role, Hiring From PepsiCo

Gap has reinstated its CMO position with Fabiola Torres to lead global marketing as part of its turnaround plan. [ more ]
Marketing Dive
2 months ago
Marketing

Gap names new global CMO amid push to revitalize brand

Gap appoints Fabiola Torres as global CMO to revitalize brand. [ more ]
moregap
www.nytimes.com
2 months ago
US Elections

Lawyer Calls Daniels Transactional. She Replies: Not Unlike Mr. Trump.'

Lawyer attacks Stormy Daniels for profiting from Trump encounter, but she points out Trump's own history of marketing products. [ more ]
#stori-ai
PCWorld
2 months ago
Artificial intelligence

This AI can help build your brand and it's hundreds off now

A strong brand is essential for business success, and STORI AI offers an affordable solution for brand building. [ more ]
Entrepreneur
2 months ago
Artificial intelligence

This Brand-Focused AI Assistant Is Hundreds of Dollars off Right Now | Entrepreneur

Building an authentic brand is crucial for business success. [ more ]
PCWorld
2 months ago
Artificial intelligence

This AI can help build your brand and it's hundreds off now

A strong brand is essential for business success, and STORI AI offers an affordable solution for brand building. [ more ]
Entrepreneur
2 months ago
Artificial intelligence

This Brand-Focused AI Assistant Is Hundreds of Dollars off Right Now | Entrepreneur

Building an authentic brand is crucial for business success. [ more ]
morestori-ai
Digiday
2 months ago
Dining

En el mundo del marketing, el anime sigue los pasos del sector de videojuegos

Los marketers deberán prestar atención al anime en 2024. [ more ]
[ Load more ]