#advertising

#advertising

The Tour de France caravan is a rolling parade that precedes the race each day, driving the course and flinging seemingly endless trinkets at the fans amassed by the roadside.

What amazed me wasn't just the creative scene, but the people behind it - filmmakers, designers, and digital artists expressing their culture in ways that felt truly original.

The building-wrapping ads at Comic-Con, while popular among fans, are illegal and have resulted in fines, with penalties reaching up to $1,000 per day.

My most important creative inspirations are my mom, Donna Westerkamp, who is a professional quilter, Monty Python movies, and the Giggly Squad podcast.

Boca Raton's marketing campaign targeting New York City businesses and residents emphasizes relocating to avoid congestion, high taxes, and cold winters. Mayor Scott Singer has participated in local and national media appearances and launched the 'NYtoBoca' webpage as part of the effort.

In a recent survey, 59% of local advertisers reported dissatisfaction with their advertising spending, with many believing they overspend or underspend rather than allocating an appropriate amount.

WhatsApp has officially begun rolling out ads in the form of Status Updates and Promoted Channels, marking a major shift in its monetisation strategy.

HP plans to utilize laptops as platforms for personalized advertising, drawing inspiration from smart TVs. Initial tests of an ad format have already been conducted.

Generative AI tools revolutionize campaign creation and marketing asset localization, expediting asset creation and enhancing creativity within the advertising industry.

"When Meta comes along and says that they can do everything themselves, I think that they are completely underestimating the intelligence of our customers, who, moreover, are not fooled."

"Advertisers buy impressions," Jorge Richardson, cofounder and CEO of Hope Hydration, told Forbes. "If we can put free water in the places that have the highest impressions, we're both maximizing the number of ad impressions and maximizing our potential for impact."

"Even though the process streamlines workflow, the risk associated with inadvertently applying changes to campaign settings or budgets is significant. Advertisers should exercise caution."

The nine-minute documentary-style video "Kicking Cancer: The World's Toughest Football Team" attracted the most intense positive emotions of any ad campaign linked to the women's international football tournament so far.

Google TV has recently introduced a new ad featuring Star Wars-themed Coca-Cola cans, displayed prominently at the top of the For You page, overshadowing other content.

Once you realize what it actually is, you can't go back to what you first saw. Many who notice the illusion experience a moment of distress before it clicks in their brain.

Users earn Orbs after completing Quests, which involve interacting with ads for products or games to get virtual items. Users can redeem Orbs for digital items in Discord's Shop, like a three-day Nitro credit, an Orb-themed profile badge, profile effects, avatar decorations, and more.

Linda Yaccarino's tenure as CEO of X was marked by significant challenges, including brand erosion, advertiser boycotts, and a tumultuous relationship with Elon Musk, ultimately leading to her departure.

Kroger has launched its first-ever sonic identity with a catchy logo and theme song that will be heard throughout its stores and on various media channels.

Owning the browser itself is one way of securing the place of your search product, and all the benefits that go with that (including to your ads business), said Niamh Burns, senior research analyst at Enders Analysis. And the data advantages are huge when you have that kind of access to a user's journey.

The McDonald's Cowboy Closeups campaign features sartorial optical illusions that weave famous menu items into traditional Western fashion staples, provoking a playful hunger.

Yaccarino announced her resignation as CEO of X, ending a tenure marked by dwindling advertising revenue and the fallout from controversial AI chatbot outputs.

The June 2025 Google core update has led to recoveries from previous core updates and helpful content updates, indicating improvements in search performance.