End of Word-of-Mouth Advertising? GoDaddy Data Shows Gen Z
Younger generations increasingly trust influencers over traditional advertising, with distinct differences between Gen Z and Millennials influencing marketing strategies.
Gen Z and millennial productivity is being crushed by bosses who don't understand them, top university research says
There's a productivity gap between younger employees and their older bosses, impacting overall workplace effectiveness.
Are Gen Z & Millennials Losing the Retirement Game? Here's Why Baby Boomers Have It So Good
Gen Z and Millennials face tougher economic challenges but still have time to build a solid retirement.
Young adults are holding off on moving out of their parents' house here's what's behind the trend
A significant portion of young adults are living with their parents due to financial pressures and economic shocks, a trend worsened by the pandemic.
Ebay's clean new interface is designed to court Gen Z and millennials
Ebay is rebranding to attract millennials and Gen Z by redesigning its user experience with a focus on warmth, openness, and modern design practices.
End of Word-of-Mouth Advertising? GoDaddy Data Shows Gen Z
Influencers are becoming more trusted than friends for Gen Z consumers in product recommendations.
End of Word-of-Mouth Advertising? GoDaddy Data Shows Gen Z
Younger generations increasingly trust influencers over traditional advertising, with distinct differences between Gen Z and Millennials influencing marketing strategies.
Gen Z and millennial productivity is being crushed by bosses who don't understand them, top university research says
There's a productivity gap between younger employees and their older bosses, impacting overall workplace effectiveness.
Are Gen Z & Millennials Losing the Retirement Game? Here's Why Baby Boomers Have It So Good
Gen Z and Millennials face tougher economic challenges but still have time to build a solid retirement.
Young adults are holding off on moving out of their parents' house here's what's behind the trend
A significant portion of young adults are living with their parents due to financial pressures and economic shocks, a trend worsened by the pandemic.
Ebay's clean new interface is designed to court Gen Z and millennials
Ebay is rebranding to attract millennials and Gen Z by redesigning its user experience with a focus on warmth, openness, and modern design practices.
End of Word-of-Mouth Advertising? GoDaddy Data Shows Gen Z
Influencers are becoming more trusted than friends for Gen Z consumers in product recommendations.
Trump's Win Leaves Democrats Asking: Where Are Our Bro Whisperers?
Trump's podcast outreach to young voters effectively improved his support among Gen Z men.
Conservative Masculinity's Contradictory Attitude Toward Gay Men Has a Long History
The Trump-Vance campaign effectively appealed to young male voters by integrating a conservative masculinity that resonates with certain gay identities.
Trump's Win Leaves Democrats Asking: Where Are Our Bro Whisperers?
Trump's podcast outreach to young voters effectively improved his support among Gen Z men.
Conservative Masculinity's Contradictory Attitude Toward Gay Men Has a Long History
The Trump-Vance campaign effectively appealed to young male voters by integrating a conservative masculinity that resonates with certain gay identities.
Here's What Gen Z Climate Activists Are Prioritizing This Coming Year
ZCON connects Gen Z values with actionable solutions through collaboration among activists, brands, and nonprofits.
Singletons are 'throning'-and dating experts say it's a quick-ticket to long-term success
Gen Z is increasingly engaging in 'throning,' where dating individuals with higher social status can enhance personal opportunities and social standing.
'A career catalyst': The art of personal branding for new graduates
The journey to personal branding begins with self-reflection, helping individuals define their values and stand out in the job market.
Here's What Gen Z Climate Activists Are Prioritizing This Coming Year
ZCON connects Gen Z values with actionable solutions through collaboration among activists, brands, and nonprofits.
Singletons are 'throning'-and dating experts say it's a quick-ticket to long-term success
Gen Z is increasingly engaging in 'throning,' where dating individuals with higher social status can enhance personal opportunities and social standing.
'A career catalyst': The art of personal branding for new graduates
The journey to personal branding begins with self-reflection, helping individuals define their values and stand out in the job market.
London is hosting the UK's first ever TikTok awards
TikTok has become a significant cultural force, with its first awards in the UK showcasing popular creators and engaging Gen Z influence.
How Did Dancing With the Stars' Become a Gen Z Hit? TikTok, Of Course.
Dancing With the Stars has successfully attracted Gen Z viewers by leveraging TikTok and updating its cast while maintaining its core format.
Snapchat Is Reimagining the Modern-day Shopping Experience for Gen Z
Snapchat is essential for Gen Z shoppers, merging social interaction with in-store purchasing confidence. Augmented reality enhances the shopping experience.
These are the top apps Gen Z young adults downloaded this year | TechCrunch
Gen Z significantly influences app consumption preferences, heavily favoring affordability and engaging content.
Gen Z is obsessed with manifesting their way to riches and romance
Manifestation helps young women attract love and career success, as shown by influencer Sarah Perl's practices on social media.
The little-noticed side of TikTok finance: From off-the-wall money tips to fresh perspectives - Tearsheet
Younger generations are increasingly relying on social media for financial advice, facing risks from misleading content.
London is hosting the UK's first ever TikTok awards
TikTok has become a significant cultural force, with its first awards in the UK showcasing popular creators and engaging Gen Z influence.
How Did Dancing With the Stars' Become a Gen Z Hit? TikTok, Of Course.
Dancing With the Stars has successfully attracted Gen Z viewers by leveraging TikTok and updating its cast while maintaining its core format.
Snapchat Is Reimagining the Modern-day Shopping Experience for Gen Z
Snapchat is essential for Gen Z shoppers, merging social interaction with in-store purchasing confidence. Augmented reality enhances the shopping experience.
These are the top apps Gen Z young adults downloaded this year | TechCrunch
Gen Z significantly influences app consumption preferences, heavily favoring affordability and engaging content.
Gen Z is obsessed with manifesting their way to riches and romance
Manifestation helps young women attract love and career success, as shown by influencer Sarah Perl's practices on social media.
The little-noticed side of TikTok finance: From off-the-wall money tips to fresh perspectives - Tearsheet
Younger generations are increasingly relying on social media for financial advice, facing risks from misleading content.
Gen Z leads a surge in all-inclusive resort bookings for their luxury and convenience, appealing especially for relaxation vacations.
Gerard Pique might have found the perfect sport for Gen Z's falling attention span
Gerard Piqué created the Kings League to engage Gen Z audiences disillusioned by traditional football, utilizing influencers and a unique gaming format.
Gen Z's Financial Independence Comes From Social Media, Not Traditional Work
Gen Z is increasingly relying on digital platforms for financial opportunities, often exceeding traditional job income through side hustles and content creation.
Shoegaze rocker Wisp is Gen Z's ambassador for the opaque and brutal-even at rap festivals
Natalie Lu, as Wisp, blends emotional shoegaze with Gen Z influences, capturing audience attention through social media and authentic songwriting.
The Top 25 Brands That Held Gen Z's Attention in 2024
Brands that create cultural trends and utilize user-generated content are most favored by Gen Z in 2024.
Microsoft, Google, and Apple top Gen Z's dream employers list, while McDonald's, KFC and Marines named most unappealing - London Business News | Londonlovesbusiness.com
Gen Z prioritizes career growth and financial stability over passion when considering future employment.
What is 'Freak Matching'? All about the Gen Z dating trend
Gen Z's 'Freak Matching' trend promotes romantic compatibility through acceptance and celebration of personal quirks.
The Under-25 Celebrity Set Is Fawning Over These 8 Fall Trends
Gen Z is reshaping fashion trends through bold styles, making a significant impact in the industry.
Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs is revitalizing its brand for Gen Z with modern partnerships and targeted social media strategies under the direction of Cami Téllez.
Gen Z Americans rush to explore move to Canada since Trump's election win, says immigration expert
Americans are seeking immigration advice after Trump's second term victory, with a notable increase in inquiries from younger and older demographics considering relocation.
Trump's victory reveals secret Republicans: Joe Rogan-obsessed Gen Z men
Some Gen Z voters unexpectedly supported Trump despite his conservative platform, reflecting a trend of secrecy around voting preferences.
Gen Z voters lack the basic skill of signing their names and it's thrown vote counting into chaos, election official says
Gen Z voters are facing election-related challenges due to struggles with cursive handwriting and signature verification.
Many Gen Z voters struggle to sign their names. That's becoming a problem as they cast their ballots.
The rise of digital signature registrations could impede Gen Z's voting process due to unfamiliarity with cursive, leading to more rejected mail-in ballots.
Gen Z voters lack the basic skill of signing their names and it's thrown vote counting into chaos, election official says
Gen Z voters are facing election-related challenges due to struggles with cursive handwriting and signature verification.
Many Gen Z voters struggle to sign their names. That's becoming a problem as they cast their ballots.
The rise of digital signature registrations could impede Gen Z's voting process due to unfamiliarity with cursive, leading to more rejected mail-in ballots.
The Fun Evolution of High-Low Food and Cocktgail Pairings
Younger diners prioritize high-quality cocktails that pair with imaginative cuisines and are willing to pay more for them.
How To Use Push Notifications To Reach Your Target Audience (2024) - Shopify
Push notifications are an effective way to engage Gen Z shoppers outside of social media platforms, especially for product launches.
Understanding gen Z expectations and user experience in technology
Gen Z expects digital experiences to be authentic, inclusive, and interactive, moving beyond mere social media engagement.
Male and female US voters: share which issues have shaped your vote the most
The 2024 presidential election underscores significant political gender divides among American voters, especially pronounced among younger generations.
Gen Z's new go-to date night mixes booze with crafts, eliminating 'awkward' hangouts with activities, art and 'liquid courage'
Boozy activities like painting and pumpkin carving are becoming the new trend for Gen-Z date nights, alleviating first-date jitters.
Making Out Can Be Hotter Than Sex, Says TikTok - & Experts Agree
Making out is increasingly viewed as more intimate and desirable than sex, especially among Gen Z.
As plumbers and other trades take off, this PE-backed firm sees deals for 'life-changing generational wealth'
Gen Z is increasingly opting for trade schools to avoid debt and achieve lucrative careers, particularly in plumbing and HVAC sectors.
Whoops, Did He Forget To Mention He's A Republican?
Political incompatibility can quickly end relationships, especially among the younger generations.