Steven Wang, CEO of 'dub', founded a copy-trading platform to tackle the financial literacy gap among young investors. Though a significant percentage of Gen Z and millennials are investing, only a small fraction feel confident in their market knowledge. Influenced by viral content on social media, many young investors chase rapid wealth without understanding core principles of investing. Copy trading allows them to mimic experienced traders, democratizing investment strategies historically accessible only to the wealthy, helping everyday Americans engage with the market more effectively.
Copy trading, the concept underpinning dub, allows everyday investors to automatically replicate the trades of more skilled market participants in real-time.
A recent Harris Poll survey commissioned by dub highlights the contradiction: while 60% of Gen Z and 66% of millennials are investing in the stock market outside of their 401(k)s, just 17% of Americans feel 'very confident' in their understanding of how markets actually work.
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