M365 Copilot now has 20 million paid enterprise Copilot seats, with companies like Bayer, Johnson & Johnson, and Roche adopting over 90,000 seats each. A recent deal with Accenture includes over 740,000 seats, marking our largest Copilot win to date.
Commentators who had spent months watching the model's preview clips declared that something had shifted fundamentally, suggesting a technology that could conjure moving images from text was the beginning of the end for certain human work.
Performance is a critical factor in user engagement, where even minor delays in loading can deter users. A clean and simple user interface also contributes significantly to user retention.
Revenue $6.40 billion, rising 12% as reported and 11% in constant currency; record for fiscal Q1 performance. GAAP EPS $4.60, growing 11% year over year; Non-GAAP EPS $6.06, growing 19% year over year, both outpacing revenue growth. Operating margins GAAP operating margin of 37.8% and non-GAAP operating margin of 47.4% reported for the quarter.
Personalization is a tried-and-tested way to boost engagement while gathering valuable information about existing audiences - and is proving to be a key driver for the sports industry, says Rawnet's Harry Daniel. For brands looking to score with digital marketing, personalization is a winning long-term business strategy. Personalizing the user experience (UX) via websites and apps keeps fans engaged and enhances brand loyalty. It can help brands to grow, by extending their reach to new users and unleashing untouched opportunities for victory.
Boone acknowledged improving profitability and raised his 2027 EBITDA estimate, but flagged weaker engagement, including a sequential decline in North American daily active users. Global daily active users also fell sequentially and missed estimates, which he attributed to reduced community marketing spend and regulatory-driven account removals in Australia. He said stronger AI-powered content recommendations from competitors are challenging Snap's ability to retain user attention and defend advertising share.
Whilst many of the tools of social media - blogs, ugc, forums - are now increasingly brought into new web design and development, there are companies, from British Airways to Lego who view social media as the starting point - not the added feature. Others, such as ruumz.com, are already operating the 'next generation' of social networks with a new blend of online and offline activity.
TikTok also updated its Terms of Service and Privacy Policy to inform users that it will be collecting "new types of information," including device geolocation. What has , though, is a clause stating that the app will also collect any information they disclose about their race, religion, health, sexual orientation, gender identity and citizenship or immigration status. Interestingly, this language was likely added in , which is before President Trump returned to office.
Games did not suddenly become "worse." Games adapted. Attention got tired, schedules got tighter, and competition for free time turned brutal. A ten-minute gap now has to fight against messages, videos, and endless feeds. In that environment, long-form sessions still exist, but short sessions often win because they respect reality instead of demanding a perfect evening. That shift is visible everywhere, from mobile puzzlers to competitive titles and even casino-style experiences where a quick crore win feeling is part of the appeal.
Evidence has been growing steadily that social media as we have known it in the past - Twitter, Facebook, Instagram, Snapchat, even TikTok - is not growing at anything like the pace it did before, and in some cases is already shrinking. The Financial Times recently reported that a study it commissioned - an analysis of the online habits of 250,000 adults in more than 50 countries - found social media use peaked in 2022 and has since gone into steady decline.
