#user-engagement

[ follow ]
#seo
Shopify
1 month ago
Web design

Write the Best Website Titles To Improve Your SEO (2024) - Shopify

Website titles are essential for SEO and user engagement, serving as mini billboards on search results that need to be descriptive and captivating. [ more ]
www.mercurynews.com
2 months ago
Web design

What Is Bounce Rate? Top Tips to Keep Visitors On Your Site

Bounce rates measure single-page visits and show how well a website engages visitors. [ more ]
Shopify
1 month ago
Web design

Write the Best Website Titles To Improve Your SEO (2024) - Shopify

Website titles are essential for SEO and user engagement, serving as mini billboards on search results that need to be descriptive and captivating. [ more ]
www.mercurynews.com
2 months ago
Web design

What Is Bounce Rate? Top Tips to Keep Visitors On Your Site

Bounce rates measure single-page visits and show how well a website engages visitors. [ more ]
moreseo
#tiktok
GSMArena.com
1 month ago
Marketing

Reuters: TikTok is splitting its algorithm code to appease the US

TikTok is working on a separate algorithm code for its US users to comply with regulations and potentially operate independently in the future. [ more ]
AdExchanger
1 month ago
Marketing

Best Buy Bounces Back With Ads; Agencies Are Wary Of TikTok's AI Ad Products | AdExchanger

Best Buy saw a sales decrease in Q2 but surprised investors with improved profit margins due to revenue shifting to services.
TikTok introduced AI-powered ad products but faces challenges with auto-generated content and user engagement specifically on product-related posts.
AI-based ad products are on the rise despite some concerns from buyers about the influx of new tools. [ more ]
Shopify
2 months ago
Marketing

What Is TikTok: Everything You Need to Know to Use TikTok (2024) - Shopify

TikTok's explosive growth makes it the most popular social media platform globally with immense user engagement and influence on trends. [ more ]
www.fastcompany.com
3 months ago
Marketing

TikTok's algorithm has always been a black box. But researchers are finally figuring it out

TikTok algorithm is complex and drives user engagement through personalized recommendations.
Research sheds light on how the TikTok algorithm balances user interests and video exploration. [ more ]
Social Media Today
4 months ago
Marketing

Instagram's Testing Longer Reels To Maximize Engagement

Instagram is testing longer video uploads for Reels, potentially increasing the limit to three minutes.
TikTok and Instagram are focusing on longer videos to drive user engagement and content creation. [ more ]
Lindsey Gamble
4 months ago
Marketing

TikTok Provides Creators with Insight into User Search Topics Through Creator Search Insights Tool - Lindsey Gamble

Creators can access insights on popular topics through TikTok Creator Search Insights tool.
The tool helps creators identify content gaps and topics of interest to optimize their content strategy. [ more ]
GSMArena.com
1 month ago
Marketing

Reuters: TikTok is splitting its algorithm code to appease the US

TikTok is working on a separate algorithm code for its US users to comply with regulations and potentially operate independently in the future. [ more ]
AdExchanger
1 month ago
Marketing

Best Buy Bounces Back With Ads; Agencies Are Wary Of TikTok's AI Ad Products | AdExchanger

Best Buy saw a sales decrease in Q2 but surprised investors with improved profit margins due to revenue shifting to services.
TikTok introduced AI-powered ad products but faces challenges with auto-generated content and user engagement specifically on product-related posts.
AI-based ad products are on the rise despite some concerns from buyers about the influx of new tools. [ more ]
Shopify
2 months ago
Marketing

What Is TikTok: Everything You Need to Know to Use TikTok (2024) - Shopify

TikTok's explosive growth makes it the most popular social media platform globally with immense user engagement and influence on trends. [ more ]
www.fastcompany.com
3 months ago
Marketing

TikTok's algorithm has always been a black box. But researchers are finally figuring it out

TikTok algorithm is complex and drives user engagement through personalized recommendations.
Research sheds light on how the TikTok algorithm balances user interests and video exploration. [ more ]
Social Media Today
4 months ago
Marketing

Instagram's Testing Longer Reels To Maximize Engagement

Instagram is testing longer video uploads for Reels, potentially increasing the limit to three minutes.
TikTok and Instagram are focusing on longer videos to drive user engagement and content creation. [ more ]
Lindsey Gamble
4 months ago
Marketing

TikTok Provides Creators with Insight into User Search Topics Through Creator Search Insights Tool - Lindsey Gamble

Creators can access insights on popular topics through TikTok Creator Search Insights tool.
The tool helps creators identify content gaps and topics of interest to optimize their content strategy. [ more ]
moretiktok
The Drum
1 month ago
Marketing

Inside Arena Breakout x Grab's unconventional, reality-bending partnership

An unconventional partnership between Grab and Tencent Games blurred the line between in-game and real-life engagement to enhance user experience. [ more ]
GeekSided
1 month ago
UX design

Decoding User Behavior: How to Use Google Analytics for Site Optimization

Understanding website analytics is crucial for optimizing performance and making informed decisions for website success. [ more ]
www.coindesk.com
1 month ago
Marketing

Wake Up, Web3: Your Marketing Is Fueling a Bot Epidemic

Web3 marketing often focuses on hype over true user engagement, leading to inefficient distribution of marketing budgets. [ more ]
#ui-design
LogRocket Blog
1 month ago
UX design

What is claymorphism in web design? - LogRocket Blog

Claymorphism is a visually appealing and friendly UI design approach with potential for enhanced user engagement. [ more ]
Medium
6 months ago
UX design

58 rules for beautiful UI design

The right UI can make a difference in user engagement
The article provides 58 rules for UI design [ more ]
LogRocket Blog
1 month ago
UX design

What is claymorphism in web design? - LogRocket Blog

Claymorphism is a visually appealing and friendly UI design approach with potential for enhanced user engagement. [ more ]
Medium
6 months ago
UX design

58 rules for beautiful UI design

The right UI can make a difference in user engagement
The article provides 58 rules for UI design [ more ]
moreui-design
#google
GREY Journal
1 month ago
Artificial intelligence

Google Plans to Include Ads in AI Overviews Elevating Its Search Advertising Dominance - GREY Journal

Google plans to incorporate advertisements in AI Overviews to enhance search advertising dominance. [ more ]
TechCrunch
5 months ago
Privacy technologies

Pinterest announces a new ad deal with Google as it approaches 500M MAUs | TechCrunch

Pinterest announces ad deal with Google to boost ad revenue
Pinterest aims to monetize international markets through the partnership [ more ]
GREY Journal
1 month ago
Artificial intelligence

Google Plans to Include Ads in AI Overviews Elevating Its Search Advertising Dominance - GREY Journal

Google plans to incorporate advertisements in AI Overviews to enhance search advertising dominance. [ more ]
TechCrunch
5 months ago
Privacy technologies

Pinterest announces a new ad deal with Google as it approaches 500M MAUs | TechCrunch

Pinterest announces ad deal with Google to boost ad revenue
Pinterest aims to monetize international markets through the partnership [ more ]
moregoogle
CodeProject
1 month ago
JavaScript

.NET MAUI Standard Error Popup Pattern

Crafting user-friendly applications requires informing, engaging, and empowering users through clear communication and providing resources for assistance. [ more ]
#instagram
Lindsey Gamble
1 month ago
Marketing

Instagram Rolls Out 'Watch More Reels' and 'Share' Buttons For Reels In The Feed - Lindsey Gamble

The 'Watch More Reels' and 'Share' buttons on Instagram aim to enhance discovery and sharing of content, specifically Reels. [ more ]
SlashGear.com
5 months ago
Social media marketing

How To Curate Your Instagram Explore Page - SlashGear

Engage with content and creators that you like to fine-tune your Explore page suggestions on Instagram.
Teach the algorithm what you don't like by selecting 'Not interested' on posts you're not interested in. [ more ]
Lindsey Gamble
1 month ago
Marketing

Instagram Rolls Out 'Watch More Reels' and 'Share' Buttons For Reels In The Feed - Lindsey Gamble

The 'Watch More Reels' and 'Share' buttons on Instagram aim to enhance discovery and sharing of content, specifically Reels. [ more ]
SlashGear.com
5 months ago
Social media marketing

How To Curate Your Instagram Explore Page - SlashGear

Engage with content and creators that you like to fine-tune your Explore page suggestions on Instagram.
Teach the algorithm what you don't like by selecting 'Not interested' on posts you're not interested in. [ more ]
moreinstagram
#ai-integration
Social Media Today
2 months ago
Online Community Development

Reddit Establishes New Partnership With OpenAI

OpenAI will use Reddit's Data API to integrate Reddit content into ChatGPT and create new products for users. [ more ]
www.mercurynews.com
2 months ago
Artificial intelligence

Meta now has an AI chatbot. Experts say get ready for more AI-powered social media

Social media platforms like Facebook, Whatsapp, and Instagram are incorporating AI chatbots to enhance user experience and engagement. [ more ]
Social Media Today
2 months ago
Online Community Development

Reddit Establishes New Partnership With OpenAI

OpenAI will use Reddit's Data API to integrate Reddit content into ChatGPT and create new products for users. [ more ]
www.mercurynews.com
2 months ago
Artificial intelligence

Meta now has an AI chatbot. Experts say get ready for more AI-powered social media

Social media platforms like Facebook, Whatsapp, and Instagram are incorporating AI chatbots to enhance user experience and engagement. [ more ]
moreai-integration
#social-media
Social Media Today
2 months ago
Online Community Development

X Adds New Elements to Communities as Group Engagement Continues to Rise

X is focusing on adding new analytics for communities to help admins understand what generates interest and grow their groups. [ more ]
Axios
2 months ago
Deliverability

UN aid agency says Israelis set fire to its East Jerusalem headquarters

Easily shareable content is essential for engaging users. [ more ]
Axios
2 months ago
Deliverability

Biden admin moves to ease U.S. marijuana restrictions

Sharing options highlighted: Facebook, Twitter, LinkedIn, Email. [ more ]
TechCrunch
3 months ago
Marketing

LinkedIn targets users caught between TikTok and what used to be Twitter | TechCrunch

LinkedIn experiments with games and short-form videos, targeting a new user demographic.
The splintering of social media users across different platforms challenges community migration. [ more ]
gizmodo.com
4 months ago
Media industry

Facebook Killing Hard-To-Find News Tab Because It Says Users Don't Care About News

Facebook plans to deprecate its News tab for users in the United States and Australia by April.
The decision might suggest users don't necessarily dislike news, just face difficulty finding it on Facebook. [ more ]
Social Media Today
2 months ago
Online Community Development

X Adds New Elements to Communities as Group Engagement Continues to Rise

X is focusing on adding new analytics for communities to help admins understand what generates interest and grow their groups. [ more ]
Axios
2 months ago
Deliverability

UN aid agency says Israelis set fire to its East Jerusalem headquarters

Easily shareable content is essential for engaging users. [ more ]
Axios
2 months ago
Deliverability

Biden admin moves to ease U.S. marijuana restrictions

Sharing options highlighted: Facebook, Twitter, LinkedIn, Email. [ more ]
TechCrunch
3 months ago
Marketing

LinkedIn targets users caught between TikTok and what used to be Twitter | TechCrunch

LinkedIn experiments with games and short-form videos, targeting a new user demographic.
The splintering of social media users across different platforms challenges community migration. [ more ]
gizmodo.com
4 months ago
Media industry

Facebook Killing Hard-To-Find News Tab Because It Says Users Don't Care About News

Facebook plans to deprecate its News tab for users in the United States and Australia by April.
The decision might suggest users don't necessarily dislike news, just face difficulty finding it on Facebook. [ more ]
moresocial-media
The Drum
2 months ago
Artificial intelligence

How can generative AI tech turbo-charge human experiences?

Generative AI is democratized, serving as a copilot in everyday life to boost productivity and creativity. [ more ]
#business-growth
Forbes
2 months ago
Marketing

Council Post: Artificial Intelligence And Marketing-The Perfect Match

AI in marketing transforms user engagement and business growth by enabling localization and data-driven strategies. [ more ]
Amazic
2 months ago
DevOps

Developer experience - 6 benefits of providing customization options for developers - Amazic

Embracing customization in digital experiences is crucial for businesses to create personalized journeys and drive business growth. [ more ]
Forbes
2 months ago
Marketing

Council Post: Artificial Intelligence And Marketing-The Perfect Match

AI in marketing transforms user engagement and business growth by enabling localization and data-driven strategies. [ more ]
Amazic
2 months ago
DevOps

Developer experience - 6 benefits of providing customization options for developers - Amazic

Embracing customization in digital experiences is crucial for businesses to create personalized journeys and drive business growth. [ more ]
morebusiness-growth
Creative Bloq
2 months ago
Graphic design

4 tools for getting started with Lottie animation

Adding Lottie animations to websites can enhance engagement and user experience with smaller file sizes and scalability. [ more ]
www.independent.co.uk
2 months ago
Wine

Free wine hidden in website's small print finally claimed after three months

People often don't read website terms, as demonstrated through hidden rewards, questioning users' attention to details. [ more ]
#reddit
Digiday
2 months ago
Marketing

Reddit has big plans for search ads and a mixed feed as it adjusts to life as a public company

Reddit's quest for growth while maintaining user base and profitability is challenging but shows promise with increased engagement and ad revenue [ more ]
Fast Company
2 months ago
Tech industry

Reddit kicks off its first-ever earnings call in a very Reddit way, answering questions from users

Reddit includes users' questions in its first earnings call, plans to continue the practice for transparency and user engagement. [ more ]
Ars Technica
2 months ago
Marketing

Reddit, sneaky AI spam bots compete to sell you stuff

Reddit introduced Dynamic Product Ads, leveraging user discussions and engagement for ad targeting, emphasizing its focus on ad sales. [ more ]
Engadget
3 months ago
Startup companies

Reddit is now a publicly traded company

Reddit goes public on NYSE with IPO price of $34, valuing the company at $6.5 billion.
Reddit's IPO includes an option for underwriters to buy additional shares, potentially raising another $112.2 million. [ more ]
TheStreet
4 months ago
Privacy technologies

Reddit makes a bold move that users may not like

Reddit is introducing 'free-form ads' to blend in with user posts
Users can engage with these ads and they outperform other ad types by 28% in click-through rate. [ more ]
Theregister
4 months ago
Privacy technologies

Pre-IPO Reddit lets ads be dressed up as promoted user posts

Advertisers on Reddit can now easily create and run ads that resemble normal user posts.
Free-form ads are designed to improve engagement and have shown higher click-through rates compared to other ad types. [ more ]
Digiday
2 months ago
Marketing

Reddit has big plans for search ads and a mixed feed as it adjusts to life as a public company

Reddit's quest for growth while maintaining user base and profitability is challenging but shows promise with increased engagement and ad revenue [ more ]
Fast Company
2 months ago
Tech industry

Reddit kicks off its first-ever earnings call in a very Reddit way, answering questions from users

Reddit includes users' questions in its first earnings call, plans to continue the practice for transparency and user engagement. [ more ]
Ars Technica
2 months ago
Marketing

Reddit, sneaky AI spam bots compete to sell you stuff

Reddit introduced Dynamic Product Ads, leveraging user discussions and engagement for ad targeting, emphasizing its focus on ad sales. [ more ]
Engadget
3 months ago
Startup companies

Reddit is now a publicly traded company

Reddit goes public on NYSE with IPO price of $34, valuing the company at $6.5 billion.
Reddit's IPO includes an option for underwriters to buy additional shares, potentially raising another $112.2 million. [ more ]
TheStreet
4 months ago
Privacy technologies

Reddit makes a bold move that users may not like

Reddit is introducing 'free-form ads' to blend in with user posts
Users can engage with these ads and they outperform other ad types by 28% in click-through rate. [ more ]
Theregister
4 months ago
Privacy technologies

Pre-IPO Reddit lets ads be dressed up as promoted user posts

Advertisers on Reddit can now easily create and run ads that resemble normal user posts.
Free-form ads are designed to improve engagement and have shown higher click-through rates compared to other ad types. [ more ]
morereddit
#meta-platforms
The Motley Fool
2 months ago
Artificial intelligence

Should You Buy the Cheapest Trillion-Dollar Stock Hand Over Fist? Wall Street Says Yes | The Motley Fool

Meta Platforms focuses on AI investment for long-term user engagement and revenue generation. [ more ]
ReadWrite
2 months ago
Marketing

Major US media outlets see steep decline in engagement on Meta

User engagement decline across Meta platforms for top news orgs. Partisan outlets hit harder on Instagram. Meta distancing from political content impacting ad targeting mechanisms. [ more ]
Morningstar, Inc.
2 months ago
Marketing

Going Into Earnings, Is Meta Stock a Buy, a Sell, or Fairly Valued?

Meta's continued growth in users and engagement across platforms is crucial for ad sales volumes.
Morningstar believes Meta's stock is overvalued compared to their fair value estimate of $400 per share. [ more ]
The Motley Fool
3 months ago
Marketing

Meta Platforms Stock Has 18% Upside, According to 1 Wall Street Analyst | The Motley Fool

AI-driven advertising boosting Meta's growth opportunities [ more ]
The Motley Fool
3 months ago
Artificial intelligence

3 Scorching Hot Growth Stocks That Are Capitalizing on AI | The Motley Fool

AI monetization is essential for companies investing in AI
Meta's success in AI investment and monetization [ more ]
The Motley Fool
2 months ago
Artificial intelligence

Should You Buy the Cheapest Trillion-Dollar Stock Hand Over Fist? Wall Street Says Yes | The Motley Fool

Meta Platforms focuses on AI investment for long-term user engagement and revenue generation. [ more ]
ReadWrite
2 months ago
Marketing

Major US media outlets see steep decline in engagement on Meta

User engagement decline across Meta platforms for top news orgs. Partisan outlets hit harder on Instagram. Meta distancing from political content impacting ad targeting mechanisms. [ more ]
Morningstar, Inc.
2 months ago
Marketing

Going Into Earnings, Is Meta Stock a Buy, a Sell, or Fairly Valued?

Meta's continued growth in users and engagement across platforms is crucial for ad sales volumes.
Morningstar believes Meta's stock is overvalued compared to their fair value estimate of $400 per share. [ more ]
The Motley Fool
3 months ago
Marketing

Meta Platforms Stock Has 18% Upside, According to 1 Wall Street Analyst | The Motley Fool

AI-driven advertising boosting Meta's growth opportunities [ more ]
The Motley Fool
3 months ago
Artificial intelligence

3 Scorching Hot Growth Stocks That Are Capitalizing on AI | The Motley Fool

AI monetization is essential for companies investing in AI
Meta's success in AI investment and monetization [ more ]
moremeta-platforms
#revenue-growth
Marketing Dive
2 months ago
Marketing

Pinterest credits shoppability, AI investments for 'milestone' Q1

Investments in shoppability and AI drive Pinterest's revenue growth and user engagement. [ more ]
TechCrunch
3 months ago
Marketing

Watch: TikTok and Meta's latest moves signal a more commodified internet | TechCrunch

Mega-platforms are converging into a 'blob of sameness' borrowing features from competitors for growth and revenue.
TikTok is launching TikTok Notes to rival Instagram by introducing image sharing, highlighting the trend of social platforms emulating each other. [ more ]
Marketing Dive
2 months ago
Marketing

Pinterest credits shoppability, AI investments for 'milestone' Q1

Investments in shoppability and AI drive Pinterest's revenue growth and user engagement. [ more ]
TechCrunch
3 months ago
Marketing

Watch: TikTok and Meta's latest moves signal a more commodified internet | TechCrunch

Mega-platforms are converging into a 'blob of sameness' borrowing features from competitors for growth and revenue.
TikTok is launching TikTok Notes to rival Instagram by introducing image sharing, highlighting the trend of social platforms emulating each other. [ more ]
morerevenue-growth
London Business News | Londonlovesbusiness.com
2 months ago
Marketing

Are you spending too much time chasing likes instead of sales?

Likes don't pay the bills; focus on creating relevant value-driven content and engaging with other users for effective social media marketing. [ more ]
The New Yorker
2 months ago
Media industry

The Revenge of the Home Page

Investing in a home page redesign amidst the rise of social media distribution can lead to increased user engagement and loyalty. [ more ]
Axios
2 months ago
Deliverability

Marjorie Taylor Greene promises motion to vacate against Mike Johnson next week

Social media sharing buttons are prominently displayed for easy sharing. [ more ]
#linkedin
Engadget
2 months ago
Video games

LinkedIn now has Wordle-style games you can play every day

LinkedIn introduces Wordle-style puzzle games to engage users beyond traditional job listings and career advice. [ more ]
Miami Herald
3 months ago
Marketing

LinkedIn is testing a new feature you may not like

LinkedIn is testing short-form videos in a dedicated tab, similar to TikTok and Instagram Reels.
The platform is focusing on professional content, aiming to enhance user engagement and feedback. [ more ]
MobileAppAaily
3 months ago
Marketing

LinkedIn Is Testing TikTok-Like Video Feed Formats

LinkedIn tests short-form video content for user engagement
LinkedIn aims to promote educational and career-oriented content through short videos [ more ]
Lindsey Gamble
3 months ago
Marketing

LinkedIn Is Testing A Short-Form Video Experience Including A New Video Tab - Lindsey Gamble

LinkedIn introduces short-form video like other platforms.
LinkedIn focuses on curated video content for education and learning. [ more ]
Engadget
2 months ago
Video games

LinkedIn now has Wordle-style games you can play every day

LinkedIn introduces Wordle-style puzzle games to engage users beyond traditional job listings and career advice. [ more ]
Miami Herald
3 months ago
Marketing

LinkedIn is testing a new feature you may not like

LinkedIn is testing short-form videos in a dedicated tab, similar to TikTok and Instagram Reels.
The platform is focusing on professional content, aiming to enhance user engagement and feedback. [ more ]
MobileAppAaily
3 months ago
Marketing

LinkedIn Is Testing TikTok-Like Video Feed Formats

LinkedIn tests short-form video content for user engagement
LinkedIn aims to promote educational and career-oriented content through short videos [ more ]
Lindsey Gamble
3 months ago
Marketing

LinkedIn Is Testing A Short-Form Video Experience Including A New Video Tab - Lindsey Gamble

LinkedIn introduces short-form video like other platforms.
LinkedIn focuses on curated video content for education and learning. [ more ]
morelinkedin
Vercel
2 months ago
JavaScript

Building an interactive 3D event badge with React Three Fiber - Vercel

Creating interactive tangible experiences for users can enhance engagement and provide shareable rewards. [ more ]
Social Media Today
2 months ago
Marketing

X Showcases New Connected TV App

X is focusing on showcasing trending content with cross-device compatibility in its new app to drive engagement. [ more ]
Digiday
2 months ago
Marketing

Inside X's latest, desperate attempt to beguile advertisers

X is making strategic moves to attract advertisers by enhancing ad safety and introducing new features to increase user engagement. [ more ]
jQuery Script
3 months ago
Web design

Highlight Text In Contenteditable Elements With simpleHighlightTextarea jQuery Plugin

simpleHighlightTextarea allows for text highlighting in contenteditable elements using custom colors, enhancing user focus on specific text. [ more ]
Fast Company
3 months ago
Online Community Development

The only part of X that may be worth paying for is Community Notes cringe

X, formerly Twitter, under new ownership by Elon Musk, plans to charge new users for engagement, amidst declining user numbers and controversies. [ more ]
MarTech
3 months ago
Marketing

Deep links for push notifications: Best of the MarTechBot | MarTech

To send a push message with a deep link, follow specific steps including choosing a push notification service, implementing deep linking, and testing performance. [ more ]
TechCrunch
3 months ago
Apple

Apple News is testing a game that kind of looks like NYT Connections | TechCrunch

Apple News is testing a new game called Quartiles for iOS 17.5, resembling a word game where players organize syllables into four-syllable words.
Games like Connections and Wordle have been successful for the New York Times, prompting Apple to invest in gaming to attract more users. [ more ]
Medium
3 months ago
Artificial intelligence

What if LLMs were actually interesting to talk to?

AI lacks real interest in conversation with users, reflecting in monotonous communication.
Enhancing AI's conversational abilities involves showing interest in user topics and developing a compelling synthetic personality. [ more ]
The Drum
3 months ago
UX design

Keep up with the pack with these 4 must-know UX trends

AR content visualization enhances user engagement.
Integration of voice functionality through VUIs improves user interaction. [ more ]
#marketing-strategy
Entrepreneur
3 months ago
Web design

How to Create a Brand Worth Your Customers' Loyalty | Entrepreneur

Storytelling is crucial in shaping perspectives and reality.
Applying the Hero's Journey framework to marketing can enhance user engagement and brand loyalty. [ more ]
Figma
5 months ago
UX design

The Anatomy of a Super Bowl Ad | Figma Blog

Duo, the Duolingo owl mascot, starred in a bold five-second Super Bowl ad with an absurd concept to generate conversation and engagement.
Duolingo's decision to run a Super Bowl ad was driven by a desire to be part of culture and capitalize on a huge audience for increased virality. [ more ]
Entrepreneur
3 months ago
Web design

How to Create a Brand Worth Your Customers' Loyalty | Entrepreneur

Storytelling is crucial in shaping perspectives and reality.
Applying the Hero's Journey framework to marketing can enhance user engagement and brand loyalty. [ more ]
Figma
5 months ago
UX design

The Anatomy of a Super Bowl Ad | Figma Blog

Duo, the Duolingo owl mascot, starred in a bold five-second Super Bowl ad with an absurd concept to generate conversation and engagement.
Duolingo's decision to run a Super Bowl ad was driven by a desire to be part of culture and capitalize on a huge audience for increased virality. [ more ]
moremarketing-strategy
#facebook
Flipboard
3 months ago
Marketing

April 2024: Social Media, Creator Economy & Influencer Marketing Updates

Facebook introduces a video player similar to TikTok.
Snapchat allows longer videos, and VSCO adds a Discussions feature. [ more ]
www.cbc.ca
3 months ago
Digital life

Facebook brought back what some say is its most annoying feature: poking | CBC News

Poke feature on Facebook resurging among the younger generation, with a 13-fold spike in usage recently.
Poking is distinct from other forms of social media interactions like DMs, comments, or likes, with new enhancements added by Facebook. [ more ]
www.fastcompany.com
4 months ago
Tech industry

RIP News tab: People don't come to Facebook for news and political content'

Facebook is eliminating its dedicated News tab in the U.S. and Australia due to low user engagement.
Google is testing the removal of its News tab from search results, but currently has no plans to do so. [ more ]
TheWrap
4 months ago
Media industry

Facebook to Remove News Tab for US Users in April

Meta is removing the 'News' tab from Facebook for users in the US and Australia, stopping payment to publishers in Australia.
Meta will cease new commercial deals for traditional news content and products for news publishers in certain countries. [ more ]
www.theguardian.com
4 months ago
Media industry

Meta to shut down Facebook news tab and end deals funding Australian journalism

Meta will stop paying Australian publishers for news and shut down the news tab in Australia and the US.
The decision is part of an effort to align investments with popular services, given a significant drop in Facebook News usage in Australia and the US. [ more ]
Social Media Today
5 months ago
Privacy technologies

Meta Posts Solid Increases in Revenue and Usage for Q4 2023

Facebook's user engagement and time spent on the app is increasing due to more AI recommended content
Ad impressions on Facebook increased by 28% in 2023 [ more ]
Flipboard
3 months ago
Marketing

April 2024: Social Media, Creator Economy & Influencer Marketing Updates

Facebook introduces a video player similar to TikTok.
Snapchat allows longer videos, and VSCO adds a Discussions feature. [ more ]
www.cbc.ca
3 months ago
Digital life

Facebook brought back what some say is its most annoying feature: poking | CBC News

Poke feature on Facebook resurging among the younger generation, with a 13-fold spike in usage recently.
Poking is distinct from other forms of social media interactions like DMs, comments, or likes, with new enhancements added by Facebook. [ more ]
www.fastcompany.com
4 months ago
Tech industry

RIP News tab: People don't come to Facebook for news and political content'

Facebook is eliminating its dedicated News tab in the U.S. and Australia due to low user engagement.
Google is testing the removal of its News tab from search results, but currently has no plans to do so. [ more ]
TheWrap
4 months ago
Media industry

Facebook to Remove News Tab for US Users in April

Meta is removing the 'News' tab from Facebook for users in the US and Australia, stopping payment to publishers in Australia.
Meta will cease new commercial deals for traditional news content and products for news publishers in certain countries. [ more ]
www.theguardian.com
4 months ago
Media industry

Meta to shut down Facebook news tab and end deals funding Australian journalism

Meta will stop paying Australian publishers for news and shut down the news tab in Australia and the US.
The decision is part of an effort to align investments with popular services, given a significant drop in Facebook News usage in Australia and the US. [ more ]
Social Media Today
5 months ago
Privacy technologies

Meta Posts Solid Increases in Revenue and Usage for Q4 2023

Facebook's user engagement and time spent on the app is increasing due to more AI recommended content
Ad impressions on Facebook increased by 28% in 2023 [ more ]
morefacebook
Medium
3 months ago
UX design

Top Industrial Machinery Manufacturing Websites-UX Design Best Practices

The hero section is crucial for user-company interaction and should be built with high-quality visuals.
Accessibility is key in the hero section to effectively communicate the company's value proposition and avoid distortion on responsive designs. [ more ]
Bestjquery
3 months ago
Web development

Product Grid Style 294

Interactive elements enhance user experience.
Utilize JavaScript libraries for dynamic web functionalities. [ more ]
Nielsen Norman Group
3 months ago
UX design

Homepage Design: 5 Fundamental Principles

The homepage is crucial for engaging users and reflecting brand identity.
Practical guidelines include easy access to the homepage, simple URLs, and visually distinct design. [ more ]
Exchangewire
3 months ago
Data science

How Marketers Can Elevate Creative Performance with AI-Driven Format Optimisation

Marketers focus on dynamic creative optimization with AI tools.
Creative format selection plays a crucial role in user engagement and advertiser KPIs. [ more ]
LogRocket Blog
3 months ago
UX design

Adopting session replay for intuitive and proactive product teams - LogRocket Blog

Users face obstacles in understanding key features, affecting engagement.
Various methods like surveys, feedback forms, and usability testing can help diagnose user issues. [ more ]
The Drum
4 months ago
Marketing

The Drum

Simple and easy-to-understand games lead to higher user engagement.
Incentivizing users and cross-promotion on social platforms are key strategies for successful branded gaming experiences. [ more ]
#conversion-rates
Above the Law
4 months ago
Web design

Diversify Your Calls To Action: A Guide For Law Firms

Diversifying CTAs boosts engagement and provides insights into visitor behavior.
Different types of CTAs benefit law firms by catering to customer needs and refining strategies. [ more ]
Medium
4 months ago
UX design

Stay, Play, Save: Best Practices for Gamification in FinTech

Gamification is popular in fintech but needs a tailored approach for maximum effectiveness.
Gamification can significantly increase conversion rates and improve user engagement and onboarding. [ more ]
The Jerusalem Post | JPost.com
4 months ago
Web development

Top 7 Shopify Speed Optimization Services: Boost Your Store

Professional Shopify Speed Optimization services are crucial for improving user satisfaction and search engine rankings.
Shopify speed optimization can lead to better user engagement, higher conversion rates, and mobile optimization for increased sales. [ more ]
Above the Law
4 months ago
Web design

Diversify Your Calls To Action: A Guide For Law Firms

Diversifying CTAs boosts engagement and provides insights into visitor behavior.
Different types of CTAs benefit law firms by catering to customer needs and refining strategies. [ more ]
Medium
4 months ago
UX design

Stay, Play, Save: Best Practices for Gamification in FinTech

Gamification is popular in fintech but needs a tailored approach for maximum effectiveness.
Gamification can significantly increase conversion rates and improve user engagement and onboarding. [ more ]
The Jerusalem Post | JPost.com
4 months ago
Web development

Top 7 Shopify Speed Optimization Services: Boost Your Store

Professional Shopify Speed Optimization services are crucial for improving user satisfaction and search engine rankings.
Shopify speed optimization can lead to better user engagement, higher conversion rates, and mobile optimization for increased sales. [ more ]
moreconversion-rates
Hubspot
in 2 weeks
Deliverability

13 Confirmation Email Examples I Love (For Your Inspiration)

Confirmation emails can serve as valuable reminders for events, provide necessary context, and offer additional functionalities like adding to calendars.
Confirmation emails can create a positive impact by including options for connecting with event speakers, maintaining a warm tone, and providing important details about the subscription. [ more ]
Gildshire Magazines
4 months ago
Web design

How to Make Your Website Stand Out

Choose a domain name that matches your brand, keep it simple and professional, and consider adding relevant keywords.
Optimize website page speed to prevent high bounce rates- compress images, test site performance, aim for 2 seconds loading time. [ more ]
PCMAG
4 months ago
Media industry

Facebook Finds New Way to Unfriend Publishers by Nixing News Tab

Facebook's News tab will be removed in the US and Australia due to low user engagement and a shift towards short-form videos like TikTok.
Facebook has stopped revenue-sharing with news publishers and will no longer create new products specifically for news publishers. [ more ]
#meta
Social Media Today
4 months ago
Media industry

Meta Will Stop Paying Australian Publishers for Content as Part of Its Shift Away From News

Facebook to deprecate Facebook News in the US and Australia, focusing on short form video content instead.
Existing Facebook News agreements with publishers in Australia, France, and Germany remain unaffected by the deprecation. [ more ]
TechCrunch
4 months ago
Media industry

Facebook plans to shut down its news tab in the U.S. and Australia | TechCrunch

Meta is removing the news tab on Facebook in the U.S. and Australia by April 2024.
The company wants to focus on products users value, like short-form video, as news usage declined. [ more ]
www.aljazeera.com
4 months ago
Media industry

Facebook owner Meta to stop funding news in Australia

Meta will not enter new deals to pay news publishers in Australia.
Meta will shut down its news tab in Australia and the US in April. [ more ]
TechCrunch
4 months ago
Digital life

Meta tests cross-posting from Facebook to its Twitter/X competitor, Threads | TechCrunch

Facebook is testing a cross-posting feature for Threads, allowing users to share content on both platforms simultaneously.
The addition of cross-posting could potentially increase user engagement and content on Threads, benefiting content creators. [ more ]
Social Media Today
4 months ago
Media industry

Meta Will Stop Paying Australian Publishers for Content as Part of Its Shift Away From News

Facebook to deprecate Facebook News in the US and Australia, focusing on short form video content instead.
Existing Facebook News agreements with publishers in Australia, France, and Germany remain unaffected by the deprecation. [ more ]
TechCrunch
4 months ago
Media industry

Facebook plans to shut down its news tab in the U.S. and Australia | TechCrunch

Meta is removing the news tab on Facebook in the U.S. and Australia by April 2024.
The company wants to focus on products users value, like short-form video, as news usage declined. [ more ]
www.aljazeera.com
4 months ago
Media industry

Facebook owner Meta to stop funding news in Australia

Meta will not enter new deals to pay news publishers in Australia.
Meta will shut down its news tab in Australia and the US in April. [ more ]
TechCrunch
4 months ago
Digital life

Meta tests cross-posting from Facebook to its Twitter/X competitor, Threads | TechCrunch

Facebook is testing a cross-posting feature for Threads, allowing users to share content on both platforms simultaneously.
The addition of cross-posting could potentially increase user engagement and content on Threads, benefiting content creators. [ more ]
moremeta
Social Media Today
4 months ago
Marketing

TikTok Shares New Trend Insights with Monthly "Trends Digest"

Trend Moments vs. Trend Signals on TikTok
Powerfully optimistic spins on relatable content [ more ]
VentureBeat
4 months ago
Artificial intelligence

Dopple.ai surpasses leading social networks in average user time spent in-app

Dopple.ai surpasses top social networks in average user time with immersive AI chatbots.
Dopple+ offering unlimited image generation and voice messaging enhances user experience. [ more ]
TechCrunch
4 months ago
Marketing

AddGlow takes on Reddit, Facebook with community-building software for brands | TechCrunch

Brands lose out on organic traffic by relying on third-party community sites
Owned community can increase retention and organic traffic [ more ]
www.fastcompany.com
4 months ago
Startup companies

Reddit reportedly plans to offer a big chunk' of its IPO shares to its most avid users

Reddit plans to reserve IPO shares for active users, potentially allowing them to make significant profits.
Incorporating users into the IPO process is a strategy Reddit's CEO has supported for a while. [ more ]
Social Media Today
4 months ago
Web design

YouTube Updates Video Earnings Display in Studio, Tests New Desktop UI

YouTube is updating revenue display in YouTube Studio app.
Desktop watch experience layouts are being tested for better user engagement. [ more ]
Mindsdb
7 months ago
Artificial intelligence

Why Sentiment Analysis is Important

Sentiment analysis reveals customer feelings towards products/services.
Leveraging AI for quick responses to customer feedback is essential for brand enhancement. [ more ]
TechCrunch
5 months ago
Digital life

Clubhouse's new feature turns your texts into custom voice messages | TechCrunch

Clubhouse introduces texting feature with custom voice for users.
AI-powered features like custom voice and group voice chats aim to retain users. [ more ]
Social Media Today
5 months ago
Marketing

Meta's Looking to Reduce the Reach of Political Content - But What Does That Actually Mean?

Social media platforms are refining their definition of political content based on research and user engagement.
A survey found that a majority of consumers believe it is important for brands to take a public stance on social and political issues. [ more ]
Medium
5 months ago
UX design

Mastering the Mind Game: How Priming Shapes Your Online Experience

Priming is the subconscious activation of specific concepts or mental representations that can influence behavior or perception.
UX designers can strategically incorporate priming techniques into interface design to optimize usability and enhance user engagement. [ more ]
Entrepreneur
5 months ago
UX design

Struggling to Keep Your Users Hooked? Here's The Secret to Building an Addictive Platform That Will Keep People Coming Back For More. | Entrepreneur

Gamification is a powerful tool for enhancing user engagement and driving positive behaviors.
Motivational engineering uses game elements to shape and guide individuals towards desired objectives. [ more ]
Smashing Magazine
5 months ago
UX design

A Practical Guide To Designing For Children - Smashing Magazine

Embrace playing and encourage small wins to keep children engaged and motivated
Design for a specific two-year age range to cater to the diverse behaviors and abilities of children [ more ]
Benzinga
5 months ago
Marketing

Bitmedia Partners With UBIDEX To Accumulate TOP-Quality Traffic And Boost Conversions In iGaming Niche

Bitmedia.IO and UBIDEX have formed a partnership to improve retargeting and retention solutions for the iGaming industry.
UBIDEX brings expertise in retargeting and user engagement, which aligns with Bitmedia.IO's focus on delivering targeted traffic to the iGaming industry. [ more ]
The Drum
6 months ago
Online marketing

Experts say X's newly proclaimed 'video-first' strategy won't remedy brand safety issues

X is expanding its video offerings and positioning itself as a video-first platform.
However, there is skepticism due to lack of transparency and vague claims about user engagement. [ more ]
[ Load more ]