Marketing tech
fromAol
4 weeks agoMeta's first quarter earnings, revenue beat Wall Street's expectations
Meta reported strong first quarter results with earnings and revenue exceeding expectations, driven by advertising revenue growth.
Facebook analytics measure raw data and performance statistics, whereas Facebook insights derive learnings from these analytics to inform marketing strategies and improve engagement.
In the wake of the earnings call, Barclays lowered its price target on Meta to $640 from $705, while financial institutions raised their price targets collectively, reflecting investor confidence.