#google-ads
#google-ads

Marketing tech

Daily Search Forum Recap: June 13, 2025

4 days ago

Marketing tech

Daily Search Forum Recap: June 10, 2025

Marketing tech

Daily Search Forum Recap: June 13, 2025

more#ai-technology

#advertising

Google Ads High Value New Customer Mode

Google Ads introduces New Customers (High Value) mode for targeted bidding strategies.

Google Ads Search Max Spotted

Google Ads introduces Search Max, a feature leveraging AI to enhance ad effectiveness by optimizing keywords and landing pages.

Many Google Ads Accounts Not Serving Ads

Many Google Ads accounts have stopped serving ads since March 1, 2025, causing widespread confusion among advertisers.

Google Ads Runs Different Auctions For Each Ad Location

Google will run different auctions for each ad location, potentially affecting visibility for smaller advertisers.

Google Ads Offline Conversion Quality In Smart & PMax Campaigns With Store Goals Changes

Google Ads will prioritize local users in campaigns, aiming for better quality offline conversions, despite a potential rise in costs.

Google Ads Custom Segments With Estimated Audience Size

Google Ads now displays estimated audience sizes for custom segments, enhancing campaign testing.

Google Ads High Value New Customer Mode

Google Ads introduces New Customers (High Value) mode for targeted bidding strategies.

Google Ads Search Max Spotted

Google Ads introduces Search Max, a feature leveraging AI to enhance ad effectiveness by optimizing keywords and landing pages.

Many Google Ads Accounts Not Serving Ads

Many Google Ads accounts have stopped serving ads since March 1, 2025, causing widespread confusion among advertisers.

Google Ads Runs Different Auctions For Each Ad Location

Google will run different auctions for each ad location, potentially affecting visibility for smaller advertisers.

Google Ads Offline Conversion Quality In Smart & PMax Campaigns With Store Goals Changes

Google Ads will prioritize local users in campaigns, aiming for better quality offline conversions, despite a potential rise in costs.

Google Ads Custom Segments With Estimated Audience Size

Google Ads now displays estimated audience sizes for custom segments, enhancing campaign testing.

more#advertising

2 days ago

Google Ads Policy Now Says Individual Accounts Can Be Paused Over Manager Account Violations

Google Ads accounts linked to violating Manager accounts may be paused, requiring unlinking to resume ad serving.

#digital-marketing

Daily Search Forum Recap: May 15, 2025

Google is fundamentally rethinking its search approach due to the impact of large language models.

Google Ads WhatsApp Messaging For Performance Max Campaigns

Google Ads now supports WhatsApp messaging in Performance Max campaigns, expanding advertisers' options for customer communication.

5 days ago

Google Ads Issue - Maybe Ads Not Displaying

Google Ads is experiencing issues affecting ad visibility and performance for advertisers.

Google is currently investigating reports regarding improper ad serving and impressions.

Google Ads Triple Serving Ads

Google has begun triple serving ads from the same advertiser on search results pages, expanding beyond their previous double serving policy.

Google Ads AI Max For Search Campaigns

AI Max revolutionizes Google Ads search campaigns by applying advanced AI-driven targeting and creative capabilities for enhanced performance.

Google Ads Suggests Experiments When Dismissing Recommendations

Google Ads is encouraging users to create experiment ads upon dismissing its recommendations.

Daily Search Forum Recap: May 15, 2025

Google is fundamentally rethinking its search approach due to the impact of large language models.

Google Ads WhatsApp Messaging For Performance Max Campaigns

Google Ads now supports WhatsApp messaging in Performance Max campaigns, expanding advertisers' options for customer communication.

5 days ago

Google Ads Issue - Maybe Ads Not Displaying

Google Ads is experiencing issues affecting ad visibility and performance for advertisers.

Google is currently investigating reports regarding improper ad serving and impressions.

Google Ads Triple Serving Ads

Google has begun triple serving ads from the same advertiser on search results pages, expanding beyond their previous double serving policy.

Google Ads AI Max For Search Campaigns

AI Max revolutionizes Google Ads search campaigns by applying advanced AI-driven targeting and creative capabilities for enhanced performance.

Google Ads Suggests Experiments When Dismissing Recommendations

Google Ads is encouraging users to create experiment ads upon dismissing its recommendations.

more#digital-marketing

#search-campaigns

Google Rolls Out Improved AI Search Ad Options

Google's AI Max improves ad targeting and increases conversions for marketers using Search campaigns.

4 days ago

Marketing tech

Google Ads URL Inclusions & Exclusions For Search Campaigns

Google Rolls Out Improved AI Search Ad Options

Google's AI Max improves ad targeting and increases conversions for marketers using Search campaigns.

4 days ago

Marketing tech

Google Ads URL Inclusions & Exclusions For Search Campaigns

more#search-campaigns

#seo

Video: Google Search Ranking Volatility, Web Publishing Dead, AI Mode Search Console Data & AI Mode Scares SEOs

Google's ranking volatility continues, showing signs of ongoing evolution in SEO practices amid AI advancements.

Marketing tech

Video: Google I/O, Marketing Live, AI Mode, AI Overviews, AI Ads, Search Volatility & More

Marketing tech

Daily Search Forum Recap: May 30, 2025

Marketing tech

Daily Search Forum Recap: May 19, 2025

Marketing tech

Daily Search Forum Recap: April 22, 2025

Marketing tech

Daily Search Forum Recap: May 20, 2025

Video: Google Search Ranking Volatility, Web Publishing Dead, AI Mode Search Console Data & AI Mode Scares SEOs

Google's ranking volatility continues, showing signs of ongoing evolution in SEO practices amid AI advancements.

Marketing tech

Video: Google I/O, Marketing Live, AI Mode, AI Overviews, AI Ads, Search Volatility & More

Marketing tech

Daily Search Forum Recap: May 30, 2025

Marketing tech

Daily Search Forum Recap: May 19, 2025

Marketing tech

Daily Search Forum Recap: April 22, 2025

Marketing tech

Daily Search Forum Recap: May 20, 2025

more#seo

Google Ads Can Show Above/Below AIO or Within AI Overviews But Not Both At Same Time

Your ad could trigger to show either above/below AIO or within AIO, but not both at this time.

Artificial intelligence

Google Ads To Allow Search Ads For Melatonin

In June 2025, Google Ads will update the Unapproved Substances section of the Healthcare and Medicines policy, allowing melatonin promotion beyond the U.S. and Canada.

Alternative medicine

Google AdSense Adds Display Ads Option For Ad Intents

Google has updated its ad intents functionality, now allowing users to select between always showing display ads with organic search results or using search ads when available.

Online marketing

#performance-max

Google Ads Performance Max To Get Channel Reporting

Channel reporting could improve transparency and control in Google Ads Performance Max campaigns.

Google Ads Search Terms Report Gains Performance Max Terms

Google Ads now includes Performance Max terms in search terms reports.

New negative keywords feature is a significant addition for Performance Max campaigns.

What's Changing With Google Ads Interview With Ginny Marvin

The interview with Google Ads liaison highlighted key changes in Google Ads strategies, including AI integration and new quality metrics for landing pages.

Marketing tech

Google Ads Device Targeting Controls For PMax Campaigns

Marketing tech

Google Adds More Reporting Elements for Performance Max Campaigns

Marketing tech

Google Ads WhatsApp Conversation Goals Get More Tabs

Google Ads Performance Max To Get Channel Reporting

Channel reporting could improve transparency and control in Google Ads Performance Max campaigns.

Google Ads Search Terms Report Gains Performance Max Terms

Google Ads now includes Performance Max terms in search terms reports.

New negative keywords feature is a significant addition for Performance Max campaigns.

What's Changing With Google Ads Interview With Ginny Marvin

The interview with Google Ads liaison highlighted key changes in Google Ads strategies, including AI integration and new quality metrics for landing pages.

Marketing tech

Google Ads Device Targeting Controls For PMax Campaigns

Marketing tech

Google Adds More Reporting Elements for Performance Max Campaigns

Marketing tech

Google Ads WhatsApp Conversation Goals Get More Tabs

more#performance-max

#google-search

Marketing tech

Daily Search Forum Recap: May 12, 2025

Marketing tech

Video: Google Volatility, D.C. Creator Summit, Apple Safari Google Searches Drop & Google Ads AI Max

Daily Search Forum Recap: May 12, 2025

Google is expanding AI features in its search platform.

A new discussions section in Google Search may compete with Reddit.

Marketing tech

Video: Google Volatility, D.C. Creator Summit, Apple Safari Google Searches Drop & Google Ads AI Max

more#google-search

Social media marketing

Google Ads With Follower Counts

Google is integrating social media follower counts into sponsored search ads, signaling a shift in ad strategies.

Google Ads Launches New Charting

Google has introduced several new data visualization charts in the Ads interface, including stacked bar, column, combo, and area charts, enhancing user engagement.

Marketing tech

fromSkift

Google Places Travel Ads in Startup AI Search Engine Results

Google is integrating travel ads into AI search engine results, creating new revenue opportunities for travel companies.

Artificial intelligence

fromYahoo Finance

Google search revenue gets a boost from AI features

Alphabet exceeded earnings expectations with higher-than-anticipated sales, despite a slowdown in ad revenue growth.

Google Ads Suspended 200% More Advertisers & Removed 5.5 Billion Ads

Google has taken significant steps to enhance advertising safety, suspending 39.2 million more advertiser accounts and removing 5.1 billion ads compared to the previous year.

Marketing tech

European startups

fromCoinDesk

Google to Restrict Crypto Ads in EU to MiCA-Licensed Firms

Google requires MiCA licensing for crypto ads in the EU, aiming for regulatory compliance among exchanges and wallets.

#roi

Marketing tech

Google Ads Call Tracking Explained: Setup & Best Practices

Marketing tech

7 Tips To Help Optimize Your Keyword Bidding Strategy

Marketing tech

Google Ads Call Tracking Explained: Setup & Best Practices

Marketing tech

7 Tips To Help Optimize Your Keyword Bidding Strategy

more#roi

#google-merchant-center

E-Commerce

Google Merchant Center Shipping Rates Bug

Retailers face issues with Google Merchant Center affecting shipping details.

Many merchants cannot finish adding shipping rates due to a bug.

No official response from Google has been given about the error.

Google Merchant Center Click Reporting To Change April 21

Google Merchant Center will align click counting with Google Ads starting April 21, 2025.

E-Commerce

Google Merchant Center Shipping Rates Bug

Retailers face issues with Google Merchant Center affecting shipping details.

Many merchants cannot finish adding shipping rates due to a bug.

No official response from Google has been given about the error.

more#google-merchant-center

Google Merchant Center Click Reporting To Change April 21

Google Merchant Center will align click counting with Google Ads starting April 21, 2025.

#user-experience

Marketing tech

Google Ads Now Lets You Hide All Recommendations

Growth hacking

Google Ads Images Expand Swipe Carousel Double

Marketing tech

Google Ads Now Lets You Hide All Recommendations

Growth hacking

Google Ads Images Expand Swipe Carousel Double

more#user-experience

#google

Video: Google Search Volatility, Google Sued Over AI Overviews, Google Ads Auction Changes & Bing and Apple Intelligence

Mid-week, Google search rankings experienced volatility affecting site performance and traffic.

Video: Google March Core Update, Google AI Mode Concerns, Google 22% Growth & AI Search Engines Wrong

Google is evolving search technology with its March 2025 core update and new AI features.

Daily Search Forum Recap: March 18, 2025

Google is testing AI Overviews that lead clicks to its own search results instead of external sites.

The 'Good for Kids' attribute in Google Business Profiles aims to improve user experience.

Video: Google Search Volatility, Google Sued Over AI Overviews, Google Ads Auction Changes & Bing and Apple Intelligence

Mid-week, Google search rankings experienced volatility affecting site performance and traffic.

Video: Google March Core Update, Google AI Mode Concerns, Google 22% Growth & AI Search Engines Wrong

Google is evolving search technology with its March 2025 core update and new AI features.

Daily Search Forum Recap: March 18, 2025

Google is testing AI Overviews that lead clicks to its own search results instead of external sites.

The 'Good for Kids' attribute in Google Business Profiles aims to improve user experience.

more#google

#digital-advertising

Google Ads Editor Version 2.9: PMax Age Exclusions, Ad Previews & More

Google Ads Editor 2.9 introduces enhanced features for better campaign management, including MCC labels and shopping ads flexibility.

Marketing tech

Daily Search Forum Recap: March 3, 2025

Google Ads faced outages but was restored promptly; new features and bugs continue to impact advertisers.

Google Ads Editor Version 2.9: PMax Age Exclusions, Ad Previews & More

Google Ads Editor 2.9 introduces enhanced features for better campaign management, including MCC labels and shopping ads flexibility.

Daily Search Forum Recap: March 3, 2025

Google Ads faced outages but was restored promptly; new features and bugs continue to impact advertisers.

more#digital-advertising

#ai

Google Ads Review Process Uses AI & Human Evaluation

Google Ads employs both AI and human evaluation for enforcing policy compliance.

fromPractical Ecommerce

Create Google Ads Scripts via GenAI

Google Ads scripts, enhanced by AI, automate campaign management and diagnose issues like discrepancies in target CPA and budgets.

Google Ads Review Process Uses AI & Human Evaluation

Google Ads employs both AI and human evaluation for enforcing policy compliance.

fromPractical Ecommerce

Create Google Ads Scripts via GenAI

Google Ads scripts, enhanced by AI, automate campaign management and diagnose issues like discrepancies in target CPA and budgets.

more#ai

Google Ads Mystery Shopping Rating

Google Ads ratings consider both customer reviews and a 'Mystery Shopping Rating', impacting overall scores.

Google Announces Updates to Display Network Campaigns

Google expands ad inventory across various platforms to enhance brand visibility.

Demand Gen campaigns are now integrated with the Google Display Network, improving conversions.

fromLondon Business News | Londonlovesbusiness.com