Google will add AI Max for Shopping, AI Brief, and Search text disclaimers, using AI with guardrails to customize ads and incorporate advertiser preferences.
Google Ads To Add AI Max Content & Titles Related Exclusions On Account Level
Account-level content and title exclusions will be added to Google Ads AI Max later this year, complementing inventory-aware serving and enabling broader exclusion control.
Google will add AI Max for Shopping, AI Brief, and Search text disclaimers, using AI with guardrails to customize ads and incorporate advertiser preferences.
Google Ads To Add AI Max Content & Titles Related Exclusions On Account Level
Account-level content and title exclusions will be added to Google Ads AI Max later this year, complementing inventory-aware serving and enabling broader exclusion control.
Google Ads AI Max Gains Sources Column in Search Term Report
Google added a new "sources" column to the AI Max search term report. This helps you understand where your traffic was matched from in AI Max searches.
Google Ads AI Max For Search Campaigns Globally Available & More
Google globally rolled out AI Max for Search campaigns and introduced campaign-level text guidelines, Merchant Center updates, and AI improvements to Asset Studio.
Google Says AI Max Not Designed To Target SPN Inventory More
AI Max for Search is not designed to target Search Partner Network (SPN) inventory more aggressively than broad match; aggregated data does not show increased SPN targeting.
Google Ads API version 21 introduces significant updates including AI Max for Search campaigns, with numerous enhancements and documentation improvements.