#search-advertising
#search-advertising

Marketing tech

UK's competition watchdog sets its sights on Google search

Marketing tech

Google faces 25bn UK lawsuit over ad monopoly claims

fromBenzinga

Artificial intelligence

'This Is The First Time In Two Decades That Google Is Extremely Vulnerable:' Perplexity's CEO Breaks Down Search Giant's Margin Trap - Alphabet (NASDAQ:GOOG), Apple (NASDAQ:AAPL)

Google's Pichai Says Ads With AI Overviews Earn Same As Ads Without AI Overviews

AI search ads currently have the same revenue per query as traditional search ads, but improvement is anticipated.

fromInvestor's Business Daily

Did Google Earnings Results Put Search Worries To Rest? Here's What Analysts Are Saying

Google's AI Overviews are effectively addressing competition and improving its advertising revenue amid generative AI challenges.

fromDigiday

3 weeks ago

Marketing tech

Pitch deck: Why Google believes its latest AI Max product is a game changer for search campaigns

Marketing tech

UK's competition watchdog sets its sights on Google search

Google faces 25bn UK lawsuit over ad monopoly claims

Google faces a £25bn lawsuit in the UK for allegedly monopolizing online search advertising, harming UK advertisers.

fromBenzinga

Artificial intelligence

'This Is The First Time In Two Decades That Google Is Extremely Vulnerable:' Perplexity's CEO Breaks Down Search Giant's Margin Trap - Alphabet (NASDAQ:GOOG), Apple (NASDAQ:AAPL)

Artificial intelligence

Google's Pichai Says Ads With AI Overviews Earn Same As Ads Without AI Overviews

fromInvestor's Business Daily

Did Google Earnings Results Put Search Worries To Rest? Here's What Analysts Are Saying

Google's AI Overviews are effectively addressing competition and improving its advertising revenue amid generative AI challenges.

more#google

fromMarTech

Google Ads rolls out AI Max search match type | MarTech

AI Max is now a distinct search match type, offering marketers enhanced visibility into performance data.

fromArs Technica

UK looking to loosen Google's control of its search engine

Other conduct rules that the CMA is considering include requirements in how it ranks its search results and for Google's distribution partners such as Apple to offer 'choice screens' to help consumers switch more easily between search providers.

European startups

#google-ads

fromPractical Ecommerce

Marketing tech

Google's AI Max Ads Hone Search Intent

Online marketing

Google Will Label Search Results As Sponsored If They Link To Commercial Queries

fromPractical Ecommerce

Marketing tech

Google's AI Max Ads Hone Search Intent

Online marketing

Google Will Label Search Results As Sponsored If They Link To Commercial Queries

Artificial intelligence

Alphabet jumps 3% as search, advertising units show resilient growth

fromeuronews

Alphabet shares jump as Google Search advertising boosts growth

Alphabet outperformed earnings expectations due to strong search advertising and AI investments.

Share buybacks and increased dividends highlight financial confidence despite market challenges.

fromwww.cnbc.com

Alphabet jumps 3% as search, advertising units show resilient growth

Alphabet shows resilience with strong Q1 growth amid uncertainty.

Generative AI product rollouts are accelerating for Alphabet.

Company reports earnings beating analyst expectations.

fromeuronews

Alphabet shares jump as Google Search advertising boosts growth

Alphabet outperformed earnings expectations due to strong search advertising and AI investments.

Share buybacks and increased dividends highlight financial confidence despite market challenges.

more#alphabet

fromComputerWeekly.com

UK class action sets stage for Google showdown | Computer Weekly

UK professor Or Brook has filed a Â£5 billion class action against Google for alleged anti-competitive behavior.

The case targets inflated advertising prices impacting UK businesses reliant on Google.