#ai-marketing

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Marketing tech
fromAlleywatch
2 days ago

Bluefish Raises $20M to Power Marketing for the Fortune 500 in an AI World

Bluefish provides an enterprise-grade AI marketing platform enabling Fortune 500 brands to monitor, optimize, and influence brand presence across AI channels.
Marketing tech
fromAdExchanger
2 days ago

AI Marketing Platform Bluefish Raises $20M In Series A Funding | AdExchanger

Bluefish raised $20M Series A to expand its GEO platform helping Fortune 500 brands track, optimize, and measure presence in AI-generated search results.
fromBusiness Insider
4 days ago

How a family-owned tamale shop in LA struck marketing gold using AI: 'I made it in 10 minutes'

The Original Tamale Company, a family-run small business in Los Angeles, made a viral ad with AI that garnered over 22 million views in three weeks.
LA food
fromHubspot
1 week ago

How to use AI tools in your Instagram strategy: Tips from HubSpot's global head of brand marketing

AI is integral to Instagram marketing, with many marketers using it for content creation.
#google-ads
fromFuturism
1 week ago
Marketing

Google's New Ad Shows a Slopper Meeting the Love of His Life by Surrendering His Brain to the AI's Instructions

fromFuturism
1 week ago
Marketing

Google's New Ad Shows a Slopper Meeting the Love of His Life by Surrendering His Brain to the AI's Instructions

more#google-ads
fromThe Business of Fashion
2 weeks ago

Unpacking Fashion's New AI Marketing Toolkit

Mango's revenue from social media ads has quadrupled since implementing Smartly, an AI-driven performance marketing tool, which allows for quick toggle of different versions of ad creatives.
E-Commerce
fromGeeky Gadgets
2 weeks ago

Simplify Marketing : How AI Levels the Playing Field for Everyone

AI tools simplify marketing processes, allowing founders and product owners without formal training to achieve professional-grade results in customer acquisition and business growth.
Artificial intelligence
fromTechSpot
2 weeks ago

Apple, Google, Microsoft, and Samsung revise advertising over exaggerated AI claims after regulator scrutiny

Companies must provide clear, honest marketing claims about AI technology to avoid scrutiny from regulators.
fromeLearning Industry
4 weeks ago

AI Workflows For Marketing Campaigns: Automate, Optimize, And Scale Your Strategy

Marketing automation is not a hands-off autopilot; AI workflows depend on well-defined criteria and guidelines to function properly and deliver results.
Marketing tech
fromAdExchanger
1 month ago

Ads To Burn After Reading | AdExchanger

Healthline is fined $1.55 million for violating CCPA due to misuse of user data through ad targeting during streaming, highlighting consent issues and regulatory scrutiny.
Privacy professionals
fromGeeky Gadgets
1 month ago

Create Stunning Product Ads in Minutes with AI : No Design Skills Needed

AI tools enable quick, professional-grade product ad creation without the need for expensive equipment or expertise.
E-Commerce
fromForbes
1 month ago

7 Ways Your Small Business Can Reach New Customers - Beyond Google

Diversifying marketing strategies is essential for small businesses to maintain visibility in light of AI changes and reduced organic traffic.
fromBusiness Matters
1 month ago

How Data-Driven Insights are Enhancing Brand Engagement at Vibe Marketing

Brand engagement now focuses on timing, relevance, and actionability, not just storytelling.
Vibe Marketing transforms raw data into real-time signals for campaign optimization.
Vibelet provides real-time insights to improve brand responsiveness during campaigns.
fromForbes
1 month ago

How Bold Marketing Is Helping VC-Backed Startups Stand Out And Scale

Creativity and innovative marketing are essential in the competitive landscape of venture-backed startups.
fromTechRadar
1 month ago

5 ways AI marketing can help drive your ecommerce success

AI tools can significantly enhance consumer personalization in e-commerce by analyzing customer data to provide tailored shopping experiences, improving engagement rates and sales conversions.
E-Commerce
fromFuturism
1 month ago

Something Hilarious Happens When Potential Customers See That a Product Has AI Features

Labeling products as AI can deter consumers, particularly for high-risk purchases.
fromIT Pro
1 month ago

If you use AI for your product video, I respect your company less

"The trend of using AI-generated videos for product testimonials might seem innovative, but it risks eroding trust in brand communication and authenticity, ultimately harming customers' perception."
Marketing
Growth hacking
fromTechCrunch
1 month ago

Why a16z VC believes that Cluely, the 'cheat on everything' startup, is the new blueprint for AI startups | TechCrunch

Cluely's rage-bait marketing strategy attracted significant VC interest, suggesting that speed and attention-grabbing tactics are crucial for startup success in the AI era.
fromTechRadar
1 month ago

Wix launched this impressive new AI tool under the radar - so I asked them to tell us more

The AI marketing agent (Kleo) is designed to help businesses, agencies and enterprises simplify marketing tasks to streamline business growth. This agent enables Wix and Wix Studio users to efficiently develop...
Marketing tech
fromThe Drum
1 month ago

How brands are moving beyond the 'real-but-weird' with synthetic humans

Brands are integrating AI-generated personas into their marketing strategies, using digital tools to enhance customer engagement through virtual assistants and hyper-realistic avatars.
Artificial intelligence
fromThe Drum
2 months ago

The ANA's 72-hour AI challenge: How EY, Plante Moran & Spectrum Reach made TV history

AI-driven marketing can drastically reduce campaign launch time from weeks to mere days.
Marketing tech
fromMarTech
2 months ago

Real-world insights from deploying custom GPTs for GTM | MarTech

An AI-first buying journey is essential for modern CMOs and GTM teams.
Successful AI integration requires a strategic overhaul of the buyer journey and marketing skills.
AI transforms B2B marketing by enhancing efficiency and personalization in buyer interactions.
Marketing tech
fromMarketing Dive
2 months ago

WPP Media launches AI-driven tool to push beyond ID-based targeting

WPP Media's Open Intelligence uses AI to help marketers aggregate data for targeting audiences more effectively.
fromRetail Brew
2 months ago

Shopping ads are becoming a big deal on Reddit

Reddit's new shopping ads doubled return on ad spend and increased product catalog usage, marking a strategic shift to integrate shopping into the social media experience.
Marketing tech
fromwww.lennysnewsletter.com
2 months ago

The exact AI playbook (custom GPTs, translations, WhatsApp MCP) that saved ElevenLabs $140K and helps them ship daily | Luke Harries (Head of Growth)

Luke Harries, Head of Growth at ElevenLabs, discusses how AI transformations in marketing—including polished case studies and a custom translation system—can cut costs while boosting efficiency.
Marketing tech
Marketing tech
fromExchangewire
3 months ago

The Future of Curation is AI: Results by OpenX Improved Cost Per Acquisition in Ad Campaigns by 11x

OpenX launched Results by OpenX™, leveraging AI to enhance supply-side targeting and improve ad performance without compromising inventory quality.
fromDigiday
3 months ago

How Digitas is navigating search's shift to the AI era

"Any large content publisher that is reliant on site traffic has seen major losses in the past year. Depending on the vertical we're seeing anywhere from 25% to 75% of reduction in site traffic."
Marketing tech
Marketing tech
fromLawSites
3 months ago

FirmPilot Reaches $11.7M in Funding, As Thomson Reuters and HubSpot Ventures Join As Investors

FirmPilot raised $11.7 million in funding to revolutionize legal marketing for law firms using AI technology.
Social media marketing
fromHubspot
3 months ago

AI agents for social media: How to use them right now + what you can expect in the future

AI is transforming marketing and social media strategies, promising greater audience engagement and content creation capabilities.
Marketing tech
fromTipRanks Financial
3 months ago

XPON Technologies Acquires Alpha Digital to Boost AI Growth - TipRanks.com

XPON Technologies Group Ltd. acquires Alpha Digital to boost its AI-driven growth and profitability.
The acquisition is designed to enhance XPON's digital marketing services.
fromCopyblogger
3 months ago

AI For Freelancers: Actionable Strategies (with Examples)

Freelancers can leverage AI to automate administrative tasks and enhance marketing strategies.
fromSocial Media Today
3 months ago

Google Adds More Reporting Elements for Performance Max Campaigns

Google's Performance Max updates offer enhanced channel-level reporting and insights.
Improved error reporting aids in campaign optimization.
New Search insights help focus on high-performing terms.
Artificial intelligence
fromGeeky Gadgets
3 months ago

This ONE Ultimate Marketing Prompt Will Elevate Your Business to the Next Level

AI-powered prompts can enhance marketing efficiency and insights.
One prompt can revolutionize SEO, branding, and more.
AI tools provide innovative strategies from elite marketers.
Unlocking creativity through AI in marketing is essential.
fromZDNET
4 months ago

I paid $20 for an AI marketing agent - and here's what it got me

AI agents promise revolutionary marketing solutions, yet my $20 investment left me disappointed and reaffirms my belief that personalized strategies outweigh automated systems.
Marketing tech
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