fromJewish Telegraphic Agency
3 months agoInside Israel's 'Esther Project': DOJ filings reveal paid US influencer campaign amid AI-powered PR blitz - Jewish Telegraphic Agency
Newly filed records with the Department of Justice show that Israel's government has quietly launched a two-track influence operation in the United States, blending big-budget political advertising with grassroots-style influencer campaigns. The filings reveal that a firm called Bridges Partners LLC has been hired to manage an influencer network under a project code-named the "Esther Project." It is unclear if there is any link to Project Esther, a plan to combat antisemitism published by the Heritage Foundation, an American right-wing think tank.