I tried out an Apple Vision Pro. It frightened me | Arwa Mahdawi
Virtual reality and augmented reality have consistently failed to enter the mainstream due to clunky headsets, high prices, and underwhelming experiences.
The Apple Vision Pro headset offers a genuinely impressive and immersive experience, particularly for watching movies. [ more ]
I tried out an Apple Vision Pro. It frightened me | Arwa Mahdawi
Virtual reality and augmented reality have consistently failed to enter the mainstream due to clunky headsets, high prices, and underwhelming experiences.
The Apple Vision Pro headset offers a genuinely impressive and immersive experience, particularly for watching movies. [ more ]
The Engo 2 AR sunglasses put your workout data right before your eyes
Engo 2 sunglasses provide real-time augmented reality data for cyclists, enhancing safety and performance tracking without diverting attention from the road. [ more ]
Star Trek specs which are helping blind people to see
Innovative glasses enable blind and partially sighted individuals to 'see' through verbal commentary, identifying objects, people, and reading text. [ more ]
Star Trek specs which are helping blind people to see
Innovative glasses enable blind and partially sighted individuals to 'see' through verbal commentary, identifying objects, people, and reading text. [ more ]
McDonald's teams up with Crocs for a sole-satisfying Happy Meal
McDonald's launches Crocs Happy Meal with exclusive clips and augmented reality customization, reviving a popular partnership and appealing to brand superfans. [ more ]
Ingenious XR colour app is an exciting glimpse into the future of digital art
Lucas Martinic developed an innovative XR app that allows users to select colors from real-world objects in real-time, transforming the artistic process. [ more ]
Sightful's Spacetop G1 offers a lightweight AR glasses solution that offloads the heavy tech components to a paired laptop, providing convenience for work-focused users. [ more ]
Sightful's Spacetop G1 offers a lightweight AR glasses solution that offloads the heavy tech components to a paired laptop, providing convenience for work-focused users. [ more ]
Spine-chilling Apple Vision Pro app turns your house into a horror game
Vision Pro revolutionizes computing by merging work with immersive play through apps like Hauntify, which animates real environments with AR ghosts. [ more ]
Future Apple Vision Pro Models May Have Vision Correction Capabilities
Apple Vision Pro's adoption struggles highlight challenges in new tech markets but also showcase Apple's commitment to innovative solutions like tunable lenses. [ more ]
Mixed Reality Magnifying Glass for Kids Shows the World in a Different Light - Yanko Design
Mixed reality goes beyond bulky visors, offering a glimpse of digital information through smartphones in the real world.
Mono, a mixed reality device concept, allows kids to learn about flora and fauna in their natural environment through virtual overlays of creatures on real-world objects. [ more ]
Spine-chilling Apple Vision Pro app turns your house into a horror game
Vision Pro revolutionizes computing by merging work with immersive play through apps like Hauntify, which animates real environments with AR ghosts. [ more ]
Future Apple Vision Pro Models May Have Vision Correction Capabilities
Apple Vision Pro's adoption struggles highlight challenges in new tech markets but also showcase Apple's commitment to innovative solutions like tunable lenses. [ more ]
Mixed Reality Magnifying Glass for Kids Shows the World in a Different Light - Yanko Design
Mixed reality goes beyond bulky visors, offering a glimpse of digital information through smartphones in the real world.
Mono, a mixed reality device concept, allows kids to learn about flora and fauna in their natural environment through virtual overlays of creatures on real-world objects. [ more ]
The founder of a software-development company says there's a 'huge demand' for training and education applications - extended reality can help
Treeview has transitioned from startup-focused projects to serving enterprise clients by leveraging augmented and virtual reality technologies. [ more ]
Vision Pro review: Apple's cutting-edge headset lives up to the hype
Apple's Vision Pro headset is a groundbreaking technology blending virtual and augmented reality but comes with a high price point that limits accessibility. [ more ]
Facebook's VR Department Is Apparently a Complete Catastrophe
Meta (Facebook) invested heavily in augmented and virtual reality products without significant revenue, facing challenges due to mismanagement and lack of experienced leadership. [ more ]
The founder of a software-development company says there's a 'huge demand' for training and education applications - extended reality can help
Treeview has transitioned from startup-focused projects to serving enterprise clients by leveraging augmented and virtual reality technologies. [ more ]
Vision Pro review: Apple's cutting-edge headset lives up to the hype
Apple's Vision Pro headset is a groundbreaking technology blending virtual and augmented reality but comes with a high price point that limits accessibility. [ more ]
Facebook's VR Department Is Apparently a Complete Catastrophe
Meta (Facebook) invested heavily in augmented and virtual reality products without significant revenue, facing challenges due to mismanagement and lack of experienced leadership. [ more ]
TerraTimber / Professorship for Digital Design & Fabrication (DDF) + Karlsruhe Institute of Technology (KIT)
TerraTimber creates sustainable construction systems by digitally upcycling waste wood using AR technology and innovative design principles for a circular economy. [ more ]
Snap CEO Evan Spiegel Announces Focus On Ad Business And AR Amid Still Competition From TikTok And Mark Zuckerberg's Meta - Meta Platforms (NASDAQ:META), Snap (NYSE:SNAP)
Snap Inc. is shifting focus to enhance its advertising and augmented reality offerings amidst fierce competition. [ more ]
British company brings digital advertising registry to Toronto
McDonald's rolled out an augmented reality marketing campaign over Christmas in the UK, with 40,000 people participating and higher engagement than conventional advertising.
Darabase, the company that worked with McDonald's on the campaign, is now expanding to the North American market, offering property owners the opportunity to profit from advertising on their buildings visible on smartphones and other devices. [ more ]
Snap CEO Evan Spiegel Announces Focus On Ad Business And AR Amid Still Competition From TikTok And Mark Zuckerberg's Meta - Meta Platforms (NASDAQ:META), Snap (NYSE:SNAP)
Snap Inc. is shifting focus to enhance its advertising and augmented reality offerings amidst fierce competition. [ more ]
British company brings digital advertising registry to Toronto
McDonald's rolled out an augmented reality marketing campaign over Christmas in the UK, with 40,000 people participating and higher engagement than conventional advertising.
Darabase, the company that worked with McDonald's on the campaign, is now expanding to the North American market, offering property owners the opportunity to profit from advertising on their buildings visible on smartphones and other devices. [ more ]
Snap is reportedly working on a new pair of augmented reality Spectacles
Snap is set to unveil its fifth-generation AR Spectacles at the Partner Summit, showcasing advancements in technology and continued hardware efforts. [ more ]
Snap is reportedly working on a new pair of augmented reality Spectacles
Snap is set to unveil its fifth-generation AR Spectacles at the Partner Summit, showcasing advancements in technology and continued hardware efforts. [ more ]
Apple Vision Pro: Here's everything you need to know | TechCrunch
Apple has announced the Vision Pro, its highly anticipated augmented reality headset, at its WWDC 2023 conference.
The Vision Pro features a ski goggle-like design and comes with a range of advanced features, such as a new operating system called visionOS and high-resolution displays for each eye. [ more ]
Apple Vision Pro: Here's everything you need to know | TechCrunch
Apple has announced the Vision Pro, its highly anticipated augmented reality headset, at its WWDC 2023 conference.
The Vision Pro features a ski goggle-like design and comes with a range of advanced features, such as a new operating system called visionOS and high-resolution displays for each eye. [ more ]
The Interactive Advertising Bureau and the Media Rating Council have issued guidelines to establish consistent terminology and metrics for augmented reality ads.
The guidelines recognize both interactive and immersive AR formats and aim to foster fairness and transparency for buyers and sellers. [ more ]
The Interactive Advertising Bureau and the Media Rating Council have issued guidelines to establish consistent terminology and metrics for augmented reality ads.
The guidelines recognize both interactive and immersive AR formats and aim to foster fairness and transparency for buyers and sellers. [ more ]
2024 iOS App Trends: The Future Of iOS App Development
The iOS app development industry has evolved significantly over the years, with innovations like Swift, React Native, and Flutter changing the landscape.
Emerging trends in iOS app development include augmented reality and machine learning, making apps more interactive and intelligent. [ more ]
2024 iOS App Trends: The Future Of iOS App Development
The iOS app development industry has evolved significantly over the years, with innovations like Swift, React Native, and Flutter changing the landscape.
Emerging trends in iOS app development include augmented reality and machine learning, making apps more interactive and intelligent. [ more ]
Maybe go look at Google's AR animals before they enter the grave
Google's AR search feature, once popular for displaying augmented reality animals, objects, and characters, is reportedly diminishing in availability. [ more ]
This year's SXSW saw different digital tribes converging
Augmented reality (AR) and artificial intelligence (AI) were key trends at SXSW 2024.
AI has the potential to revolutionize marketing processes but may bring unforeseen consequences, similar to the invention of the camera impacting traditional art. [ more ]
This year's SXSW saw different digital tribes converging
Augmented reality (AR) and artificial intelligence (AI) were key trends at SXSW 2024.
AI has the potential to revolutionize marketing processes but may bring unforeseen consequences, similar to the invention of the camera impacting traditional art. [ more ]