"The team's flagship innovation, VIEW-XR™, is a patented eyewear platform that uses augmented contrast to reveal terrain features obscured by low light, flat light, or heavy snow. Instead of relying solely on tinted or photochromic lenses, the goggles use real-time AR processing to enhance visibility by up to 75% in changing conditions-from bluebird mornings to full whiteouts. Designed for winter conditions, the goggles are developed and tested in Switzerland's harshest weather."
"The company states that poor visibility conditions such as white-outs and flat light increase injury risk three-fold, and their AR solution aims to reduce that danger. PROVUU emphasizes three core design goals: Safety, through enhanced terrain awareness and depth perception; Simplicity, via a minimal and unobtrusive form factor; Versatility, allowing users to switch from clear lenses to AR mode depending on conditions."
PROVUU developed VIEW-XR™, a patented augmented-reality eyewear platform that enhances contrast to reveal terrain features obscured by low light, flat light, or heavy snow. The goggles use real-time AR processing rather than relying solely on tinted or photochromic lenses and claim up to 75% visibility improvement across conditions from bluebird mornings to whiteouts. Devices are developed and tested in Switzerland's harshest weather. The company states poor visibility increases injury risk three-fold and positions the goggles to improve terrain awareness, depth perception, and versatility for skiers, snowboarders, guides, snowmobilers, and alpine rescue professionals ahead of a 2025–26 launch.
Read at SnowBrains
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