The Trade Desk stumbles, and the ad tech world cheers - maybe too soon
The Trade Desk's recent struggles reflect broader instability within the ad tech industry, as confidence dwindles and frustration grows among media agencies.
The Trade Desk stumbles, and the ad tech world cheers - maybe too soon
The Trade Desk's recent struggles reflect broader instability within the ad tech industry, as confidence dwindles and frustration grows among media agencies.
Ad tech hopes open-source AI like DeepSeek will level the playing field with walled garden rivals
The emergence of DeepSeek's open-source technology offers ad tech players an opportunity to create AI solutions outside the influence of major players like Google and Meta.
Ad tech hopes open-source AI like DeepSeek will level the playing field with walled garden rivals
The emergence of DeepSeek's open-source technology offers ad tech players an opportunity to create AI solutions outside the influence of major players like Google and Meta.
T-Mobile's acquisition of Vistar enhances its advertising capabilities in the growing out-of-home advertising sector, aiming for more personalized ad experiences.