Want $1 Million In Retirement? Invest $250,000 in These 3 Stocks and Wait a Decade. | The Motley Fool
The Trade Desk demonstrates strong growth potential in the digital advertising industry, offering a combination of revenue growth, profitability, and innovative technologies. [ more ]
The Trade Desk Ditches The Sandbox; An Epic Battle | AdExchanger
The Trade Desk is criticizing Chrome Privacy Sandbox and believes it will result in lower CPMs and complex technology for newcomers.
Google has been deemed to have put itself at an unfair advantage through deals that limited the use of alternative app stores and methods for in-app payments. [ more ]
The Trade Desk Reframes Its Open Internet Vision As 'The Premium Internet' | AdExchanger
The Trade Desk reported substantial revenue growth and profit in Q1 2023 compared to last year, with a notable focus shift towards the 'premium internet' besides the 'open internet.' [ more ]
Exclusive: The Trade Desk's Media-Quality Product, SP500+, Puts Publishers at the Center
The Trade Desk has introduced a new product called SP500+ that allows buyers to target a group of premium publishers.
DSPs like The Trade Desk have historically focused more on finding the perfect audience, but as cookies deprecate, the focus is shifting towards the media environment. [ more ]
The Trade Desk is opening up its direct-to-publisher product, OpenPath, to CTV inventory, with early adopters including Cox Media Group and Vizio.
The Trade Desk is trying to handle its relationship with SSPs diplomatically, as it doesn't want to completely disrupt the ecosystem.
Subscriptions are not to blame for news publishers' struggles, as publishers with loyal subscribers tend to outperform those without subscription models. [ more ]
Privacy Sandbox Push And Pull; Standardize RMNs? They're Practically From Different Planets | AdExchanger
The Trade Desk is strongly against Google's Chrome Privacy Sandbox and encourages advertisers and publishers to prioritize open industry ID initiatives.
The PF Media Network, operated by Planet Fitness, highlights the challenges in developing industry-wide retail media network standards. [ more ]