"The Trade Desk is struggling with increased competition from Amazon, but most Wall Street analysts think the stock is undervalued. The Trade Desk is having a dismal year. Shares dropped more than 30% on Feb. 13 after fiscal fourth-quarter results missed revenue estimates. Then shares dropped nearly 40% on Aug. 8 after second-quarter results failed to impress investors. In total, the stock has tumbled 60% year to date, which makes it the worst performer in the S&P 500."
"The Trade Desk competes with giants like Alphabet's Google, Meta Platforms, and Amazon (NASDAQ: AMZN), but has still secured a leadership position in connected TV (CTV) and offsite retail advertising due to cutting-edge capabilities. Consultancy Frost & Sullivan earlier this year recognized The Trade Desk as the best DSP on the market as measured by growth and innovation, listing artificial intelligence (AI) features as a key strength."
The Trade Desk's shares have fallen roughly 60% year to date after disappointing quarterly results in February and August, making it the worst performer in the S&P 500. Wall Street analysts have a median 12-month price target of $75 per share, implying about 63% upside from the current $46 level. The company operates a leading independent demand-side platform (DSP) that connects media buyers to open-internet inventory without owning content. The Trade Desk holds leadership in connected TV and offsite retail advertising and is noted for AI-driven capabilities. Adtech spending forecasts anticipate 14% annual growth through 2030. Intensifying competition from Amazon and potential declines in open-web ad spending represent key headwinds.
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