The Trade Desk Stock Soars on Inclusion in S&P 500. History Says This Will Happen Next. | The Motley Fool
Briefly

The Trade Desk will officially join the S&P 500 index on July 18, replacing Ansys. The stock has risen 760% in seven years, and historical data suggests its share price may increase by about 14% in the next year due to the inclusion. This is driven by demand from investment products linked to the index. As the largest independent demand-side platform in ad tech, The Trade Desk utilizes AI for campaign optimization, enhancing its profile amid the growing significance of passive investment funds.
Shares of The Trade Desk have advanced more than 7% this week due to news of its inclusion in the S&P 500. The digital advertising company will be officially added on July 18.
Historically, stocks tend to increase following their inclusion in the S&P 500, with an average return of 13.6% in the 12 months after addition.
Inclusion in the U.S. equity benchmark can elevate a company's profile and is becoming more important as passive investment funds grow.
The Trade Desk is the largest independent demand-side platform (DSP) in the ad tech industry, using artificial intelligence to optimize digital advertising campaigns.
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