Sprite Brings the Holiday Cheer with Winter Spiced Cranberry and Anthony Edwards | stupidDOPE
Sprite Winter Spiced Cranberry returns, boosted by NBA star Anthony Edwards as 'Anta Claus' to energize holiday festivities with its refreshing flavor.
Why Salesforce didn't rely on AI for a campaign to promote AI
Salesforce successfully showcased AI not as a threat, but as a creative enhancement tool, leading to significant audience engagement.
Snoop Dogg and Solo Stove deliver 'Blunt Marketing' in latest ads
Solo Stove partners with Snoop Dogg for a bold new marketing campaign promoting smokeless fire pits.
The 'Blunt Marketing' campaign takes a straightforward approach to product promotion, aiming for increased visibility and sales.
Sports Betting Company Drops Boris Johnson From Soccer Ad
The planned advertisement featuring Boris Johnson for Paddy Power was scrapped due to backlash, impacting the company's upcoming advertising campaign.
Bud Light releases NFL team packaging
Bud Light's new campaign celebrates the dedication and traditions of NFL fans while promoting their updated packaging and opportunities for engagement.
Pinterest Launches Expanded Promotional Push
Pinterest's campaign aims to boost awareness and engagement among potential ad partners.
The expanded push focuses on party planning and shopping discovery to increase user spending.
Younger demographics represent a growing user base Pinterest wishes to leverage.
Why Salesforce didn't rely on AI for a campaign to promote AI
Salesforce successfully showcased AI not as a threat, but as a creative enhancement tool, leading to significant audience engagement.
Snoop Dogg and Solo Stove deliver 'Blunt Marketing' in latest ads
Solo Stove partners with Snoop Dogg for a bold new marketing campaign promoting smokeless fire pits.
The 'Blunt Marketing' campaign takes a straightforward approach to product promotion, aiming for increased visibility and sales.
Sports Betting Company Drops Boris Johnson From Soccer Ad
The planned advertisement featuring Boris Johnson for Paddy Power was scrapped due to backlash, impacting the company's upcoming advertising campaign.
Bud Light releases NFL team packaging
Bud Light's new campaign celebrates the dedication and traditions of NFL fans while promoting their updated packaging and opportunities for engagement.
Pinterest Launches Expanded Promotional Push
Pinterest's campaign aims to boost awareness and engagement among potential ad partners.
The expanded push focuses on party planning and shopping discovery to increase user spending.
Younger demographics represent a growing user base Pinterest wishes to leverage.
Etsy focuses on gifts with a personal touch in sprawling holiday campaign
Etsy's holiday campaign emphasizes personal gifting through diverse ads and unique experiences, aiming to connect emotionally with consumers.
Nothing is making a glow-in-the-dark phone
Nothing launches Phone 2A Plus Community Edition with a glow-in-the-dark design, showcasing community creativity through a contest and limited to 1,000 units.
Why Grubhub and Amazon Took the Plunge With a Co-Branded Ad
Amazon and Grubhub's partnership enhances food delivery for Prime members, but awareness remains low despite recent marketing efforts.
McDonald's weird new merch prints your order receipt on a t-shirt
McDonald's Sweden's unique campaign showcases customers' personality through their food orders, transforming 4,000 receipts into personalized t-shirts during festival season.
McDonald's turns its logo upside-down in ingenious new anime branding
McDonald's is launching a new campaign turning its golden arches into 'WcDonald's' inspired by an anime fictional restaurant.
McDonald's is collaborating with Studio Pierrot to create anime mini episodes and short mangas unlockable via QR codes on 'WcDonald's' products.
Burger King seeks to rename island with competitor's name to 'Whopper Island'
Burger King Brazil proposes renaming McDonald's Island to 'Whopper Island' on Google Maps.
The campaign includes a two-minute mockumentary and encourages viewers to participate by looking up the island on Google Maps and commenting #IlhaWhopper.
McDonald's weird new merch prints your order receipt on a t-shirt
McDonald's Sweden's unique campaign showcases customers' personality through their food orders, transforming 4,000 receipts into personalized t-shirts during festival season.
McDonald's turns its logo upside-down in ingenious new anime branding
McDonald's is launching a new campaign turning its golden arches into 'WcDonald's' inspired by an anime fictional restaurant.
McDonald's is collaborating with Studio Pierrot to create anime mini episodes and short mangas unlockable via QR codes on 'WcDonald's' products.
Burger King seeks to rename island with competitor's name to 'Whopper Island'
Burger King Brazil proposes renaming McDonald's Island to 'Whopper Island' on Google Maps.
The campaign includes a two-minute mockumentary and encourages viewers to participate by looking up the island on Google Maps and commenting #IlhaWhopper.
Inside the NFL's campaign to win the attention of next-gen football fans
Partnering with established brands on popular platforms can help capture the attention of the next generation of consumers.
Sour Patch Kids translates corporate lingo as Gen Z enters the workforce
Sour Patch Kids created a translator app to help Gen Z decode workplace jargon and adapt to corporate communication.
Qdoba looks to own National Queso Day on its way to national expansion
Qdoba is testing its first national brand campaign with the launch of the limited-time item Queso Apocalypto aimed at younger consumers.
De Beers and Signet Campaign for Natural Diamonds
De Beers and Signet Jewelers launched 'Worth the Wait' campaign targeting diverse couples and younger demographics to promote natural diamonds.
The Office's Creed Bratton dodges social obligations with mouthfuls of Skittles
Skittles Canada launched 'MFFLP The Rainbow' campaign with Creed Bratton. It offers a fun way for Gen Z to avoid social interactions with a mouthful of Skittles.
Qdoba looks to own National Queso Day on its way to national expansion
Qdoba is testing an 11-market campaign featuring Queso Apocalypto to attract younger consumers who prefer spicier food.
Inside the NFL's campaign to win the attention of next-gen football fans
Partnering with established brands on popular platforms can help capture the attention of the next generation of consumers.
Sour Patch Kids translates corporate lingo as Gen Z enters the workforce
Sour Patch Kids created a translator app to help Gen Z decode workplace jargon and adapt to corporate communication.
Qdoba looks to own National Queso Day on its way to national expansion
Qdoba is testing its first national brand campaign with the launch of the limited-time item Queso Apocalypto aimed at younger consumers.
De Beers and Signet Campaign for Natural Diamonds
De Beers and Signet Jewelers launched 'Worth the Wait' campaign targeting diverse couples and younger demographics to promote natural diamonds.
The Office's Creed Bratton dodges social obligations with mouthfuls of Skittles
Skittles Canada launched 'MFFLP The Rainbow' campaign with Creed Bratton. It offers a fun way for Gen Z to avoid social interactions with a mouthful of Skittles.
Qdoba looks to own National Queso Day on its way to national expansion
Qdoba is testing an 11-market campaign featuring Queso Apocalypto to attract younger consumers who prefer spicier food.
As Qantas Brand Struggles at Home, It Seeks a Lift Abroad
Qantas Airways is launching its first major marketing campaign in North America in 10 years to increase brand awareness and attract American travelers.
Mindshare & Teads Drive Innovation with King Living's First CTV Campaign in Singapore - ExchangeWire.com
The Connected TV campaign effectively raised brand awareness for King Living among a high-end audience in Singapore.
Choice Hotels 2024 Ad Blitz: A Mix of Celebrity and Digital Innovation
Choice Hotels is launching a year-long U.S. marketing campaign to raise brand awareness for its various hotel brands.
The campaign will include ads on linear and streaming TV, as well as digital-video ads and podcast placements for more targeted marketing.
As Qantas Brand Struggles at Home, It Seeks a Lift Abroad
Qantas Airways is launching its first major marketing campaign in North America in 10 years to increase brand awareness and attract American travelers.
Mindshare & Teads Drive Innovation with King Living's First CTV Campaign in Singapore - ExchangeWire.com
The Connected TV campaign effectively raised brand awareness for King Living among a high-end audience in Singapore.
Choice Hotels 2024 Ad Blitz: A Mix of Celebrity and Digital Innovation
Choice Hotels is launching a year-long U.S. marketing campaign to raise brand awareness for its various hotel brands.
The campaign will include ads on linear and streaming TV, as well as digital-video ads and podcast placements for more targeted marketing.
How e.l.f. Cosmetics Is Advocating For "Fewer Dicks" To Be In Charge
e.l.f. Cosmetics' campaign highlights the need for diversity in corporate boardrooms, using humor to address a serious issue.
College football fans could get up to 1 million free beers from Dos Equis
Dos Equis is giving away up to 1 million free beers based on college football teams' two-point conversion attempts during the season.
You have 2 more days to score free burritos: Answer the call by playing Chipotle's IQ trivia game
Chipotle is reintroducing its trivia game, Chipotle IQ, offering fans the chance to win free food and test their knowledge.
Ugg supports resurgence with AKQA-led 'Feels Like Ugg' global campaign
Ugg taps AKQA for its "Feels Like Ugg" campaign to resonate with younger audiences and highlight individual expression.
How to Plan for a Marketing Campaign in 7 Simple Steps
Setting clear, measurable goals is essential for guiding a marketing campaign, understanding the target audience improves engagement, and choosing the right marketing channels drives audience action.
Ad of the Day: Just Eat introduces new characters by Wes Anderson's puppet maker
Just Eat launched 'The Joy in Everyday' campaign showcasing diverse food experiences.
Campaign features animal characters to personify customer cohorts and promote convenience beyond traditional takeaway moments.
GoDaddy introduces generative AI tool for small businesses
GoDaddy unveils AI tool Airo for small businesses.
Airo generates logo, website, email, and social campaigns based on a brief description, boosting sales.
Nothing Phone (2a) unboxed in London
Nothing's Phone (2a) marketing campaign includes an AR unboxing in London.
Phone (2a) expected specs include 6.7-inch AMOLED display and dual 50MP cameras.
Jameson to drop Times Square Ball for St. Patrick's Eve
Jameson Irish Whiskey introduces St. Patrick's Eve as a pre-celebration holiday on March 16, aiming to shift festivities to Saturday for a more enjoyable experience without work concerns.
The brand collaborates with 'Saturday Night Live' stars, Colin Jost and Michael Che, for a marketing campaign, marking their first brand partnership together.
Homes.com $1 Billion Super Bowl Marketing kick Off
CoStar aired four commercials during the Super Bowl, kicking off a $1 billion marketing blitz.
The commercials featured Homes.com, with appearances by Dan Levy, Heidi Gardner, Lil Wayne, and Jeff Goldblum.
CoStar Group Makes Super Bowl Debut With Four Ads
CoStar Group made a splash in its Super Bowl debut with four high-gloss commercials, buying up more airtime than Pepsi and Budweiser.
The advertising blitz is part of a planned yearlong campaign to establish CoStar's dominance over rival home-search sites.
The commercials featured celebrities such as Jeff Goldblum and Lil Wayne, creating minor havoc in residential communities while promoting CoStar's subsidiaries.
Homes.com $1 Billion Super Bowl Marketing kick Off
CoStar aired four commercials during the Super Bowl, kicking off a $1 billion marketing blitz.
The commercials featured Homes.com, with appearances by Dan Levy, Heidi Gardner, Lil Wayne, and Jeff Goldblum.
CoStar Group Makes Super Bowl Debut With Four Ads
CoStar Group made a splash in its Super Bowl debut with four high-gloss commercials, buying up more airtime than Pepsi and Budweiser.
The advertising blitz is part of a planned yearlong campaign to establish CoStar's dominance over rival home-search sites.
The commercials featured celebrities such as Jeff Goldblum and Lil Wayne, creating minor havoc in residential communities while promoting CoStar's subsidiaries.