Instagram's new ad format lets creators get paid for testimonials in comments | TechCrunchMeta introduces Testimonials for creators to monetize product recommendations on Instagram, enhancing transparency in paid endorsements.
Meta is offering deals to creators to promote Instagram on TikTok, Snapchat and YouTube ShortsMeta is enticing creators with incentives to boost Instagram amidst TikTok's unavailability in the U.S.
Instagram's 2025 Priorities: Creativity & Connection - Lindsey GambleInstagram is focusing on creativity and innovative features while navigating challenges like moderation changes and competition from other platforms.
Meta's Instagram head announces new app called "Edits" - TipRanks.comInstagram is launching a new video editing app called Edits aimed at empowering creators with advanced tools and features.
Instagram launches Trial Reels to empower creators to test new formatsInstagram's new 'Trial Reels' feature allows creators to test content formats with nonfollowers, minimizing the risk of engaging their existing audience.
TikTokers offered $5000 to join Facebook and InstagramMeta is incentivizing creators to switch to Facebook and Instagram with bonuses up to $5,000.
Instagram's new ad format lets creators get paid for testimonials in comments | TechCrunchMeta introduces Testimonials for creators to monetize product recommendations on Instagram, enhancing transparency in paid endorsements.
Meta is offering deals to creators to promote Instagram on TikTok, Snapchat and YouTube ShortsMeta is enticing creators with incentives to boost Instagram amidst TikTok's unavailability in the U.S.
Instagram's 2025 Priorities: Creativity & Connection - Lindsey GambleInstagram is focusing on creativity and innovative features while navigating challenges like moderation changes and competition from other platforms.
Meta's Instagram head announces new app called "Edits" - TipRanks.comInstagram is launching a new video editing app called Edits aimed at empowering creators with advanced tools and features.
Instagram launches Trial Reels to empower creators to test new formatsInstagram's new 'Trial Reels' feature allows creators to test content formats with nonfollowers, minimizing the risk of engaging their existing audience.
TikTokers offered $5000 to join Facebook and InstagramMeta is incentivizing creators to switch to Facebook and Instagram with bonuses up to $5,000.
10+ Social Media, Marketing, and Creator Economy Conferences in 2025Conferences provide unmatched opportunities for education and networking that remote interactions cannot replace.
Inside Gap's Blueprint for Reaching Gen Z With Creators and NostalgiaGap is focusing on Gen Z and creators to revitalize its brand and sales.
Influencers are descending on the Super Bowl as the NFL and brands embrace creatorsThe Super Bowl is increasingly engaging creators to attract younger audiences and enhance cultural relevance.
Mixed Signals: How the creator economy has transformed advertisingDigital fragmentation significantly impacts marketing strategies, driven by creators' influence and the evolving media landscape.
How creators are growing beyond the Super Bowl this year, from creator houses to fan festivalsMarketers are increasingly involving creators in their Super Bowl strategies beyond just advertising on game day.
Creators Are Increasingly Becoming Bigger Stars but Not at the Super BowlSuper Bowl commercials mainly feature celebrities due to their mass-market appeal, with few brands utilizing creators.
10+ Social Media, Marketing, and Creator Economy Conferences in 2025Conferences provide unmatched opportunities for education and networking that remote interactions cannot replace.
Inside Gap's Blueprint for Reaching Gen Z With Creators and NostalgiaGap is focusing on Gen Z and creators to revitalize its brand and sales.
Influencers are descending on the Super Bowl as the NFL and brands embrace creatorsThe Super Bowl is increasingly engaging creators to attract younger audiences and enhance cultural relevance.
Mixed Signals: How the creator economy has transformed advertisingDigital fragmentation significantly impacts marketing strategies, driven by creators' influence and the evolving media landscape.
How creators are growing beyond the Super Bowl this year, from creator houses to fan festivalsMarketers are increasingly involving creators in their Super Bowl strategies beyond just advertising on game day.
Creators Are Increasingly Becoming Bigger Stars but Not at the Super BowlSuper Bowl commercials mainly feature celebrities due to their mass-market appeal, with few brands utilizing creators.
As more creators expand to episodic content, studios want to repurpose and syndicate their showsCreators can diversify income through partnerships and original content, reducing reliance on ads alone.
YouTube's Success Is 'Inextricably Intertwined' With Creators After $70 Billion Investment, Exec Says | VideoYouTube's success hinges on the creativity and productivity of its content creators.The platform offers low barriers for entry, empowering new creators to thrive.
How YouTube CEO Neal Mohan conquered the living room and positioned creators as 'the new Hollywood'YouTube's primary viewing device in the U.S. is now TV, surpassing mobile.
YouTube Enables Shorts Creators To Request Brand PartnershipsYouTube expands video linking requests for creators with 4000+ subscribers, enhancing brand collaborations and ad visibility.
YouTube Enables Shorts Creators to Request Brand PartnershipsYouTube has launched a feature allowing creators with over 4,000 subscribers to send video linking requests to advertisers.
Spotify Partner Program: New Monetization & Features for Creators to Compete with YouTube - Lindsey GambleSpotify introduces new monetization options for podcast creators, enhancing competition with YouTube for podcast dominance.
As more creators expand to episodic content, studios want to repurpose and syndicate their showsCreators can diversify income through partnerships and original content, reducing reliance on ads alone.
YouTube's Success Is 'Inextricably Intertwined' With Creators After $70 Billion Investment, Exec Says | VideoYouTube's success hinges on the creativity and productivity of its content creators.The platform offers low barriers for entry, empowering new creators to thrive.
How YouTube CEO Neal Mohan conquered the living room and positioned creators as 'the new Hollywood'YouTube's primary viewing device in the U.S. is now TV, surpassing mobile.
YouTube Enables Shorts Creators To Request Brand PartnershipsYouTube expands video linking requests for creators with 4000+ subscribers, enhancing brand collaborations and ad visibility.
YouTube Enables Shorts Creators to Request Brand PartnershipsYouTube has launched a feature allowing creators with over 4,000 subscribers to send video linking requests to advertisers.
Spotify Partner Program: New Monetization & Features for Creators to Compete with YouTube - Lindsey GambleSpotify introduces new monetization options for podcast creators, enhancing competition with YouTube for podcast dominance.
Leaked Instagram deals reveal Meta is offering TikTok creators as much as $300,000 to post. Read the contract terms.Meta is leveraging financial incentives to attract creators for exclusive content on Instagram reels amidst TikTok's uncertain future.
Slow Ventures wants to invest $60 million into content creators with the 'DNA of a YC founder'Slow Ventures has raised a $60 million fund to invest in innovative content creators with entrepreneurial potential.
I'm Crying Laughing At How Aussies, Brits And Canadians Sent Americans Off TikTokU.S. TikTok creators experienced a brief suspension from the app, leading to a nostalgic return that sparked creativity and reflection.
Leaked Instagram deals reveal Meta is offering TikTok creators as much as $300,000 to post. Read the contract terms.Meta is leveraging financial incentives to attract creators for exclusive content on Instagram reels amidst TikTok's uncertain future.
Slow Ventures wants to invest $60 million into content creators with the 'DNA of a YC founder'Slow Ventures has raised a $60 million fund to invest in innovative content creators with entrepreneurial potential.
I'm Crying Laughing At How Aussies, Brits And Canadians Sent Americans Off TikTokU.S. TikTok creators experienced a brief suspension from the app, leading to a nostalgic return that sparked creativity and reflection.
Kickstarter is rolling out new tools for backers, including a way to split pledges into four paymentsKickstarter's 'Pledge Over Time' allows backers to split payments, improving accessibility for campaign participation.
LinkedIn Shows Breakdown of Profile Appearances with New 'Where You Appeared' Analytics - Lindsey GambleOptimizing visibility through detailed breakdowns can enhance creator engagement and interaction strategies.
Threads Starts Testing Ads with Select Brands - Lindsey GambleMeta is accelerating Threads' monetization due to growing user engagement and advertiser interest.Creators will play a vital role in shaping the monetization strategies on Threads.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court's ruling on TikTok could ban the app, affecting creators' livelihoods.
TikTok creators left in limbo while awaiting decision on potential platform banThe fate of TikTok hinges on Supreme Court deliberations, with potential consequences for creators and businesses dependent on the platform.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court will decide TikTok's fate regarding a potential U.S. ban amid national security concerns and First Amendment challenges.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court's decision on TikTok's ties to ByteDance could drastically impact creators and small businesses reliant on the platform.
Will TikTok be banned this month? The question is making content creators anxiousThe Supreme Court's decision on TikTok's future could significantly impact creators and small businesses reliant on the platform.
Lessons From the Last Week of TikTokThe future of TikTok in the US is uncertain due to national security concerns, affecting millions of creators and their livelihood.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court's ruling on TikTok could ban the app, affecting creators' livelihoods.
TikTok creators left in limbo while awaiting decision on potential platform banThe fate of TikTok hinges on Supreme Court deliberations, with potential consequences for creators and businesses dependent on the platform.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court will decide TikTok's fate regarding a potential U.S. ban amid national security concerns and First Amendment challenges.
TikTok creators left in limbo while awaiting decision on potential platform banThe Supreme Court's decision on TikTok's ties to ByteDance could drastically impact creators and small businesses reliant on the platform.
Will TikTok be banned this month? The question is making content creators anxiousThe Supreme Court's decision on TikTok's future could significantly impact creators and small businesses reliant on the platform.
Lessons From the Last Week of TikTokThe future of TikTok in the US is uncertain due to national security concerns, affecting millions of creators and their livelihood.
What Comes After TikTok's Wild WeekendThe implementation of a TikTok ban in the US has left creators and brands in uncertainty, despite attempts by Trump to mitigate the situation.
Threads is testing post analyticsThreads is improving its analytics to help creators understand post performance better.
Meta Looks to Lure TikTok Creators With New Bonus ProgramMeta's Breakthrough Bonus program financially supports new creators on Facebook and Instagram for the first 90 days, encouraging content creation and engagement.
Snapchat Lures Creators in New Ad Campaign Amid TikTok DramaSnap's new ad campaign focuses on positioning the app as a community hub for creators, especially during TikTok's potential U.S. ban.
Meta Lets Creators Add Third-Party Links & Display Follower Counts on Facebook Profiles and Pages - Lindsey GambleMeta introduces new features for Facebook profiles and Pages, allowing creators to link third-party platforms and display follower counts.
Snapchat introduces a unified monetization program for creators | TechCrunchSnapchat is launching a unified monetization program for creators, enabling earnings from both Stories and Spotlight starting February 2025.
What Comes After TikTok's Wild WeekendThe implementation of a TikTok ban in the US has left creators and brands in uncertainty, despite attempts by Trump to mitigate the situation.
Threads is testing post analyticsThreads is improving its analytics to help creators understand post performance better.
Meta Looks to Lure TikTok Creators With New Bonus ProgramMeta's Breakthrough Bonus program financially supports new creators on Facebook and Instagram for the first 90 days, encouraging content creation and engagement.
Snapchat Lures Creators in New Ad Campaign Amid TikTok DramaSnap's new ad campaign focuses on positioning the app as a community hub for creators, especially during TikTok's potential U.S. ban.
Meta Lets Creators Add Third-Party Links & Display Follower Counts on Facebook Profiles and Pages - Lindsey GambleMeta introduces new features for Facebook profiles and Pages, allowing creators to link third-party platforms and display follower counts.
Snapchat introduces a unified monetization program for creators | TechCrunchSnapchat is launching a unified monetization program for creators, enabling earnings from both Stories and Spotlight starting February 2025.
Spotify unleashses new creator program, promises "a better way to earn"Spotify launches Partner Program to provide better monetization opportunities for creators, emphasizing flexibility and access to a vast audience.
Snapchat Launches Streamlined Creator Monetization ProcessSnapchat is simplifying monetization for creators by integrating Spotlight videos into its Stories revenue share program, effective February 1, 2025.
Spotify unleashses new creator program, promises "a better way to earn"Spotify launches Partner Program to provide better monetization opportunities for creators, emphasizing flexibility and access to a vast audience.
Snapchat Launches Streamlined Creator Monetization ProcessSnapchat is simplifying monetization for creators by integrating Spotlight videos into its Stories revenue share program, effective February 1, 2025.
Meta eases up on issuing 'first strikes' for Facebook users and Instagram creators | TechCrunchMeta is expanding its content moderation policy to educate creators instead of punishing first-time violators.Creators can avoid penalties through training courses after initial violations.
Spotify shared exclusive data on its top 10 breakout podcasts of the year, from 'Talk Tuah' to 'PlanBri Uncut'Spotify is a leading platform in podcasting, releasing its top 10 breakout shows of 2024.The platform focuses on creator support and audience engagement in its podcast offerings.
Exclusive: On Air Fest Announces 2025 Lineup, Including James Austin Johnson, the Kid Mero - Brooklyn MagazineOn Air Fest 2025 will feature prominent creators and explore the intersection of audio, storytelling, and new media innovations.
Spotify shared exclusive data on its top 10 breakout podcasts of the year, from 'Talk Tuah' to 'PlanBri Uncut'Spotify is a leading platform in podcasting, releasing its top 10 breakout shows of 2024.The platform focuses on creator support and audience engagement in its podcast offerings.
Exclusive: On Air Fest Announces 2025 Lineup, Including James Austin Johnson, the Kid Mero - Brooklyn MagazineOn Air Fest 2025 will feature prominent creators and explore the intersection of audio, storytelling, and new media innovations.
Celeb greetings app Cameo pivots to creators | TechCrunchCameo is shifting to a creator-focused platform, CameoX, to expand its reach and revitalize its business model post-pandemic.
How Linktree is growing its social commerce business just in time for the holidaysLinktree is evolving from a link aggregator to a social commerce platform, enabling creators to sell products directly from their link-in-bio.
Amazon Adds Explore Experience to Its Shopping Feed, Inspire - Lindsey GambleAmazon's Inspire update enhances product discovery with a visually engaging, Pinterest-like interface, streamlining user experience and benefiting creators in the process.
Patreon gets gift subscriptions in time for the holidays | TechCrunchPatreon introduces gift subscriptions for fans to support creators more easily this holiday season.
Video Uploads on LinkedIn Have Grown 34% Year-Over-Year as the Platform Makes a Big Play for CreatorsLinkedIn is increasingly a vital platform for creators to establish an audience and secure brand partnerships.