Spotify has launched a new podcast metric called 'Plays,' which tracks the number of times an episode is listened to or watched. This count will be visible across various sections of the app, including homepages, episode pages, and show pages. Initially, for the first 24 hours after a podcast's release, episodes will display a 'New' label instead of a play count. This new feature aims to facilitate user discovery of trending content and provide creators with clearer performance benchmarks, mimicking the function of view counts on platforms like YouTube.
Spotify's new metric 'Plays' offers a clear insight into the popularity of podcast episodes, akin to YouTube's view counts, promoting enhanced discovery and benchmarking for creators.
By showcasing 'Plays' across the app, Spotify empowers users to find trending content more easily, while giving creators valuable performance metrics right from their homepage.
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