#threads
#threads

Social media marketing

17 Threads Stats You Need to Know in 2025 (+ What They Mean for Your Strategy)

Social media marketing

Threads takes on X with new communities feature | TechCrunch

Social media marketing

What is Bluesky? Everything to know about the X competitor.

fromUschamber

Social media marketing

Companies Using Threads to Successfully Market Their Business

Digital life

Threads adds improved content performance metrics for creators | TechCrunch

Threads introduces enhanced metrics on user posts' performance, aiding in understanding engagement and audience insights.

Mobile UX

fromBuffer: All-you-need social media toolkit for small businesses

Threads is nearing X's daily app users, new data shows | TechCrunch

Threads is catching up to X in mobile app users while X leads in web visits.

Social media marketing

17 Threads Stats You Need to Know in 2025 (+ What They Mean for Your Strategy)

Social media marketing

Threads takes on X with new communities feature | TechCrunch

Social media marketing

What is Bluesky? Everything to know about the X competitor.

fromUschamber

Social media marketing

Companies Using Threads to Successfully Market Their Business

Digital life

Threads adds improved content performance metrics for creators | TechCrunch

Mobile UX

Threads is nearing X's daily app users, new data shows | TechCrunch

more#social-media

Threads Reaches 150M Daily Active Users

AI recommendation systems increased time spent on Facebook by 5% and Threads by 10%, and Instagram is exploring user feedback tools to refine Threads recommendations.

Threads now lets you approve and filter your replies | TechCrunch

One new feature, reply approvals, will allow you to decide which replies from other users will appear on your posts - before anyone else can see them. While Threads, like other social networks, already offers tools that let you limit replies to people you follow, your followers, or people you mention, the new feature allows you to keep your replies open to all without the negative consequences of having discussions derailed.

Social media marketing

Threads is giving you more control over your replies

Reply approvals will require more legwork and attention, but it allows Threads users to monitor and individually select which replies will appear publicly on their posts before anyone else sees them. Users will be presented with a list of pending replies and can make them public using approve and ignore buttons for each one. To save time, if all the replies look okay, or if they all appear to be spam from bots, the entire pending list can be approved or ignored in one fell swoop.

Gadgets

Threads Adds Reply Approvals, Activity Feed Filters

Threads introduces reply approval so post owners can require approval before replies appear, reducing spam and offensive responses while avoiding public backlash.

Meta Expands Ad Verification Partnerships to Threads Placements

"Our Meta Business Partners each offer AI-enabled solutions to report the context in which ads appear, giving advertisers the transparency they need to drive results on Threads feed with confidence. These partners independently score the adjacent content, aligned with the brand safety floor and suitability framework, providing reporting that may include safety and suitability scores, content examples and associated risk levels, and impression-level data."

Marketing tech

Threads Adds Group Chats, Expands DMs to Europe

As noted, Threads group chats can include up to 50 other users, and n ew members can only be added by someone that they follow (only chat admins can remove members). You'll have a 15-minute window to edit the messages you send to the group discussion, while users will also be able to report a group chat or specific messages.

Social media marketing

#meta

Gadgets

Threads now has group chats

Social media marketing

You can now attach 10,000 character blogs to your Threads posts

fromMashable India

Social media marketing

Meta Upgrades Threads Insights To Attract More Content Creators

Mobile UX

Meta appoints generative AI VP to run Threads | TechCrunch

fromTech Times

Threads Introduces DMs and It Might Actually Work This Time

Threads now offers direct messaging, enhancing connections within a distinct platform from Instagram.

Threads now lets you manage Hidden Words separately from Instagram, set time limits | TechCrunch

Threads introduces a separate Hidden Words feature for enhanced personalization, distinct from Instagram, including a snooze option for temporary filters.

Gadgets

Threads now has group chats

Social media marketing

You can now attach 10,000 character blogs to your Threads posts

fromMashable India

Social media marketing

Meta Upgrades Threads Insights To Attract More Content Creators

Mobile UX

Meta appoints generative AI VP to run Threads | TechCrunch

fromTech Times

Social media marketing

Threads Introduces DMs and It Might Actually Work This Time

Social media marketing

Threads now lets you manage Hidden Words separately from Instagram, set time limits | TechCrunch

more#meta

fromBuffer: All-you-need social media toolkit for small businesses

Everything I'm Trying to Grow to 1,000 Followers on Threads

Shift focus to Threads to experiment creatively, prioritize presence and quick engagement, and grow an audience organically through curiosity and consistent, informal posting.

Digital life

Threads Makes it Easier to Hide Unwanted Post Replies

Threads users can hide replies from a post's options menu; hidden replies are visible only to the hider and the reply author and can be unhidden.

#communities

Social media marketing

Threads adds communities to help you find your people

Online Community Development

Threads Invites Creators to Join its New Communities Element

Social media marketing

Threads adds communities to help you find your people

Online Community Development

Threads Invites Creators to Join its New Communities Element

Threads is tracking to surpass X in daily active users

Threads has reached parity with X in mobile daily users and is poised to surpass X globally, driven by integration with Instagram and Meta's ecosystem.

#instagram

Social media marketing

Threads is developing a tool that lets you 'tag' its algorithm to configure your feed | TechCrunch

fromEngadget

Social media marketing

Meta will test video ads on Threads

Social media marketing

Threads was initially going to be inside the Instagram app.

Social media marketing

Threads Prompts Users to Cross-Post to Instagram Stories for Increased Visibility - Lindsey Gamble

Marketing tech

Meta's Threads opens up ads to global advertisers | TechCrunch

Social media marketing

Threads is developing a tool that lets you 'tag' its algorithm to configure your feed | TechCrunch

fromEngadget

Social media marketing

Meta will test video ads on Threads

Threads was initially going to be inside the Instagram app.

Threads was designed as a standalone app to enhance user interaction, similar to Twitter.

Social media marketing

Threads Prompts Users to Cross-Post to Instagram Stories for Increased Visibility - Lindsey Gamble

Meta's Threads opens up ads to global advertisers | TechCrunch

Meta is expanding ads on Instagram Threads globally, enabling advertisers to reach over 320 million users.

Threads leverages Instagram's existing user base to grow rapidly and attract advertisers.

more#instagram

#meta-platforms

fromTipRanks Financial

Tech industry

"Meta Platforms' (META) Ad Engine Revving Up!" Barclays Analyst Says WhatsApp and Threads Can Deliver $25B in Revenue - TipRanks.com

Meta can generate $25 billion extra ad revenue from WhatsApp and Threads in 2026–2027, supporting a Buy rating and $810 price target.

fromDeadline

Marketing tech

Meta Introduces Threads Video Ads, Reels Trending Positions And Other New Options For Advertisers

Meta introduces new ad innovations including Threads video ads and enhanced Facebook Reels placements, leveraging AI for more immersive advertising.

New formats for Facebook and Instagram ads aim to enhance engagement and capture user attention.

fromTipRanks Financial

Tech industry

"Meta Platforms' (META) Ad Engine Revving Up!" Barclays Analyst Says WhatsApp and Threads Can Deliver $25B in Revenue - TipRanks.com

fromDeadline

Meta Introduces Threads Video Ads, Reels Trending Positions And Other New Options For Advertisers

Meta introduces new ad innovations including Threads video ads and enhanced Facebook Reels placements, leveraging AI for more immersive advertising.

New formats for Facebook and Instagram ads aim to enhance engagement and capture user attention.

more#meta-platforms

Privacy professionals

fromwww.theguardian.com

Parents outraged as Meta uses photos of schoolgirls in ads targeting man

Meta used parents' Instagram photos of schoolgirls, including minors' faces and names, to promote Threads to an unrelated 37-year-old, without parents' awareness.

Threads Rolls Out Auto-Added Threads Counts on Posts

Threads now auto-inserts thread counts on linked posts to show total posts and reader position, improving context discovery and support for longer, sequential updates.

Mobile UX

Threads Launches 10k Character Text Expansion for Posts

Threads now allows attaching up to 10,000 characters of in-stream text to posts via a blog-style editor accessible from the composer.

Tech industry

Threads challenges X by offering free support for up to 10K characters, plus prominent links | TechCrunch

Threads increases post length to 10,000 characters, letting creators share longer text and link to external newsletters, blogs, podcasts, and sales pages for free.

Threads tests a way to share long-form text on the platform | TechCrunch

Threads is testing a text-attachment feature that lets users include long-form text blocks directly within posts for expanded content sharing.

The winners and losers of Taylor Swift's engagement announcement

Taylor Swift and Travis Kelce announced their engagement on Instagram, crossposted to Threads, absent from Facebook and X amid Swift's concerns about AI deepfakes.

Apple

fromExchangewire

Digest: Apple Appeals 500m EU App Store Fine; Threads Nears X in Daily App Users; Google AI Overviews Face Legal Challenges in UK and EU

Apple appeals €500m fine from the EU for violating the Digital Markets Act.

Privacy technologies

Meta's Rolling Out Threads DMs to All Users

Messaging in Threads is restricted to mutual followers aged 18 and older to enhance safety.

#direct-messaging

Social media marketing

Threads now has DMs

fromAol

Social media marketing

Meta's Threads to test direct messaging feature in select markets

Social media marketing

Threads now has DMs

fromAol

Meta's Threads to test direct messaging feature in select markets

Meta's Threads app adds direct messaging to enhance user engagement and compete more effectively with rivals.

more#direct-messaging

#direct-messages

fromBusiness Insider

Digital life

DMs have finally arrived on Threads. No, they're not encrypted.

Social media marketing

Threads Tests Native DMs in Select Markets, Moving Toward App Independence - Lindsey Gamble

fromBusiness Insider

Digital life

DMs have finally arrived on Threads. No, they're not encrypted.

Social media marketing

Threads Tests Native DMs in Select Markets, Moving Toward App Independence - Lindsey Gamble

more#direct-messages

Privacy technologies

Threads Expands its Hidden Words Options

Threads introduces custom filters to block unwanted words and emojis, enhancing user comfort and expression.

Mobile UX

Threads Updates Custom Feeds Access

New mobile feed design enhances navigation between multiple feeds for better user engagement.

Threads Adds Spoiler Tags for Posts

Threads introduces a spoiler feature akin to Reddit's, targeting discussions on TV shows.

The feature improves interaction dynamics on Threads, focusing mainly on trending series.

Privacy technologies

Threads will let you hide spoilers in your posts

Threads introduces a feature to hide image and text spoilers, enhancing user experience.

The test is currently global, though accessibility details remain unclear.

Threads Will Now Enable You to Add Multiple Links to Your Profile

Users can now add multiple links to their Threads profile, enhancing profile customization.

Threads adds dashboard to better explain post and account restrictions

Threads introduces an account status dashboard for transparency in user penalties and begins testing video ads for monetization.

Ruby on Rails

fromRubyflow

fromwww.socialmediatoday.com

Scaling Rails - part 2 Amdahl's law

The optimal number of threads for a process is determined by the amount of work that can be parallelized.

National Basketball Association

ChatGPT and Threads Maintain Download Momentum in March

Threads is maintaining its download momentum, returning to the top 10 most downloaded apps while ChatGPT leads in the latest app download charts.

Marketing tech