#digital-media

#digital-media

Parents should engage in open conversations with teens about their digital media consumption instead of lecturing them.

Listening to teens can help mitigate the negative effects of online content.

Digital media has increased, yet global boredom is rising, affecting well-being.

Boredom reflects a deeper yearning for purpose, not just lack of activities.

Adobe has selected Stagwell and Dentsu Creative to lead global creative campaigns for its Digital Media business.

Games are becoming integral for marketing strategies, offering brands unique opportunities to engage and connect with consumers.

AI-generated influencers on Instagram are harming real content creators, diminishing their reach and income.

Publishers are facing significant challenges with declining site traffic and seek ways to engage their audience and monetize effectively.

Media companies are enhancing their offerings with short-form vertical video by integrating social media content directly into web articles, improving monetization opportunities.

Google is introducing labels for AI-generated content to enhance online transparency.

Users will soon see AI indicators across Google products like Search and Images.

AI content labeling will also be integrated into Google's advertising systems.

YouTube will implement AI labels to improve content transparency for viewers.

Google experiments with article previews impact in EU but faces legal challenges, particularly in France.

Google is increasingly integrating AI into its search engine to enhance user experience, despite concerns from publishers.

Google's AI Overview feature is enhancing publisher traffic through embedded links in search results.

UK festival season ad spend expected to reach £10.5bn, marking an 8% increase from last year.

Video giants like Paramount face significant challenges including lawsuits and financial penalties.

Google's new curation feature in Ad Manager aims to streamline the ad buying process.

YouTube is adding ads to paused videos, a move designed to boost revenue but facing user backlash.

Device repair has been made unnecessarily expensive by companies, but awareness and advocacy can help consumers take back their right to repair.

California's new law mandates that online stores disclose digital purchases are licenses, not ownership.

California's AB 2426 law clarifies that purchases of digital media are licenses, not ownership, to protect consumers from misleading practices.

Google's July announcement retained third-party cookies for Chrome, shifting power to users and impacting the $300 billion digital media industry.

Mergers and acquisitions in ad tech show a potential resurgence, with strategic shifts toward sustainable marketing and ID-targeting due to cookie decline.

DoubleVerify launches News Accelerator to boost advertiser spending and support journalism through enhanced tools and partnerships.

Publishing industry facing challenges with ad sales and layoffs

Significant growth in digital-only subscriptions reported by major publishers

Shift towards subscription models due to advertising uncertainty

Roblox's programmatic advertising segment is growing rapidly, with significant hires aimed at expanding its ad capabilities for the future.

YouTube has introduced 'Pause ads', allowing brands to display ads even when videos are paused, promoting brand engagement.

Studio71 is innovating in ad formats by integrating creator content with traditional ads on connected TV platforms.

The viewership on CTV platforms has increased significantly, signaling a transformative shift in advertising practices.

YouTube is rolling out Pause ads widely, adding another layer of advertising to its platform, in addition to unskippable ads during playback.

YouTube's advertising revenue is growing rapidly and could compete with traditional broadcast advertising by 2024.

The decline of traditional TV advertising is benefiting YouTube's growth trajectory.

Alison Roman emphasizes the importance of creative freedom in media, particularly through platforms like YouTube and podcasting over traditional media.

Cristiano Ronaldo's YouTube channel, UR Cristiano, quickly gained 66.3 million subscribers, reflecting his strong brand and influence in content creation.

YouTube has become an integral part of mealtime for many, enhancing the experience and companionship during meals.

Substack is evolving from a newsletter platform to a central hub for diverse creators, while still leading the independent news space.

Podcasting has surpassed radio in popularity, offering listeners flexibility and on-demand content.

Donut Media successfully transformed automotive content by emphasizing accessibility and excitement, growing into a prominent brand in digital and physical realms.

NowThis is pivoting towards Gen Z content to tap into their cultural and economic influence, led by editor Michael Vito Valentino.

Substack expands its offerings by introducing live video streaming for creators to engage with audiences directly.

Democrats outspent Republicans on advertising, yet Trump's alternative media strategy proved more effective in engaging disillusioned voters.

Political ads on streaming services lack regulation, risking foreign interference and transparency issues that traditional media regulations address.

Political ad spending is estimated to reach $12 billion in the upcoming election.

Local television ad spending is expected to surge as political dollars increase.

Increased transparency and updated laws are essential to combat misinformation in elections, as recommended by Ontario's chief electoral officer.

Dotdash Meredith has achieved consistent revenue growth and improved profitability post-merger by executing a strategic focus on brand value and audience engagement.

The New York Times app is undergoing its first major redesign to improve content accessibility and user experience.

The New York Times app redesign enhances user experience by introducing a navigation ribbon and focusing on news delivery, solidifying its role as a primary engagement tool.

NY Times tech workers may strike on Election Day, risking major operational challenges for their digital coverage.

Community Notes struggles with misinformation due to a requirement for cross-political agreement, limiting visibility of accurate notes.

Community Notes' requirement for cross-political agreement hinders its effectiveness against misinformation, leading to many accurate notes going unshown.

The Wall Street Journal emphasizes video as a crucial tool for engaging audiences during the U.S. presidential election.

Taboola partners with National World to enhance reader engagement and revenue through personalized recommendations and tailored content in a shifting media landscape.

Taylor Lorenz's shift from legacy media to independent publishing highlights a growing divide between traditional journalism and the evolving landscape of internet culture.

Acast partners with Initium Media to expand into the Chinese-speaking podcasting market, enhancing audience engagement and advertising opportunities.

California's AB 2426 law requires digital storefronts to clarify that purchases are actually licenses, enhancing consumer awareness and protection in the digital media space.

California's AB 2426 law mandates digital retailers clarify that digital purchases are licenses, not ownership, and prohibits misleading terms.