Breaking down influencer marketing, from Joe Rogan to Selena Gomez to MrBeast
Influencer marketing is rapidly growing, with budget allocations shifting towards various types of content creators across multiple platforms.
TikTok is Getting Banned. What are the Alternatives? | Entrepreneur
The impending legislative actions in the U.S. could lead to a potential ban on TikTok, prompting users and creators to explore alternative platforms.
How making money as an influencer has changed in a decade
The influencer economy is now valued at $250 billion, reflecting significant growth and diversification in income streams for creators over the past decade.
TikTok Studio Is Now the All-In-One Content Creation Platform for Influencers, Managers
The latest TikTok platform, TikTok Studio, offers content creators a comprehensive experience to manage accounts, edit/upload videos, and engage with audiences for brand enhancement.
PR strategies to address potential TikTok ban - PR Daily
Ongoing legal issues may jeopardize TikTok's existence, disrupting influencer marketing and brand engagement.
A ban would threaten a vital tool for brands and influencers in connecting with their audiences.
She made 'very demure' go viral. Now she wants to trademark its use
Jools Lebron seeks to trademark 'very demure, very mindful' amidst challenges content creators face in securing rights to viral phrases.
Breaking down influencer marketing, from Joe Rogan to Selena Gomez to MrBeast
Influencer marketing is rapidly growing, with budget allocations shifting towards various types of content creators across multiple platforms.
TikTok is Getting Banned. What are the Alternatives? | Entrepreneur
The impending legislative actions in the U.S. could lead to a potential ban on TikTok, prompting users and creators to explore alternative platforms.
How making money as an influencer has changed in a decade
The influencer economy is now valued at $250 billion, reflecting significant growth and diversification in income streams for creators over the past decade.
TikTok Studio Is Now the All-In-One Content Creation Platform for Influencers, Managers
The latest TikTok platform, TikTok Studio, offers content creators a comprehensive experience to manage accounts, edit/upload videos, and engage with audiences for brand enhancement.
PR strategies to address potential TikTok ban - PR Daily
Ongoing legal issues may jeopardize TikTok's existence, disrupting influencer marketing and brand engagement.
A ban would threaten a vital tool for brands and influencers in connecting with their audiences.
She made 'very demure' go viral. Now she wants to trademark its use
Jools Lebron seeks to trademark 'very demure, very mindful' amidst challenges content creators face in securing rights to viral phrases.
YouTube Is Experimenting With AI Brainstorming For Creators
YouTube is testing a new AI feature powered by Gemini to enhance content creators' brainstorming capabilities.
YouTube Gains Driven By Content "Designed Specifically For The Big Screen," Google Exec Philip Schindler Says; Upfront Ad Commitments Leap 20%
YouTube's growth is significantly driven by its performance in the living room and TV viewership.
YouTube Shorts' Head of Creator Community Deciphers the Influencer Economy
The importance of content creators on social media platforms is crucial for success.
Creators like Tiffany Matloob play a key role in helping build systems for creators to be seen.
YouTube Expands Courses To More Creators - Lindsey Gamble
YouTube's Courses feature allows creators to monetize their educational content directly on the platform, expanding their audience and engagement opportunities.
6 Content Creators You Can Leave On In The Background While Studying
Content creators can enhance focus during study sessions by providing entertainment and motivation through their unique styles.
YouTube Expands Paid Partnership Label to Boost Creator Transparency Across All Content Types - Lindsey Gamble
YouTube now allows creators to disclose paid partnerships across all formats on both mobile and desktop, improving transparency and adherence to advertising guidelines.
YouTube Is Experimenting With AI Brainstorming For Creators
YouTube is testing a new AI feature powered by Gemini to enhance content creators' brainstorming capabilities.
YouTube Gains Driven By Content "Designed Specifically For The Big Screen," Google Exec Philip Schindler Says; Upfront Ad Commitments Leap 20%
YouTube's growth is significantly driven by its performance in the living room and TV viewership.
YouTube Shorts' Head of Creator Community Deciphers the Influencer Economy
The importance of content creators on social media platforms is crucial for success.
Creators like Tiffany Matloob play a key role in helping build systems for creators to be seen.
YouTube Expands Courses To More Creators - Lindsey Gamble
YouTube's Courses feature allows creators to monetize their educational content directly on the platform, expanding their audience and engagement opportunities.
6 Content Creators You Can Leave On In The Background While Studying
Content creators can enhance focus during study sessions by providing entertainment and motivation through their unique styles.
YouTube Expands Paid Partnership Label to Boost Creator Transparency Across All Content Types - Lindsey Gamble
YouTube now allows creators to disclose paid partnerships across all formats on both mobile and desktop, improving transparency and adherence to advertising guidelines.
The Guy Behind the Fake AI Halloween Parade Listing Says You've Got It All Wrong
The business prioritizes short-term holiday-related revenue through Google Ads and acknowledges the importance of double-checking information to avoid misinformation.
Humanz brings its influencer marketing platform to the U.S. | TechCrunch
Humanz expands to the U.S., indicating a rise in demand for marketing tools for content creators amidst a booming influencer marketing industry.
Don Draper's Mistake: Why Creator Marketing Needs More Than Money
Brands must shift from transactional views of creators to building long-term partnerships.
How Do Content Creators Decide What To Charge?
Content creators struggle to determine fair rates for sponsored content due to the lack of standardized guidelines and accurate rate calculators.
How to Keep Your Followers if TikTok Is Banned
Users of TikTok should back up their content, urge followers to support them on other platforms, and cross-post content to stay connected with their audience.
hopMy lands $18.5M to help influencers earn more money from promoting products | TechCrunch
ShopMy raised $18.5 million for creator platform
Platform connects creators with top brands and provides tools for monetization.
'True human influence' and nostalgia: How creators supercharge travel marketing
Content creators are influential in travel marketing by leveraging nostalgia and human influence.
User-generated content builds relatability and authenticity, bridging the gap between brands and consumers.
Humanz brings its influencer marketing platform to the U.S. | TechCrunch
Humanz expands to the U.S., indicating a rise in demand for marketing tools for content creators amidst a booming influencer marketing industry.
Don Draper's Mistake: Why Creator Marketing Needs More Than Money
Brands must shift from transactional views of creators to building long-term partnerships.
How Do Content Creators Decide What To Charge?
Content creators struggle to determine fair rates for sponsored content due to the lack of standardized guidelines and accurate rate calculators.
How to Keep Your Followers if TikTok Is Banned
Users of TikTok should back up their content, urge followers to support them on other platforms, and cross-post content to stay connected with their audience.
hopMy lands $18.5M to help influencers earn more money from promoting products | TechCrunch
ShopMy raised $18.5 million for creator platform
Platform connects creators with top brands and provides tools for monetization.
'True human influence' and nostalgia: How creators supercharge travel marketing
Content creators are influential in travel marketing by leveraging nostalgia and human influence.
User-generated content builds relatability and authenticity, bridging the gap between brands and consumers.
TikTok Ban Threatens Creator Economy: 'There Is No Way I'd Have a Functioning Business'
A potential TikTok ban could have significant financial repercussions for content creators who rely on the platform for income.
TikTok content creators sue the US government over law that could ban the popular platform
Content creators suing U.S. government over TikTok ban, citing First Amendment rights violation.
"My livelihood at stake": TikTokers revolt against potential ban
Content creators protest legislation targeting TikTok for national security concerns.
Users are mobilizing to #KeepTikTok to protect free speech and their livelihoods.
Here's what TikTok ban could mean for users, businesses ahead of Congress vote
Potential forced divestment of TikTok's parent company ByteDance could lead to a U.S. ban, impacting the app's popularity.
TikTok users and businesses face significant repercussions if a nationwide ban is implemented, affecting small American businesses and content creators.
As the US TikTok ban advances, what does it mean for brands?
TikTok creators have other platform options like Instagram Reels and YouTube Shorts for content.
TikTok's relationship with China complicates the divestment process, and experts doubt a swift resolution.
Content creators blast a potential TikTok ban
The House is voting on potential TikTok ban
Content creators concerned about income and impact of ban
Security concerns over TikTok's China-based parent company
TikTok Ban Threatens Creator Economy: 'There Is No Way I'd Have a Functioning Business'
A potential TikTok ban could have significant financial repercussions for content creators who rely on the platform for income.
TikTok content creators sue the US government over law that could ban the popular platform
Content creators suing U.S. government over TikTok ban, citing First Amendment rights violation.
"My livelihood at stake": TikTokers revolt against potential ban
Content creators protest legislation targeting TikTok for national security concerns.
Users are mobilizing to #KeepTikTok to protect free speech and their livelihoods.
Here's what TikTok ban could mean for users, businesses ahead of Congress vote
Potential forced divestment of TikTok's parent company ByteDance could lead to a U.S. ban, impacting the app's popularity.
TikTok users and businesses face significant repercussions if a nationwide ban is implemented, affecting small American businesses and content creators.
As the US TikTok ban advances, what does it mean for brands?
TikTok creators have other platform options like Instagram Reels and YouTube Shorts for content.
TikTok's relationship with China complicates the divestment process, and experts doubt a swift resolution.
Content creators blast a potential TikTok ban
The House is voting on potential TikTok ban
Content creators concerned about income and impact of ban
Security concerns over TikTok's China-based parent company
Content creators are going nowhere in the AI era, but their roles are about to change
Content creators' roles are evolving with the rise of AI platforms, leading to transformations and new opportunities in compensation and creativity.
Amy Klobuchar and Elizabeth Warren want generative AI investigated before it kills journalism
Lawmakers are concerned that generative AI features of Big Tech are violating antitrust laws by misappropriating creators' content without adequate compensation.
Content creators are going nowhere in the AI era, but their roles are about to change
Content creators' roles are evolving with the rise of AI platforms, leading to transformations and new opportunities in compensation and creativity.
Amy Klobuchar and Elizabeth Warren want generative AI investigated before it kills journalism
Lawmakers are concerned that generative AI features of Big Tech are violating antitrust laws by misappropriating creators' content without adequate compensation.
LGBTQ+ and allied content creators on merging politics and pop culture
Content creators are increasingly integral to political engagement, exemplified by their participation in events like the Democratic National Convention.
DNC news: Hundreds of content creators invited to Chicago convention in push for young voters
The youth vote is essential for Kamala Harris's success, prompting the DNC to engage influencers at the convention.
Democrats grant special convention access to more than 200 content creators
The DNC is leveraging digital content creators to reach and engage younger voters at the 2024 convention.
Hottie' Dems and Chappell Roan stans: meet the 200 TikTokers who scored access to the convention
Non-traditional media is now key to political engagement and storytelling during events like the Democratic National Convention.
The DNC has credentialed hundreds of influencers to increase the convention's outreach and impact on modern news consumption.
LGBTQ+ and allied content creators on merging politics and pop culture
Content creators are increasingly integral to political engagement, exemplified by their participation in events like the Democratic National Convention.
DNC news: Hundreds of content creators invited to Chicago convention in push for young voters
The youth vote is essential for Kamala Harris's success, prompting the DNC to engage influencers at the convention.
Democrats grant special convention access to more than 200 content creators
The DNC is leveraging digital content creators to reach and engage younger voters at the 2024 convention.
Hottie' Dems and Chappell Roan stans: meet the 200 TikTokers who scored access to the convention
Non-traditional media is now key to political engagement and storytelling during events like the Democratic National Convention.
The DNC has credentialed hundreds of influencers to increase the convention's outreach and impact on modern news consumption.
How One Creator has Doubled Down On Amazon Sales To Scale Their Brand
Amazon is a key platform for content creators to monetize influence through product sales.
OnlyFans Stars Are Using AI to "Sext" With Their Desperate Simps
Content creators on OnlyFans are using AI chatbots to engage with fans, reducing the workload and personal time investment.
Thinking Like A Creator Can Help Brands Build Trust. Here's Why
The Alix Earle effect showcases the influence of genuine personal connections in advertising, surpassing traditional polished productions.
How To Become A Streamer And Bring In Extra Money
Live streaming is a popular avenue for content creators to connect with audiences worldwide.
Everything You Need to Know About Creator Burnout and How to Beat It
Content creators often experience burnout due to constant demand, isolation, and competition.
Who's Responsible for Web Accessibility?
Ecommerce platforms like Shopify have inherent accessibility strengths but face challenges in ensuring full web accessibility compliance due to themes, add-ons, custom code, and content creators' impact.
UK Wants More Transparency Into AI Models
Government ministers focusing on transparency in AI content usage for creative industries' benefit.
Exclusive | New AI law to secure rights of news publishers: Ashwini Vaishnaw
The government plans to introduce a new law on AI to protect news publishers, content creators, and minimize user harm.
The law will focus on balancing the interests of various stakeholders like news publishers, content creators, and AI technologies like large language models.
As Execs Gush Over AI at Google I/O 2024, Creators and Publishers Left Out to Dry
Google's AI-driven future Search aims to synthesize web content, shifting away from redirecting traffic to content creators.
Exclusive | New AI law to secure rights of news publishers: Ashwini Vaishnaw
The government plans to introduce a new law on AI to protect news publishers, content creators, and minimize user harm.
The law will focus on balancing the interests of various stakeholders like news publishers, content creators, and AI technologies like large language models.
As Execs Gush Over AI at Google I/O 2024, Creators and Publishers Left Out to Dry
Google's AI-driven future Search aims to synthesize web content, shifting away from redirecting traffic to content creators.
How Games Get Reloads Right (feat. Hyper, Kommander Karl & Jeditobiwan) - Loadout
Reloading in games serves various purposes such as storytelling, gameplay balance, and player satisfaction.
The episode features interviews with Jonathan Ferguson, Ranon 'Hyper' Sarono, Kommander Karl, and Jeditobiwan who discuss the influence and impact of reloading in gaming.
The rising superpowers of Charlotte social media influencers
Content creators turning passion into careers
Importance of storytelling and local connections in content creation
How Games Get Reloads Right (feat. Hyper, Kommander Karl & Jeditobiwan) - Loadout
Reloading in games serves various purposes such as storytelling, gameplay balance, and player satisfaction.
The episode features interviews with Jonathan Ferguson, Ranon 'Hyper' Sarono, Kommander Karl, and Jeditobiwan who discuss the influence and impact of reloading in gaming.
The rising superpowers of Charlotte social media influencers
Content creators turning passion into careers
Importance of storytelling and local connections in content creation
X's Latest Data Shows That its Ad revenue Share Payouts Are Reducing Over Time
X platform pays $45 million to 150,000 creators.
The ad revenue share program on X has not been showing growth.
Yahoo Launches Yahoo For Creators Program to Allow Creators To Publish and Monetize Stories - Lindsey Gamble
Creators can publish, monetize, and track their content on Yahoo News with a revenue split.
Yahoo Creator program initially handpicks creators but will open for applications, focusing on unique content creators meeting specific criteria.
Shure Unveils MoveMic, The World's Smallest And Best Sounding Wireless Lavalier Microphone System - Podcaster News
MoveMic Microphone System delivers broadcast-quality audio.
System offers single and dual channel options with universal compatibility.
X will soon let advertisers run ads next to a 'curated list' of creators | TechCrunch
X (formerly Twitter) is introducing a feature that allows advertisers to run ads next to specific content creators in an effort to avoid controversial or offensive content.
Advertisers will have more control over where their ads appear, including the ability to serve ads only on an individual creator's profile.
Areas of influence: How Google uses co-creation to 'permeate mainstream culture'
Google views content creators as an essential part of the modern marketing mix.
Collaboration and co-creation are key elements of Google's approach to working with creators.