'A lot of content creators stick their head in the sand about tax issues but it's really not that scary'

"Influencers tend to be very slow to come forward about tax compliance, but they're better off diving in before things get more difficult, says accountant Brendan Brady"

"The role of content creator is a relatively new one, and people who make money on platforms such as YouTube, Instagram and TikTok might not understand their tax obligations."

"It can be a source of worry and confusion in the industry, especially after 450 letters were issued to social media influencers by the Revenue Commissioners reminding them of their tax obligations."

Influencers frequently delay addressing tax compliance, increasing the likelihood of complications. The content creator role is relatively new, and creators earning income on platforms such as YouTube, Instagram and TikTok may not understand tax obligations. This lack of clarity causes worry and confusion within the industry. Revenue Commissioners issued 450 letters to social media influencers reminding them of their tax responsibilities, indicating increased scrutiny. Early engagement with tax obligations and proper record-keeping can reduce the risk of penalties, audits, and administrative burdens for content creators.

Read at Independent