When the world stops making sense and everyone's looking to you for answers, that's when real leadership begins. I learned this in the most extreme of circumstances-first, as a SWAT team Tactical Commander where split-second decisions meant life or death, then as CEO of a major public company where market crises could make or break thousands of our customers' livelihoods.
Evidence maps are logical tools for consolidating data and insights, offering clarity in decision-making amidst a sea of qualitative and quantitative data gathered from multiple tests.
In many organizations, decisions are made in boardrooms, far removed from the customer's reality. Metrics are dissected. Dashboards are studied. Yet somehow, the real customer experience gets overlooked or misrepresented.
"We don't need to run over every player on defense, nor should we try. It's critical that those plays are available to us, and we do a good job of picking and choosing the appropriate time."
An approval matrix template is a workflow document that helps streamline and standardize the approval process within an organization. It visually represents who is authorized to approve specific actions, decisions, or documents.
You will have to make very practical (sometimes very cold) decisions about what you want from life and what you're willing to give up. And if you don't make them, then life will make them for you.
The most valuable outcome was discovering capabilities we didn't know existed. Our most technical co-founder, who rarely spoke in client meetings, turned out to be exceptionally skilled at understanding customer needs when he had to step into that role.
