Measuring success in dataops, data governance, and data securityData leaders need KPIs that demonstrate the business value of data initiatives.A lack of clear metrics hampers ROI assessment for data investments.
Top 10 Best Email Marketing Metrics to Boost Your CampaignsEmail marketing metrics are crucial for measuring campaign success and identifying areas for improvement.Engagement metrics like open and click-through rates help optimize email strategies for better audience interaction.Maintaining list health through bounce and unsubscribe rates is essential for effective email marketing.
You're Measuring eLearning ROI Wrong-Here's What Actually MattersTraditional ROI methods for eLearning are inadequate; they overlook engagement and long-term value.
Event Sponsorship: How to Get the Right Sponsors?Modern sponsors seek meaningful engagement and measurable impact from event sponsorships.Successful sponsorship strategies must go beyond logo placements to include interactive experiences.
Understanding Email Segmentation: Targeting the Right Audience for Maximum ROIEmail segmentation enhances marketing effectiveness by delivering personalized content, leading to better audience engagement and higher ROI.
Top 10 Best Email Marketing Metrics to Boost Your CampaignsEmail marketing metrics are crucial for measuring campaign success and identifying areas for improvement.Engagement metrics like open and click-through rates help optimize email strategies for better audience interaction.Maintaining list health through bounce and unsubscribe rates is essential for effective email marketing.
You're Measuring eLearning ROI Wrong-Here's What Actually MattersTraditional ROI methods for eLearning are inadequate; they overlook engagement and long-term value.
Event Sponsorship: How to Get the Right Sponsors?Modern sponsors seek meaningful engagement and measurable impact from event sponsorships.Successful sponsorship strategies must go beyond logo placements to include interactive experiences.
Understanding Email Segmentation: Targeting the Right Audience for Maximum ROIEmail segmentation enhances marketing effectiveness by delivering personalized content, leading to better audience engagement and higher ROI.
Why ROI is undermining B2B marketing effectiveness | MarTechB2B marketing ROI metrics often misrepresent true effectiveness, focusing excessively on short-term tactical outcomes rather than overall brand impact.
Break down silos with a 4-pillar foundation for account-based expansion alignment | MarTechCross-functional alignment is critical for maximizing ROI in account-based marketing strategies, especially for expansion revenue.
Why ROI is undermining B2B marketing effectiveness | MarTechB2B marketing ROI metrics often misrepresent true effectiveness, focusing excessively on short-term tactical outcomes rather than overall brand impact.
Break down silos with a 4-pillar foundation for account-based expansion alignment | MarTechCross-functional alignment is critical for maximizing ROI in account-based marketing strategies, especially for expansion revenue.
Lumen's Josh Barnett on Increasing ROI with Attention and the Move Away from Viewability Metrics - ExchangeWire.comAttention metrics allow advertisers to optimize campaigns and reduce wasted spending.The shift from viewability to attention improves understanding of actual ad viewer engagement.
How To Transform Social Marketing Into A Predictable Revenue ChannelCreator marketing must evolve from traditional vanity metrics to measurable impact across the customer journey.Sophisticated attribution models are essential for understanding long-term brand value in creator marketing.
How a PPC Company in Bangalore Can Maximize Your ROIPPC advertising is crucial for immediate visibility and high ROI.Partnering with a specialized PPC agency can improve campaign effectiveness.
XPLN.AI Secures USD$8mn (6.1mn) to Change AdvertisingThe advertising industry is shifting from traditional metrics to measuring actual user attention to improve ROI.
The difference between advertisers who win & those who don't is great measurementNext-generation analytics will be crucial for UK marketers by 2025, enabling them to measure performance effectively and prove their ROI.
Why HR's future looks like marketing's pastHR leaders must now demonstrate the value of tech-driven people programs, akin to the earlier challenges faced by marketing teams.
Lumen's Josh Barnett on Increasing ROI with Attention and the Move Away from Viewability Metrics - ExchangeWire.comAttention metrics allow advertisers to optimize campaigns and reduce wasted spending.The shift from viewability to attention improves understanding of actual ad viewer engagement.
How To Transform Social Marketing Into A Predictable Revenue ChannelCreator marketing must evolve from traditional vanity metrics to measurable impact across the customer journey.Sophisticated attribution models are essential for understanding long-term brand value in creator marketing.
How a PPC Company in Bangalore Can Maximize Your ROIPPC advertising is crucial for immediate visibility and high ROI.Partnering with a specialized PPC agency can improve campaign effectiveness.
XPLN.AI Secures USD$8mn (6.1mn) to Change AdvertisingThe advertising industry is shifting from traditional metrics to measuring actual user attention to improve ROI.
The difference between advertisers who win & those who don't is great measurementNext-generation analytics will be crucial for UK marketers by 2025, enabling them to measure performance effectively and prove their ROI.
Why HR's future looks like marketing's pastHR leaders must now demonstrate the value of tech-driven people programs, akin to the earlier challenges faced by marketing teams.
Google Ads Call Tracking Explained: Setup & Best PracticesCall tracking in digital advertising measures effectiveness, offering insights on customer interaction and ad performance.
7 Tips To Help Optimize Your Keyword Bidding StrategyOptimize bidding strategies to counteract rising Google Ads costs.Setting clear goals and tracking is crucial for effective ad campaigns.AI tools in Google Ads can improve ROI when used strategically.
Google Ads Call Tracking Explained: Setup & Best PracticesCall tracking in digital advertising measures effectiveness, offering insights on customer interaction and ad performance.
7 Tips To Help Optimize Your Keyword Bidding StrategyOptimize bidding strategies to counteract rising Google Ads costs.Setting clear goals and tracking is crucial for effective ad campaigns.AI tools in Google Ads can improve ROI when used strategically.
8 challenges for marketing teams navigating the MAP market | MarTechMarketing automation platforms (MAPs) are crucial but face challenges that affect their effectiveness and ROI for marketing teams.
ERP project causes sales losses greater than project budgetThe concept of anti-ROI can manifest when a tech project incurs losses exceeding its budget, as seen in Spar Group's SAP project.
8 challenges for marketing teams navigating the MAP market | MarTechMarketing automation platforms (MAPs) are crucial but face challenges that affect their effectiveness and ROI for marketing teams.
ERP project causes sales losses greater than project budgetThe concept of anti-ROI can manifest when a tech project incurs losses exceeding its budget, as seen in Spar Group's SAP project.
AI adoption in CX is rising, but implementation challenges remain | MarTechCustomer engagement is evolving due to AI, changing behaviors, emphasizing profit-driven CX.
Customer Training To Meet Rising Customer ExpectationsCustomer training improves retention and enhances customer experience, leading to measurable business results.
Leader Spotlight: Building strong foundations, with Matt Strozak - LogRocket BlogB2B SaaS success hinges on solving customer problems, demonstrating ROI, and being embedded in customer workflows.
AI adoption in CX is rising, but implementation challenges remain | MarTechCustomer engagement is evolving due to AI, changing behaviors, emphasizing profit-driven CX.
Customer Training To Meet Rising Customer ExpectationsCustomer training improves retention and enhances customer experience, leading to measurable business results.
Leader Spotlight: Building strong foundations, with Matt Strozak - LogRocket BlogB2B SaaS success hinges on solving customer problems, demonstrating ROI, and being embedded in customer workflows.
eBook Launch: L&D Training Needs Analysis Template For Targeted LearningA thorough training needs analysis is essential for aligning L&D initiatives with business objectives and maximizing eLearning ROI.
Mastering Email Marketing: Top Tips and Strategies for 2025Email marketing is highly cost-effective, providing an average ROI of $36 for every $1 spent.Personalizing and segmenting emails improves customer engagement and boosts conversion rates.Legal compliance is crucial in email marketing to maintain trust and prevent penalties.
Get with the programmatic: how APAC marketers can drive advertising successAPAC marketers must close their confidence gap to capitalize on the digital advertising boom in 2025.
How Connecting With the Right Audience Drives Business Success | EntrepreneurTargeted lead generation enhances business growth by focusing on high-intent leads that align with products or services offered.
Maximize Your Marketing ROI: Cost-Effective Strategies From Inc. 5000 FoundersCost-effective marketing strategies are crucial for businesses to maximize ROI without overspending.
Maximising your trade show ROI: Essential tips for exhibitors - London Business News | Londonlovesbusiness.comMaximize trade show ROI by setting clear goals, investing in standout booths, and incorporating interactive experiences.
Mastering Email Marketing: Top Tips and Strategies for 2025Email marketing is highly cost-effective, providing an average ROI of $36 for every $1 spent.Personalizing and segmenting emails improves customer engagement and boosts conversion rates.Legal compliance is crucial in email marketing to maintain trust and prevent penalties.
Get with the programmatic: how APAC marketers can drive advertising successAPAC marketers must close their confidence gap to capitalize on the digital advertising boom in 2025.
How Connecting With the Right Audience Drives Business Success | EntrepreneurTargeted lead generation enhances business growth by focusing on high-intent leads that align with products or services offered.
Maximize Your Marketing ROI: Cost-Effective Strategies From Inc. 5000 FoundersCost-effective marketing strategies are crucial for businesses to maximize ROI without overspending.
Maximising your trade show ROI: Essential tips for exhibitors - London Business News | Londonlovesbusiness.comMaximize trade show ROI by setting clear goals, investing in standout booths, and incorporating interactive experiences.
How to build use cases to break down customer data silos | MarTechMarketers play a crucial role in dismantling customer data silos through deep insights and impactful use cases.
How to inflation-proof your marketing in 2025 | MarTechBusinesses must adapt their marketing strategies to survive inflation by leveraging data and innovation instead of merely cutting costs.
How to Build Your Social Media Dashboard in 3 StepsA social media dashboard visually represents key metrics to demonstrate the impact of social media efforts.
2025 influencer marketing costs on YouTube, Instagram, and TikTokInfluencer marketing can yield impressive ROI if budgeted correctly.Costs vary widely and depend on multiple factors.Emerging influencers may offer free collaborations, but established ones expect fair compensation.
This Tool is Giving Your Competitors an Edge - Are You Using It? | EntrepreneurEmail marketing is still effective and essential for ROI and audience engagement.Personalization in email marketing is critical for high conversion rates.
Top Lessons Learned: Email Marketing Mistakes and How to Avoid ThemAvoid common email marketing mistakes through strategic planning and clear objectives to enhance engagement and trust with your audience.Optimize your email campaigns by focusing on compelling content, personalized messaging, and effective segmentation to drive conversions.Maintain compliance with email marketing regulations and regularly clean your email list to improve deliverability and foster brand loyalty.
How to build use cases to break down customer data silos | MarTechMarketers play a crucial role in dismantling customer data silos through deep insights and impactful use cases.
How to inflation-proof your marketing in 2025 | MarTechBusinesses must adapt their marketing strategies to survive inflation by leveraging data and innovation instead of merely cutting costs.
How to Build Your Social Media Dashboard in 3 StepsA social media dashboard visually represents key metrics to demonstrate the impact of social media efforts.
2025 influencer marketing costs on YouTube, Instagram, and TikTokInfluencer marketing can yield impressive ROI if budgeted correctly.Costs vary widely and depend on multiple factors.Emerging influencers may offer free collaborations, but established ones expect fair compensation.
This Tool is Giving Your Competitors an Edge - Are You Using It? | EntrepreneurEmail marketing is still effective and essential for ROI and audience engagement.Personalization in email marketing is critical for high conversion rates.
Top Lessons Learned: Email Marketing Mistakes and How to Avoid ThemAvoid common email marketing mistakes through strategic planning and clear objectives to enhance engagement and trust with your audience.Optimize your email campaigns by focusing on compelling content, personalized messaging, and effective segmentation to drive conversions.Maintain compliance with email marketing regulations and regularly clean your email list to improve deliverability and foster brand loyalty.
eBook Launch: Aligning Training With Business Goals To Maximize ROIAligning L&D initiatives with business goals improves ROI and productivity.Focus on real-world skills and gaps to foster employee engagement and effectiveness.
Proving ROI: Using Data To Justify Investments In eLearningInvesting in eLearning is essential for companies to remain competitive, with ROI providing a valuable metric for justifying training programs.
5 Reasons Custom eLearning Is Worth The InvestmentCustom eLearning is a tailored solution that significantly enhances employee engagement and retention, unlike generic, off-the-shelf programs.
eBook Launch: Aligning Training With Business Goals To Maximize ROIAligning L&D initiatives with business goals improves ROI and productivity.Focus on real-world skills and gaps to foster employee engagement and effectiveness.
Proving ROI: Using Data To Justify Investments In eLearningInvesting in eLearning is essential for companies to remain competitive, with ROI providing a valuable metric for justifying training programs.
5 Reasons Custom eLearning Is Worth The InvestmentCustom eLearning is a tailored solution that significantly enhances employee engagement and retention, unlike generic, off-the-shelf programs.
LinkedIn Shares Insights into AI Adoption Among B2B MarketersB2B brands recognize AI as vital for future sales success, enhancing efficiency and improving ROI.
The 8 Home Renovation Projects That Generate the Best ROIPrioritize practical renovations for better ROI instead of upscale changes.
5 renovations that provide a strong return on investmentRenovations should balance personal satisfaction with potential financial returns on investment.
The 8 Home Renovation Projects That Generate the Best ROIPrioritize practical renovations for better ROI instead of upscale changes.
5 renovations that provide a strong return on investmentRenovations should balance personal satisfaction with potential financial returns on investment.
Long-Term Savings: How Investing in Custom Software Reduces Costs Over TimeROI is the foremost concern for business managers, emphasizing the need for effective software solutions.Custom software often provides better long-term value than cheaper, less effective options.
AI is causing headaches in the boardroom as CFOs and CIOs struggle for clarity on ROIExecutives need to align better in boardrooms to enhance AI investment ROI.
Why 'risk on marketing investment' is the new ROMI | MarTechFocus on 'risk on marketing investment' instead of traditional ROMI to address uncertainties and optimize marketing strategies.
How a news API can enhance your business intelligence strategy - London Business News | Londonlovesbusiness.comEffective business performance relies not just on software selection, but on a strong business intelligence strategy to ensure ROI.Establishing a robust BI environment is crucial; otherwise, it may lose effectiveness quickly.
Dell Technologies CTO: ROI on AI should be the number one focus for execsBusiness leaders must prioritize AI projects with clear ROI to maximize value.
Long-Term Savings: How Investing in Custom Software Reduces Costs Over TimeROI is the foremost concern for business managers, emphasizing the need for effective software solutions.Custom software often provides better long-term value than cheaper, less effective options.
AI is causing headaches in the boardroom as CFOs and CIOs struggle for clarity on ROIExecutives need to align better in boardrooms to enhance AI investment ROI.
Why 'risk on marketing investment' is the new ROMI | MarTechFocus on 'risk on marketing investment' instead of traditional ROMI to address uncertainties and optimize marketing strategies.
How a news API can enhance your business intelligence strategy - London Business News | Londonlovesbusiness.comEffective business performance relies not just on software selection, but on a strong business intelligence strategy to ensure ROI.Establishing a robust BI environment is crucial; otherwise, it may lose effectiveness quickly.
Dell Technologies CTO: ROI on AI should be the number one focus for execsBusiness leaders must prioritize AI projects with clear ROI to maximize value.
TikTok Shares New Insight into ROI of Short and Long-Term- Ad CampaignsTikTok is highly effective for generating revenue, with an average ROI of 11.8.Consistent engagement on TikTok leads to sustained sales growth for brands.
Marketing Spend Optimization: Expert Ways to Optimize Your Marketing & Ad SpendSmart marketing spend is essential during tough times; companies must optimize budgets for efficiency and maximum ROI.
What is Marketing ROI? How To Calculate ROI for Your Business (2025) - ShopifyUnderstanding marketing ROI is essential for assessing the effectiveness of marketing investments.
How Friction Can Create Media Growth OpportunitiesMarketers must harness the friction between legacy and new behaviors to enhance decision-making and ROI.
40 Marketing KPI Examples to Track Performance in 2025Understanding and utilizing marketing KPIs are essential for tracking effective strategies and ensuring data-driven marketing decisions.
PR vs. Marketing - Which One Delivers Better ROI for Your Business? | EntrepreneurPR shapes public image; marketing drives sales, but both are crucial for measuring ROI.
TikTok Shares New Insight into ROI of Short and Long-Term- Ad CampaignsTikTok is highly effective for generating revenue, with an average ROI of 11.8.Consistent engagement on TikTok leads to sustained sales growth for brands.
Marketing Spend Optimization: Expert Ways to Optimize Your Marketing & Ad SpendSmart marketing spend is essential during tough times; companies must optimize budgets for efficiency and maximum ROI.
What is Marketing ROI? How To Calculate ROI for Your Business (2025) - ShopifyUnderstanding marketing ROI is essential for assessing the effectiveness of marketing investments.
How Friction Can Create Media Growth OpportunitiesMarketers must harness the friction between legacy and new behaviors to enhance decision-making and ROI.
40 Marketing KPI Examples to Track Performance in 2025Understanding and utilizing marketing KPIs are essential for tracking effective strategies and ensuring data-driven marketing decisions.
PR vs. Marketing - Which One Delivers Better ROI for Your Business? | EntrepreneurPR shapes public image; marketing drives sales, but both are crucial for measuring ROI.
Brands Are Learning How To Make Immersive Experiences Pay OffMarketers should focus on tangible use cases for immersive technology to engage consumers and drive ROI.
Has ROI killed UX?UX cannot simply be linked to financial metrics since it revolves around human behavior and user experience rather than just numbers.
The ROI of UX design: What designers need to know about ROI - LogRocket BlogUnderstanding ROI in UX design is crucial for demonstrating its value to business success.
Has ROI killed UX?Attributing UX to financial metrics undermines its true value by reducing human-centered design to mere numbers.
Has ROI killed UX?UX cannot simply be linked to financial metrics since it revolves around human behavior and user experience rather than just numbers.
The ROI of UX design: What designers need to know about ROI - LogRocket BlogUnderstanding ROI in UX design is crucial for demonstrating its value to business success.
Has ROI killed UX?Attributing UX to financial metrics undermines its true value by reducing human-centered design to mere numbers.
Why an 'affordable' leadership program may be the most expensive mistake you makeDefine clear goals to ensure effective leadership development solutions that fit your budget.
How to Set Marketing Objectives and Goals (+Examples) | ClickUpSetting clear marketing objectives is crucial for organizational alignment and success in achieving marketing goals.
IT decision makers unconvinced of returns from AI investmentMany business leaders doubt the ROI of AI despite significant industry investments.
If You Want Your Team to Use Gen AI, Focus on TrustTrust in AI tools drives adoption and ROI.Deloitte's program increased trust perceptions significantly among consultants.
IT decision makers unconvinced of returns from AI investmentMany business leaders doubt the ROI of AI despite significant industry investments.
If You Want Your Team to Use Gen AI, Focus on TrustTrust in AI tools drives adoption and ROI.Deloitte's program increased trust perceptions significantly among consultants.
Council Post: The Secret To High-Performing Car Dealership Marketing: Attribution, Transparency And StrategyAttribution is key for automotive dealerships to maximize marketing efficiency and improve ROI.
How to Calculate ROI for a Project | ClickUpROI is crucial for measuring project profitability and making informed investment decisions.
9 Free ROI Templates to Track Returns in Excel & ClickUpROI is essential for assessing business project profitability and guiding investment decisions.Effective ROI templates help track projects, prioritize tasks, and optimize capital allocation.
How to Calculate ROI for a Project | ClickUpROI is crucial for measuring project profitability and making informed investment decisions.
9 Free ROI Templates to Track Returns in Excel & ClickUpROI is essential for assessing business project profitability and guiding investment decisions.Effective ROI templates help track projects, prioritize tasks, and optimize capital allocation.
Influencer marketing doesn't need more metrics - it needs more trust and collaboration between brands and influencersInfluencer marketing is crucial for brand strategy but faces challenges in measuring effectiveness and partnership dynamics.
Council Post: The State Of Influencer Marketing In The Hospitality SectorThe hospitality industry must now focus on targeted influencer partnerships rather than mass outreach for effective marketing.
Influencer marketing doesn't need more metrics - it needs more trust and collaboration between brands and influencersInfluencer marketing is crucial for brand strategy but faces challenges in measuring effectiveness and partnership dynamics.
Council Post: The State Of Influencer Marketing In The Hospitality SectorThe hospitality industry must now focus on targeted influencer partnerships rather than mass outreach for effective marketing.
Want a return on your AI investment? Open source could be the key to successAlmost half of companies report ROI on AI strategies, especially with open source tools.
With full speed ahead on AI investment, does ROI matter?The projected $1 trillion AI spending requires businesses to carefully assess the potential ROI to avoid unnecessary losses and maximize economic value.
Want a return on your AI investment? Open source could be the key to successAlmost half of companies report ROI on AI strategies, especially with open source tools.
With full speed ahead on AI investment, does ROI matter?The projected $1 trillion AI spending requires businesses to carefully assess the potential ROI to avoid unnecessary losses and maximize economic value.
AI is finally delivering bang for its buck, according to MicrosoftGenerative AI offers an average ROI of $3.70 for every $1 invested, with adoption rates significantly increasing among enterprises.
Making the business case for generative AIGenerative AI shows promise for high ROI but organizations struggle to quantify its business value in the short term.
Optimal Blue's Joe Tyrrell on deciding where to use gen AIOptimal Blue focuses on using technology to enhance customer ROI and solve real problems rather than simply automating existing processes.
OpenAI's SimpleQA tool for discerning genAI accuracy - right message, wrong messengerCIOs face challenges in ROI with generative AI due to issues of accuracy and reliability.OpenAI's SimpleQA is viewed with skepticism by enterprise tech decision-makers.
CIOs Guide to GenAI - DevOps.comFortifying AI ambitions can drive efficiency and competitive differentiation.
AI is finally delivering bang for its buck, according to MicrosoftGenerative AI offers an average ROI of $3.70 for every $1 invested, with adoption rates significantly increasing among enterprises.
Making the business case for generative AIGenerative AI shows promise for high ROI but organizations struggle to quantify its business value in the short term.
Optimal Blue's Joe Tyrrell on deciding where to use gen AIOptimal Blue focuses on using technology to enhance customer ROI and solve real problems rather than simply automating existing processes.
OpenAI's SimpleQA tool for discerning genAI accuracy - right message, wrong messengerCIOs face challenges in ROI with generative AI due to issues of accuracy and reliability.OpenAI's SimpleQA is viewed with skepticism by enterprise tech decision-makers.
CIOs Guide to GenAI - DevOps.comFortifying AI ambitions can drive efficiency and competitive differentiation.
Agile Training Has Proven Benefits. Do They Outweigh the Costs?Agile training enhances organizational capability, improving efficiency, customer satisfaction, and employee engagement, evidenced by real-world success stories.Key performance metrics are essential for evaluating the effectiveness of agile training and maximizing its benefits.Calculating the ROI of agile training is vital for aligning financial goals with project outcomes.
How To Calculate The ROI Of An LMSInvesting in an LMS can significantly reduce training costs and improve employee retention by offering easy access to training materials and tracking attendance.
Agile Training Has Proven Benefits. Do They Outweigh the Costs?Agile training enhances organizational capability, improving efficiency, customer satisfaction, and employee engagement, evidenced by real-world success stories.Key performance metrics are essential for evaluating the effectiveness of agile training and maximizing its benefits.Calculating the ROI of agile training is vital for aligning financial goals with project outcomes.
How To Calculate The ROI Of An LMSInvesting in an LMS can significantly reduce training costs and improve employee retention by offering easy access to training materials and tracking attendance.
An Email Marketing Guide to Drive Sales and Build LoyaltyEmail marketing is crucial for enhancing customer engagement and driving sales through targeted, personalized communication.
A $100,000 Email Series: ChatGPT Prompts To Make Sales From Your ListFrequent email marketing can significantly boost sales and revenue.
Master AI Email Newsletter Automation & Email Marketing with OmnisendEmail marketing is essential due to its strong ROI and effectiveness, made easier by Omnisend's tools.Omnisend simplifies email marketing with automation and segmentation, enhancing user experience and engagement.
An Email Marketing Guide to Drive Sales and Build LoyaltyEmail marketing is crucial for enhancing customer engagement and driving sales through targeted, personalized communication.
A $100,000 Email Series: ChatGPT Prompts To Make Sales From Your ListFrequent email marketing can significantly boost sales and revenue.
Master AI Email Newsletter Automation & Email Marketing with OmnisendEmail marketing is essential due to its strong ROI and effectiveness, made easier by Omnisend's tools.Omnisend simplifies email marketing with automation and segmentation, enhancing user experience and engagement.
How To Measure The ROI Of A Blended LMS And LXP SolutionA blended LMS and LXP solution can enhance learning engagement and drive business outcomes through targeted training and clear measurement of ROI.
How Sustainability Communications Performed in 2024The 2024 year-end report highlights significant ROI and engagement trends in sustainability communications to guide strategies for 2025.
Get more out of your webinars and virtual events with 24/7 engagement | MarTechOn-demand strategies can extend the engagement and ROI of virtual events well beyond the live stream.
How Sustainability Communications Performed in 2024The 2024 year-end report highlights significant ROI and engagement trends in sustainability communications to guide strategies for 2025.
Get more out of your webinars and virtual events with 24/7 engagement | MarTechOn-demand strategies can extend the engagement and ROI of virtual events well beyond the live stream.
Workday asks users to innovate while it is watching from the sidelinesCompanies must adapt quickly to constant changes driven by AI and geopolitical factors.Workday empowers companies with AI tools, but the onus is on the companies to lead the innovation.
When it comes to TV, advertisers shouldn't conflate effectiveness with efficiencyThe main challenge with TV advertising is efficiency, not effectiveness.
This Could Be Like Getting into Airbnb in 2012Low down payment loans increase investment opportunities.A ROI of 15% with just 5% down is highly attractive for new investors.
Should I Sell My 4% Interest Rate Rental Property?Investing in real estate offers significant returns including a 15% ROI with accessible financing options.
This Could Be Like Getting into Airbnb in 2012Low down payment loans increase investment opportunities.A ROI of 15% with just 5% down is highly attractive for new investors.
Should I Sell My 4% Interest Rate Rental Property?Investing in real estate offers significant returns including a 15% ROI with accessible financing options.
Strategies for improving security team efficiencySecurity efficiency is vital for enterprises to maximize digital investment value.
How to Create an Expense Report in Excel (Tracking Templates)Financial transparency is essential for effective budget management in businesses.
Analysis Reveals the Perfect Line Between Attention & ProfitConsumer attention is crucial for advertising profit, with a near-perfect correlation observed between attention and ROI.
Spotify coded music videos into spreadsheet to attract media planners. It workedSpotify Advertising transcends mere audio, demonstrating video capacities and a compelling ROI that captivates media planners beyond their usual ad platforms.
11 Top Video Marketing Trends for Ecommerce Businesses (2024) - ShopifyVideo marketing is vital for businesses, showing a high ROI and strong audience engagement through shareable content.
Enterprises still waiting for AI initiatives to pay offDespite enthusiasm for AI tools, deployment and ROI have fallen due to poor training data quality.
$6.2 Billion In Potential Savings Slipped Away Last WeekHow Should Investors Look at Rates Now?Investors can achieve high returns with attractive financing options.Turnkey property management is vital for maximizing profits and minimizing risks.
Proving physical security value across an organizationProving the value of physical security requires aligning it with business risks, presenting data-driven ROI, and building strong stakeholder relationships.