Louis Vuitton began his journey in 1854 by crafting train cases, which laid the foundation for an empire. His unique designs revolutionized travel cases with rectangular shapes and airtight compartments, making them popular among royalty.
The exhibition offers a comprehensive spatial narrative of the Maison's 170-year creative legacy, articulated through zones dedicated to history, craftsmanship, iconic design codes, and cultural exchange.
Our installation uses iconic Louis Vuitton trunks in a playful display that intuitively and instantly communicates the Maison's heritage and spirit of innovation.
"I can't believe I'm goin' dumb again, so many people tryna phone a friend, but I'm chillin' deep in the sauna/ Tryna get right (Tryna get right), I gotta get right (I gotta get right)."
"What he did that was so unusual is normally a company starts out with a garment and they build a brand around the garment. Virgil created a brand and then he proceeded to put products underneath the brand."
Real Madrid and Louis Vuitton's partnership embodies elegance and innovation, merging the worlds of sports and luxury fashion through their meticulously designed collection.
Titled the Louis Vuitton Virtuosity Collection, the new campaign is more than just a celebration of fine jewelry - it's a statement on creativity, precision, and evolving artistry.
"Saint-Tropez represents where it all began for us. The Culinary Community lets each chef thrive independently while upholding Louis Vuitton's high standards of care, creativity, and innovation."
...the capsule isn't simply about rebranding sportswear with high-end logos-it's a focused and cohesive range of apparel, accessories, and equipment crafted with an eye for detail and a nod to performance.