How American Designers Became the Stars of Paris Fashion Week
Briefly

How American Designers Became the Stars of Paris Fashion Week
"The biggest show of the season, in every sense, was Louis Vuitton, where the men's creative director is Pharrell Williams. A truly huge event, it was staged inside a mammoth plywood crate the size of a small stadium, where the cast marched around an elegant, raised and fully furnished apartment. The whole production was backed by a gospel choir attired in black professor's gowns at one end,"
"The most happening event of the whole week, and hottest ticket, was a multimedia show with performances by Mahmood and Latin Mafia in a judo stadium for designer Willy Chavarria, the Mexican-American current darling of the fashion world. Models Romeo Beckham, Erin O'Connor, and veteran Farida Khelfa (the witness when Nicolas Sarkozy married Carla Bruni) marched around Chavarria's Hollywood set encompassing a Cadillac, gym, boudoir, and cocktail bar."
American designers delivered a standout menswear season in Paris, with over half a dozen staging important shows, presentations and happenings. Louis Vuitton, led by Pharrell Williams, produced a monumental show staged inside a mammoth plywood crate featuring a raised, fully furnished apartment, a gospel choir in black gowns and a full orchestra. Willy Chavarria staged a multimedia event in a judo stadium with performances by Mahmood and Latin Mafia and a Hollywood set including a Cadillac, gym, boudoir and cocktail bar. Amiri converted the Carreau du Temple into a literary escape. Several American talents energized the Paris calendar and drew strong public and industry attention.
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