"A towering archive of savoir-faire, Louis Vuitton's installation showcases heritage through trunks, while a rotating globe symbolizes the brand's evolution and forward-thinking attitude."
"The experience is a dual installation that transcends being a mere exhibition, intertwining themes of tradition and transformation within the narrative of Louis Vuitton."
At the France Pavilion for Expo 2025 Osaka, Louis Vuitton collaborates with OMA / Shohei Shigematsu to present an innovative installation that fuses exhibition architecture and storytelling. This installation features two distinct experiences: the first is a tribute to craftsmanship, showcasing 84 stacked trunks that not only display the brand's history but also engage visitors through multimedia. The second experience transforms visitor interaction with a kinetic globe made of Louis Vuitton trunks, symbolizing exploration and reimagining the brand's legacy, reinforcing themes of love and evolution.
Read at designboom | architecture & design magazine
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