At Louis Vuitton, Pharrell Williams Looks to the Future
Briefly

"Pharrell Williams has grand designs for Louis Vuitton - and not just for your back. His Autumn/Winter 2026 show took place around an ergonomic wood and moulded glass edifice he named the Drophaus , presumably so-called because you can bung it anywhere and it's ready to go, like a pop-up Glastonbury tent but far more glamorous (and, indeed, expensive). Louis Vuitton is about travel,"
"Inside our crate, however, was pretty deluxe and delightful. William's pod-like, Le Corbusier -ean "machine for living in" sat in its own Louis Vuitton petit jardin (specially-scented by house master parfumier Jacques Cavallier Belletrud). The glass house was populated by furniture, designed by Williams too, and, of course, open-plan wardrobes full of his Vuitton clothes. What a dream house. Vuitton is one of those too - probably the most valuable luxury house on the planet."
Pharrell Williams presented an Autumn/Winter 2026 show staged inside a wooden freight crate and centered on a portable wood-and-glass Drophaus. The Drophaus functioned as a pod-like living machine with furniture and open-plan wardrobes scented by Jacques Cavallier Belletrud. The presentation linked Louis Vuitton’s travel heritage to domestic design and showcased clothing that refreshed classic house codes. The show referenced the enduring demand for Vuitton bags, notably the Monogram celebrating 130 years, and underlined a Timeless theme that balanced futurism with familiar, reinvigorated materials and reflective, traditional patterns.
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