In 2026, retailers are facing a major upheaval not only in how customers buy but also in who is actually doing the choosing. With the rise of AI agents, and social platforms continuing to blur the line between shopping and entertainment, capturing the customer's attention and proving that you are a trustworthy place to shop is going to become critical to continued success in retail. The common thread is trust.
At FIELD LAB, photographers can actually touch, test, and trust the gear before making decisions, addressing the need for proper testing of cameras with accessories.
"By bringing together our home furnishing expertise, products, and services with Best Buy's leadership in appliances and technology, we're creating a one-stop destination where customers can design their dream kitchen, storage solutions, or laundry space with ease."
We look forward to welcoming T Market to our already dynamic lineup and immersive experiences," Jennifer Kearney said, highlighting the distinctive retail concept and fresh experiences T Market will bring.
