Tm:rw is a futuristic retail concept in Times Square spanning three stories and 20,000 square feet. It features over 120 brands across interactive displays, including video games, karaoke, and high-tech gadgets. The space is notable for its innovative offerings, such as the world’s largest 3D retail hologram. Brands leverage Tm:rw to showcase products without maintaining physical stores, gaining insights into customer engagement through advanced tracking methods. Consumers are encouraged to participate actively in the shopping experience, making it distinct from e-commerce and traditional retail environments.
Tm:rw is a three-story, 20k-square-foot retail space in Times Square, designed to be a hub for founders, inventors, and visionaries shaping the future of retail.
Over 120 brands are showcased through interactive experiences, including video games, karaoke, and innovative gadgets like a $400 smart toaster and the world's largest 3D retail hologram.
Brands benefit from displaying high-tech products without maintaining physical stores, while obtaining data on customer engagement through Tm:rw's advanced tracking technology.
Tm:rw offers a unique experiential shopping environment that encourages participation, making it attractive to brands seeking to engage consumers amidst the rise of online shopping.
#retail-innovation #experiential-shopping #branded-experiences #technology-in-retail #consumer-engagement
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