#consumer-insights

#consumer-insights

Fran Westbrooks emphasizes the importance of authentic brand connections with diverse audiences and reshaping cultural marketing dynamics.

Evaluate the true necessity of product upgrades before purchasing.

The new Ninja Thirsti Max enhances capacity and carbonation but lacks new flavors.

Bottled iced coffees vary dramatically in taste and quality, with a preference for stronger flavors over overly sweet or watery options.

Technology can significantly aid older adults in aging in place, but adoption remains low despite their comfort level with its use.

Successful international expansion requires careful market analysis and consideration of product relevance based on localized demand and seasonal timing.

USDA's 'certified tender' label guarantees exceptional tenderness in beef cuts, offering consumers a reliable measure of meat quality beyond standard grades.

Choosing the right cash-back credit card can significantly enhance rewards earned on everyday purchases.

Starbucks drinks at Target are typically more expensive due to Target controlling pricing and lack of corporate deals.

Versed has evolved to reflect changing millennial skincare preferences with a rebrand and new products in response to consumer insights.

Air fryers are popular but their advertised capacities may mislead consumers, often not reflecting the usable cooking space.

Which?'s findings reveal the real usable capacity of air fryers is significantly lower than advertised.

Select reliable cars to manage wear from average annual driving of 13,930 miles.

Affordable brands like Honda and Toyota offer reliability without high costs.

High prices don't guarantee quality in car purchases.

Choosing the right athletic footwear brand can enhance comfort and performance beyond popular options like Nike and Adidas.

The plant-based food market is expanding, but not all products meet consumer expectations—specifically Everything Legendary's plant-based ground beef.

The clear glass TRUMFISK jar from IKEA is a top choice for versatile storage solutions in 2024.

Simple and functional organizers significantly enhance home spaces.

CTV and retail media are rapidly evolving with substantial ad spend growth, indicating a significant shift in marketing strategies.

Shoppable ads greatly enhance consumer purchasing experiences by reducing friction and accelerating the buying process.

Christmas chocolate tubs often contain fewer prized treats due to shrinkflation and distribution inequality.

Joanne Crevoiserat advises leaders to cultivate an insatiable curiosity about consumers to create meaningful products.

Many popular DIY home projects are not universally loved, with community members highlighting their frustrations and pet peeves about these trends.

Understanding your debt-to-income ratio is essential for securing a mortgage, as it is the primary measure of your repayment capability.

Jaguar's radical rebranding aims to attract a younger audience but risks alienating traditional customers.

Cyber Monday 2023 saw record online spending, affirming its status as the biggest shopping day ever.

Consumer behavior reflects inflation pressures, yet a willingness to spend on discounts and luxury items persists.

Matt Zaremba excels at integrating art and marketing through storytelling to create relatable and engaging campaigns for brands.

Consumers are increasingly willing to pay more for differentiated connectivity, especially with the rise of generative AI apps. CSPs can benefit from performance-based offerings.

Comparison of largest fast-food burgers reveals value, taste, and price as key considerations for consumers.

Burger King's Triple Whopper stands out for its taste and freshness compared to others.

Reddit is an excellent platform for sentiment analysis, providing rich user opinions to guide business decisions.

The Samsung Galaxy S24 FE offers a strong display and good value, appealing to consumers who want quality over premium features.

Ammunition price tracking can help consumers find affordable options in a fluctuating market.

.22 LR is the cheapest round but has limited capabilities for serious hunting.