How Google's Search Generative Experience Will Change Digital Marketing
Google's Search Generative Experience (SGE) is a new way to deliver search results, providing a snapshot of AI-generated results based on user searches.
SGE may result in fewer clicks on organic content, leading to a potential drop in web traffic of 15% to 25%. [ more ]
Google Unveils AI-Generated Search Results in New Era For Online Queries
Google is introducing AI-generated answers to online queries, called 'AI overviews', providing succinct summaries with links before traditional search results. [ more ]
ChatGPT turns a year old, marking a major milestone for generative AI
OpenAI's ChatGPT has had a transformative year, shaping various industries and raising concerns about intellectual property, misinformation, discrimination, and data privacy.
The success of ChatGPT is evidenced by its significant increase in web traffic, surpassing competitors like Google Bard and Character.AI. [ more ]