hismile and KFC Blend Flavor and Fun with Limited Fried Chicken Toothpaste KitHisSmile and KFC collaborated to create a Fried Chicken Toothpaste, blending self-care with fast food in a playful yet functional product.
The KFC x Burger King collab is a genius marketing moveKFC and Burger King end their rivalry with a collaborative BBF Burger, showcasing the potential of brand partnerships.
hismile and KFC Blend Flavor and Fun with Limited Fried Chicken Toothpaste KitHisSmile and KFC collaborated to create a Fried Chicken Toothpaste, blending self-care with fast food in a playful yet functional product.
The KFC x Burger King collab is a genius marketing moveKFC and Burger King end their rivalry with a collaborative BBF Burger, showcasing the potential of brand partnerships.
Creative Genius Alert: This Activewear Brand Just Tapped a Viral Creator to be the Face of Its New CampaignAuthentic moments on social media can become powerful marketing opportunities, as demonstrated by 437's collaboration with influencer Manana Arakelyan.
Calling All Cannabis Content Creators: Work with Silly Nice and Review Top Products | stupidDOPESilly Nice seeks cannabis influencers to help promote its brand and educate consumers amid advertising regulations.
New research unveils key strategies for influencer authenticityAuthenticity in influencer marketing stems from an evolving relationship among influencers, brands, and consumers rather than being an inherent trait.
Stop Hiring Influencers. Start Partnering With Them.Brands are shifting from viewing creators merely as influencers to treating them as collaborative partners in creativity.
Substack Introduces TikTok-Style Vertical Video Feed & Leaderboards - Lindsey GambleSubstack's Leaderboards facilitate brand collaborations by showcasing top publications and influencers.
Dash Social Spent Seven Figures Building Its Own Platform for Creator MarketingDash Social is launching a Creator Management platform to streamline brand and creator collaborations in influencer marketing.
Creative Genius Alert: This Activewear Brand Just Tapped a Viral Creator to be the Face of Its New CampaignAuthentic moments on social media can become powerful marketing opportunities, as demonstrated by 437's collaboration with influencer Manana Arakelyan.
Calling All Cannabis Content Creators: Work with Silly Nice and Review Top Products | stupidDOPESilly Nice seeks cannabis influencers to help promote its brand and educate consumers amid advertising regulations.
New research unveils key strategies for influencer authenticityAuthenticity in influencer marketing stems from an evolving relationship among influencers, brands, and consumers rather than being an inherent trait.
Stop Hiring Influencers. Start Partnering With Them.Brands are shifting from viewing creators merely as influencers to treating them as collaborative partners in creativity.
Substack Introduces TikTok-Style Vertical Video Feed & Leaderboards - Lindsey GambleSubstack's Leaderboards facilitate brand collaborations by showcasing top publications and influencers.
Dash Social Spent Seven Figures Building Its Own Platform for Creator MarketingDash Social is launching a Creator Management platform to streamline brand and creator collaborations in influencer marketing.
3 TikTok Trends Brands Should Be Tapping Into in 2025Brands should engage diverse creators to connect effectively with wider audiences on TikTok. Trends reflect a shift towards inclusivity in brand collaborations.
4 College Content Creators Share Their Secrets For Getting PR PackagesYoung creators can successfully pursue PR packages even without a large following by being proactive and reaching out to brands.
The business of Kylie JennerKylie Jenner's influence significantly drives media value and engagement in the fashion industry, showcasing her role as a vital collaborator for brands.
10 Tips to Receive PR from Brands as a Small CreatorFinding your niche is essential for engaging audiences and attracting brand partnerships in content creation.
What's the best way to use your creator budget?To optimize creator budgets, brands need to prioritize distinctiveness in their campaigns and avoid forgettable collaborations.
"Get used to it": 3 Korean artists on the importance of social media for creativesSocial media is a powerful platform for young creatives to network and commercialize their work.
3 TikTok Trends Brands Should Be Tapping Into in 2025Brands should engage diverse creators to connect effectively with wider audiences on TikTok. Trends reflect a shift towards inclusivity in brand collaborations.
4 College Content Creators Share Their Secrets For Getting PR PackagesYoung creators can successfully pursue PR packages even without a large following by being proactive and reaching out to brands.
The business of Kylie JennerKylie Jenner's influence significantly drives media value and engagement in the fashion industry, showcasing her role as a vital collaborator for brands.
10 Tips to Receive PR from Brands as a Small CreatorFinding your niche is essential for engaging audiences and attracting brand partnerships in content creation.
What's the best way to use your creator budget?To optimize creator budgets, brands need to prioritize distinctiveness in their campaigns and avoid forgettable collaborations.
"Get used to it": 3 Korean artists on the importance of social media for creativesSocial media is a powerful platform for young creatives to network and commercialize their work.
fromDesign Milk1 month agoBRANDT Collective + Norm Architects Elevate Everyday HardwareThoughtfully designed hardware transforms spaces into functional pieces of art, integrating aesthetics and utility through various distinct collections.
How David Beckham plans to win the $152 billion supplements businessDavid Beckham is launching a health brand called IM8 to offer a comprehensive daily supplement for health and longevity.
Do Football Fans Really Want to Be Fashionable?Kristin Juszczyk transitioned from DIY game-day merch to launching a fashion brand after Taylor Swift wore her design, showing the intersection of sports and fashion.
Freya Allan's Kingdom of the Planet of the Apes Premiere Look Is Sheer PerfectionFinding the perfect outfit can make a statement and tie into the event's theme, enhancing the overall experience.
Do Football Fans Really Want to Be Fashionable?Kristin Juszczyk transitioned from DIY game-day merch to launching a fashion brand after Taylor Swift wore her design, showing the intersection of sports and fashion.
Freya Allan's Kingdom of the Planet of the Apes Premiere Look Is Sheer PerfectionFinding the perfect outfit can make a statement and tie into the event's theme, enhancing the overall experience.
Bridging Offline and Online Retail With Kraft Heinz and Newell BrandsBrands should integrate online and offline strategies for seamless consumer experiences.Fostering internal collaboration is essential to address consumer expectations across multiple channels.
Connect With These Influencers at The 2025 NAMM ShowInfluencers enhance the NAMM Show experience by connecting brands and audiences, promoting a love for music products.
The Hello Kitty Rubik's Cube design has no business being this cuteHello Kitty's quirky collaboration with the Rubik's Cube highlights the merging of brands to appeal to diverse audiences.
984 Tempest NDX spacecraft is an intergalactic creation of the Porsche x Naughty Dog collab - Yanko DesignPorsche creatively engages young audiences through innovative collaborations, particularly highlighting their iconic 911 series.
How to Use Partner Marketing To Reach New Customers (2024) - ShopifyPartner marketing enables meaningful collaborations that create buzz, expand reach, and drive growth for businesses of all sizes.
Council Post: 12 Big Misconceptions (And Truths) About Partner Marketing CampaignsPartner marketing is complex, involving nuanced strategies and relationship dynamics, challenging even experienced marketers to optimize partnerships effectively.
How to Use Partner Marketing To Reach New Customers (2024) - ShopifyPartner marketing enables meaningful collaborations that create buzz, expand reach, and drive growth for businesses of all sizes.
Council Post: 12 Big Misconceptions (And Truths) About Partner Marketing CampaignsPartner marketing is complex, involving nuanced strategies and relationship dynamics, challenging even experienced marketers to optimize partnerships effectively.
Bodega's Matt Zaremba on How to Avoid Empty Calorie MarketingMatt Zaremba excels at integrating art and marketing through storytelling to create relatable and engaging campaigns for brands.
Maximizing Social Media Collaborations for Co-Marketing SuccessBrand collaborations leverage the strengths and audiences of two companies to enhance visibility and engagement on social media.
Silly Nice Seeks Innovative Brand Partnerships Across New York State | stupidDOPESilly Nice aims to enhance consumer experience through strategic partnerships as it expands its cannabis brand in New York State.
Maximizing Social Media Collaborations for Co-Marketing SuccessBrand collaborations leverage the strengths and audiences of two companies to enhance visibility and engagement on social media.
Silly Nice Seeks Innovative Brand Partnerships Across New York State | stupidDOPESilly Nice aims to enhance consumer experience through strategic partnerships as it expands its cannabis brand in New York State.
Platform Media Acquire Majority Stake Of The Good, The Bad & The Rugby - Podcaster NewsThe demand for multichannel content strategies, particularly in video, is increasing among brands and audiences.Crowd Networks is expanding beyond podcasts by integrating video, social media, and merchandise support.
Eric Wareheim's $1,500 Wine Fridge Is HereThe new Rocco wine fridge collaboration reflects a shift in luxury marketing towards engaging, absurdist themes rather than minimalism.
Tim Cook's other job | TechCrunchTim Cook's dual influence on Apple and Nike showcases strategic brand collaboration and leadership across industries.
Hennessy's LeBron James bottle collab is the booze brand's latest culture moveLeBron James's collaboration with Hennessy exemplifies modern marketing by leveraging social media and cultural relevance.
Chipotle used to joke about Spirit Halloween. Now they're working together.Chipotle is launching real-life Halloween costumes inspired by social media jokes, in collaboration with Spirit Halloween.
Hennessy's LeBron James bottle collab is the booze brand's latest culture moveLeBron James's collaboration with Hennessy exemplifies modern marketing by leveraging social media and cultural relevance.
Chipotle used to joke about Spirit Halloween. Now they're working together.Chipotle is launching real-life Halloween costumes inspired by social media jokes, in collaboration with Spirit Halloween.
Pearpop to Unveil Creator Marketing Collab Platform PAIRPearpop's PAIR platform enhances creator selection for brands, maximizing marketing investments through a data-driven vetting process.
REESE'S PUFFS Partners with Basketball Star Angel Reese for a Limited-Edition Collaboration | stupidDOPEREESE'S PUFFS is collaborating with basketball star Angel Reese to celebrate individuality and cultural relevance through limited-edition cereal boxes.
Kim Kardashian and Jimmy Fallon battle for beatsBeats by Dre creatively differentiates itself through innovative brand collaborations, engaging diverse audiences effectively.
Liquid Death's new flavor is . . . Hot Fudge Sundae?Liquid Death and Van Leeuwen collaborate on Hot Fudge Sundae sparkling water, continuing Liquid Death's trend of unique marketing stunts.
Ad of the Day: See what happens when Dua Lipa is given creative control of a Porsche spotSuccessful combination of pop star creativity with car brand messaging
Ad of the Day: Jack Daniel's changes its iconic t-shirt design for the first time everJack Daniel's collaborates with Wesley Joseph on a fresh, youth-focused ad campaign, leveraging its classic logo to connect with new audiences.
Ford lanza una nueva campana digital para sus 'Ford Focus Days' basada en Smart Targeting de Invibes - ExchangeWire.comFord Spain launched a digital campaign using Smart Targeting to reach urban professionals interested in buying a new car, enhancing ad relevance and customer experience.
Cannes Briefing: Sports hold full court at Cannes Lions 2024Sports take center stage at Cannes, intertwining with media and marketing, showcasing the significance of athlete insights and cultural influence.