You've got to have LA and New York to be able to do that, so what better place than in Soho? LA-native Davis started the brand in 2018 in his garage, heat-pressing his designs onto shirts and named his brand after the day when we celebrated the game, we played, and we hung out, and we watched matches, Davis said. The whole week's anticipation was up to that day.
The new Pokémon + 100 Thieves '25 Collection brings the adventurous world of Pokémon into the contemporary streetwear space with precision design, nostalgic artistry, and a dose of modern swagger. This second collaboration deepens the creative relationship between two cultural forces that, while rooted in different worlds, share an obsession with world-building, storytelling, and fan devotion. 100 Thieves continues to expand its influence beyond gaming, while Pokémon - a franchise built on evolution and adventure - brings an unmistakable emotional connection that spans generations.
Japanese streetwear brand FREAK'S STORE continues its run of creative collaborations by teaming up once again with the NBA for Fall/Winter 2025. This latest capsule bridges Japanese artistry with American sports nostalgia, creating a cross-cultural dialogue between two worlds that have long influenced global fashion. Known for its laid-back sensibility and deep appreciation for vintage aesthetics, FREAK'S STORE delivers a collection that celebrates both basketball heritage and Japanese craftsmanship in equal measure.
After turning heads with a Korea-exclusive debut earlier this year, adidas Originals and Thug Club are back with a full-scale global collaboration that fuses bold streetwear energy with athletic heritage. The upcoming collection, set to release worldwide on October 20, marks a decisive next step in their creative partnership, pushing both brands' aesthetics into uncharted territory. This time, the drop isn't just an experiment in fusion-it's a masterclass in reinterpreting tradition through a contemporary, rebellious lens.
The intersection of craftsmanship and culture takes on a new meaning this season as Flower Mountain and Raised by Wolves come together for a striking Fall/Winter 2025 collaboration. Merging Japanese precision with Canadian grit, this partnership fuses outdoor functionality with elevated streetwear design, resulting in a collection that feels both refined and raw. The capsule includes three limited-edition sneakers and a tightly curated apparel range-crafted for those who move seamlessly between city streets and rugged terrains.
In one of the most unexpected and exciting crossovers of the year, HUMAN MADE has announced its debut collaboration with Pokémon, merging streetwear heritage with pop-culture nostalgia. The announcement instantly sparked waves of excitement across fashion and gaming communities alike-two worlds that rarely intersect so seamlessly. Founded by NIGO, HUMAN MADE has long carried an aura of craftsmanship and authenticity, defined by its meticulous attention to detail and a love for vintage Americana.
ASICS continues to blur the line between performance running and contemporary streetwear with the release of the GEL-NIMBUS 10.1 GORE-TEX "White/Fjord Grey." This latest iteration reimagines one of the brand's most beloved silhouettes - the GEL-NIMBUS 10 from 2008 - outfitting it with cutting-edge weatherproof technology while preserving the nostalgic design cues that defined a generation of runners. The result is a sneaker that perfectly balances heritage and innovation, offering comfort, versatility, and all-weather resilience.
The streetwear brand is not just selling clothes. It is shaping an entire lifestyle. Streetwear is about more than looking cool. It is about identity, culture, and confidence. When you see someone in a Corteiz Hoodie or Corteiz Cargos, you instantly know they value style mixed with comfort. That is why the brand has become such a strong choice in the UK scene.
Converse is doubling down on one of the most versatile footwear trends of the year: the loafer. This time, the brand is reimagining the silhouette for skaters and style enthusiasts alike with the release of the CS Loafer II SK. Arriving in two distinct colorways - "Purple/Black" and "Beige/White" - this drop captures Converse 's knack for blending heritage design with contemporary streetwear sensibilities. The CS Loafer II SK is a continuation of the brand's push to expand its skateboarding line, giving the loafer a rebellious, functional twist. It's a shoe that nods to classic prep while planting itself firmly in today's style conversation, making it a must-watch release for anyone who wants their footwear to balance sharp design and everyday wearability.
Take it from someone who lives in New York City and tries to avoid jeans at all costs: you can absolutely wear track pants outside of the locker room. And why wouldn't you want to? With their flowy, wide legs and elastic waistbands, they're undeniably comfortable. Still, styling them for the right occasion can be tricky-but with the right accessories, you can sport them just about anywhere.
Streetwear has always thrived at the intersection of culture and community, and today, a new player pulls into the lane with serious horsepower. Young Psychos, a Vancouver-based brand built by and for car enthusiasts, officially makes its debut - and it's not just another logo-driven label. With limited-run drops, elevated craftsmanship, and a philosophy rooted in late-night garage sessions, Young Psychos is setting out to create apparel that feels as at home under fluorescent shop lights as it does on city streets.
TOMBOGO has never been just another streetwear label. The Bay Area-based brand, founded by designer Tommy Bogo, has consistently straddled the line between fashion, technology, and cultural commentary, building its reputation as a platform for creative expression and community participation. For Fall/Winter 2025, Bogo took that philosophy to New York Fashion Week, delivering a collection that felt more like a movement than a simple runway moment.
Luxury streetwear brand Ryoko Rain and the six-time MLS Cup Champion LA Galaxy have unveiled a six-piece capsule collection that redefines what it means to wear team colors. Launching September 20 in-store and online September 21, the collaboration merges the club's iconic identity with Ryoko Rain's narrative-driven design aesthetic, inviting fans to experience LA Galaxy 's legacy through a lens that is equal parts stylish and symbolic.
The centerpiece of the release is a deep black T-shirt featuring a bespoke graphic print of Lazarus 's five main characters. What sets the design apart is the meticulous use of a 15-color silkscreen process, a technique that ensures the vibrancy and precision of the original image are preserved. The layered colors capture glowing details with exceptional depth, giving the print a luminous quality that reflects the futuristic tone of Watanabe's anime.
Los Angeles' Family Style Food Festival has quickly become more than a gathering of chefs and food enthusiasts - it's now a proving ground for cultural mashups where the worlds of streetwear and dining collide. Returning on September 13, this year's edition leans fully into that reputation, delivering collaborations that feel as deliberate as a runway collection yet as playful as a food truck menu. It's a festival that turns limited-edition merch into a culinary experience, blurring boundaries between consumption, culture, and self-expression.
Few brands embody the cross-section of fashion and music quite like A BATHING APE® and 88rising. To celebrate the music collective's 10th anniversary, the two cultural powerhouses have come together for the 88rising x BAPE® 10 Years of 88 Collection - a full-scale collaboration that includes an exclusive capsule and a mixtape designed to honor a decade of fearless creativity. It's not just a drop; it's a cultural marker that ties together subcultures, sounds, and style into one electrified package.
In an unexpected yet inspired move, Japanese streetwear brand WIND AND SEA has partnered with the estate of Marilyn Monroe for a collaboration that merges contemporary design with the glamour of a timeless cultural icon. This exclusive release highlights Monroe's enduring influence across generations, reinterpreting her iconic image through a modern fashion lens. WIND AND SEA has built a reputation for pushing creative boundaries, often blending minimalism with bold graphics.
Partnerships in fashion always tell a story, and the latest one between Savior Worldwide and Paper Planes reads like a celebration of youth, ambition, and fearless self-expression. The two labels have teamed up on a capsule that captures the thrill of possibility - the kind that comes with chasing dreams and putting yourself out there. A Story of Collaboration and Momentum Savior Worldwide has been carving out its own lane for six years, building a reputation on pieces that merge streetwear energy with a polished edge.
Siegelman Stable has made a name for itself by merging equestrian culture with fashion, and now the label has locked in one of New York 's most iconic institutions for its latest project. After recently teaming with the New York Mets, the brand is back in the ballpark-this time alongside the New York Yankees. To mark the occasion, Siegelman Stable enlisted Yankees captain Aaron Judge to headline the new campaign, underscoring the collaboration's weight and reach.
Salomon continues to blur the line between performance gear and street-ready fashion with its latest release: the XT-6 and XT-WHISPER Iridescent Pack. This collection pushes past the typical seasonal drop, showing how functional footwear can flex just as much cultural clout as any collab. The stars here are the bold Black/Hollyhock/Plum Perfect colorways, which balance a dark, technical foundation with iridescent hits that demand attention under city lights or trail sun.
Pharrell Williams is keeping the pace relentless. Fresh off presenting his Fall/Winter 2025 Louis Vuitton Men's collection - where he linked up with longtime collaborator NIGO - the creative powerhouse slid another move onto the table: a brand-new sneaker with adidas, playfully dubbed the Jellyfish. The timing isn't coincidence either. Pharrell has been reasserting his influence across both luxury fashion and streetwear, and this latest drop shows how easily he shifts from one lane to the next without breaking stride.
Nike continues its momentum in reviving Y2K favorites with a fresh take on the Air Max Sunder. The latest iteration, the Nike Air Max Sunder "Realtree," introduces a bold camouflage aesthetic that reinterprets the late-'90s silhouette for today's sneaker culture. First unveiled in 1999, the Sunder was always unconventional, defined by its futuristic shroud and zipper-up closure. Now, its return takes on a rugged new identity that blends streetwear appeal with an outdoors-inspired design language.
Vans ventures into the clog format with the Future Clog, blending traditional Dutch design elements with a modern, minimalist aesthetic for a contemporary urban audience.
The Speedcat series made its mark by blending motorsport precision with streetwear swagger, resonating with fans who valued sleek design just as much as performance.