Born X Raised has collaborated with Fanatics for a unique collection featuring the New York Yankees and the New York Mets. This collaboration combines the brand's distinctive West Coast style with the legacy of two iconic East Coast baseball teams. The launch campaign focuses on New York's streets, showcasing local talents to represent the city's cultural landscape. The collection emphasizes minimalist designs with prominent team logos and a wearable color palette, effectively celebrating the essence and spirit of New York City.
Born X Raised has launched a collaboration with Fanatics for the New York Yankees and the New York Mets, merging West Coast street style with East Coast baseball pride.
The campaign for the collection showcases New York's streets featuring local creatives who embody the city's essence, avoiding celebrity reliance.
The collection consists of minimalist designs that feature classic silhouettes, leveraging monochrome colors for wearability, while integrating team logos with a cultural twist.
This collaboration captures the spirit of New York City, delivering a gritty yet stylish representation of its unique identity through fashion.
Collection
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