A&E Global Media Launches Brand Creative Studio Storyground

"With the launch of Storyground, we're further building upon our expertise as premium and innovative storytellers - deepening audience engagement and creating meaningful value for our partners. World-class talent choose our trusted brands as the home to tell their stories. That passion, mixed with purpose, is why audiences return to us again and again."

"Storyground effectively unites our creative, digital and audience intelligence, enabling us to deliver seamless storytelling across linear, streaming, social and influencer platforms - built to move at the speed of culture and drive measurable business impact. Together with our creator partners, we're crafting brand partnerships that are not only integrated, but will truly resonate."

"A+E Global Media stands at the forefront of the multiplatform media landscape, offering impactful reach and engagement across a diverse ecosystem. Our strength lies in our ability to seamlessly connect with audiences wherever they consume content, from traditional linear television to cutting-edge digital platforms."

A&E Global Media established Storyground, a new creative studio designed to collaborate with brands, partners, and creators on storytelling across multiple platforms including linear television, digital channels, and social media. The company partnered with creator Tiff Baira as ambassador for Lifetime to enhance the network's social media presence and digital reach. Storyground integrates A&E's creative expertise, digital capabilities, and audience intelligence to deliver cohesive storytelling that moves at cultural speed and generates measurable business results. This initiative builds on A&E's extensive portfolio, which reaches over 400 million households across more than 200 territories in 40+ languages, positioning the company to offer marketers comprehensive audience connection across traditional and cutting-edge platforms.

Read at TheWrap