Ad Results Media Hires R3's Stein To Accelerate The Future Of Audio - Podcaster News
Craig Stein joins ARM as SVP of Media Planning to enhance audio strategy and media planning amidst growing advertising spend.
Wondercraft and Frequency forge solutions for personalized ad campaigns
Wondercraft and Frequency's integration allows for scalable, personalized audio ad campaigns using AI tools that dramatically reduce time and costs.
AI Audio Studio Wondercraft Launches Automated Ad Personalization In Partnership With Frequency - Podcaster News
Wondercraft introduces Variations for personalized audio ads, streamlining production and campaign management for brands and publishers.
Paris-based music streamer Deezer chooses DAX for ad sales
Deezer has partnered exclusively with DAX for U.S. audio advertising to enhance its advertising capabilities and reach a diverse audience of music fans.
Sonnant has launched a Programmatic Marketplace Platform that revolutionizes audio advertising with unified publisher partnerships and enhanced targeting capabilities.
Sonnant and Barometer Dispel Unfounded Fears About Brand Safety - Podcaster News
Data and AI can overcome advertisers' unwillingness to invest in audio advertising.
Sonnant has launched a Programmatic Marketplace Platform that revolutionizes audio advertising with unified publisher partnerships and enhanced targeting capabilities.
Sonnant and Barometer Dispel Unfounded Fears About Brand Safety - Podcaster News
Data and AI can overcome advertisers' unwillingness to invest in audio advertising.
Australia's Audio Ad Industry To Reach Diverse Audiences At Scale - Podcaster News
Audacia Audio facilitates access to diverse international audiences for brands and agencies through scalable audio advertising solutions.
RAIN Notes: August 27
Frequent audio advertising listeners are more likely to spend on home improvement compared to TV viewers, with AM/FM radio showing notable sales impact.
Australia's Audio Ad Industry To Reach Diverse Audiences At Scale - Podcaster News
Audacia Audio facilitates access to diverse international audiences for brands and agencies through scalable audio advertising solutions.
RAIN Notes: August 27
Frequent audio advertising listeners are more likely to spend on home improvement compared to TV viewers, with AM/FM radio showing notable sales impact.
AdLarge signs Crystal Media Networks for ad repping
AdLarge's partnership with Crystal Media Networks aims to enhance audio advertising services and prepare for success in the 2025 market.
Budweiser turns songs mentioning the brand into targeted ads on Spotify
Budweiser's 'UninterruptAds' turns songs mentioning the brand on Spotify into targeted ads to reach users without interrupting music.
Odeeo hires Spotify executive James Cowan| App Developer Magazine
Odeeo hires industry veteran James Cowan for US expansion.
Digital audio ad revenue reaches new high for 2023 (IAB annual report) - RAIN News
It's noted that audio advertising, including podcasts and streaming services, continues to achieve strong growth amidst the digital advertising landscape.
RAIN Notes: Friday, April 12 - RAIN News
The launch of a disruptive podcast featuring interviews with award-winning television creatives.
The announcement of the 2024 IAB Podcast Upfront event with a hybrid format.
Triton Digital Partners With ID5 To Enhance Audio Targeting - Podcaster News
Partnership between Triton Digital and ID5 enhances audio advertising targeting and compliance with privacy regulations.
ID5's universal identifier ensures secure user identification in audio advertising, enabling better engagement with audiences.
Audio agency ARM looks to boost streaming buys in podcasting with its own audience buying platform
Brands can access customized audio solutions through ARM Pro for targeted audience purchasing.
ARM aims to optimize ad-buying by ensuring ads reach intended audiences in podcasts and streaming platforms.
Ad Tech Tools Tame Trepidation in new Veritonic study
Audio advertising is effective and should be a priority in media strategies.