#apple-tv

#apple-tv

The Paley Center for Media today announced the dates and first programs for PaleyFest LA 2026.

Apple TV+ additionally remains the home to "Friday Night Baseball" doubleheaders throughout the regular season, continuing a partnership that began in 2022 when the sides reached a seven-year agreement. There was some belief that Apple would opt out of their contract amid MLB's media rights shakeup, but the company will continue to be part of the league's identity going forward. Another possibility was Apple TV+ taking over MLB's "Sunday Night Baseball" package and Wild Card Series matchups.

The eight-episode series, titled "The Hunt" (Traqués in French), had been set to premiere on Apple TV next Wednesday, December 3, with a two-episode launch followed by weekly installments through the end of the month. But then last week, Apple quietly removed all the trailers, listings, and other promotional materials for the show from its app and website without explanation.

Just in time for the holidays, several major streaming platforms have begun Black Friday savings early for both new and returning customers. This includes big discounts on HBO Max, a Hulu and Disney+ bundle, and Apple TV, all running through Cyber Monday, December 1st. New and returning subscribers can lock in HBO Max's Basic with Ads plan for $2.99 per month (down from $10.99) for 12 months.

I was thrilled this week when Apple issued a press release announcing that its original film, F1 The Movie, starring Brad Pitt, would make its streaming debut on the company's video service December 12. But it wasn't the news about the movie that excited me. Rather, it was a small line at the end of the press release that quietly announced something else: "Apple TV+ is now simply Apple TV, with a vibrant new identity."

It looks like Apple's team is on a hot streak of brand identity refreshing lately. A month ago, Apple removed the "Plus" iPhone from its portfolio and substituted it with an Air model. A few months prior to that, every major operating system with a numerical identifier was uniformly updated to version 26. The next in line for the branding is the company's streaming TV platform: Apple TV+ is no more, and is being replaced by Apple TV. Why did Apple make the move?

significantly more than that

There's something about Laura Sharp and Simon Tavistock. Close friends since college, they share jokes that no one else understands and instinctively know how to make the other feel better. All of You from Apple TV+ walks carefully into this age-old premise, sweetly and with more honesty than typical Hollywood fare. It's messy and romantic and both deeply sad and deeply soulful.

The pursuit of culinary perfection has never been more accessible to viewers than it will be this October. Apple TV+ has just released the official trailer for "Knife Edge: Chasing Michelin Stars," an eight-part documentary series that promises unprecedented access to the emotionally charged, high-stakes world of fine dining. Set to premiere globally on Friday, October 10, this series offers food and beverage professionals and culinary enthusiasts a rare glimpse into what it truly takes to earn, maintain, or elevate Michelin star recognition.

"He joined the camera department," she said while appearing on TODAY on Sept. 11. "I thought, 'Why does that kid look so familiar?' Matthew's like, 'That's my son.' And I was like, 'Because he has your face. That's why.' But he was the camera intern. He was so great."

In the awards game, likability is paramount; voters vote for the shows and people they like best, which is why publicity departments work overtime to get their stars out in front of cameras during awards season, selling the best product they have: themselves. Apple TV+ has campaigned for The Studio as aggressively as any other show this year, which is how it ended up with 23 Emmy nominations, setting a record for a first-year comedy.

"Since its launch, Apple TV+ has expanded its deep library of hundreds of Apple Originals, with thousands of hours of premium programming across genres and brand-new releases weekly all ad-free," a spokesperson said.