fromVulture
21 hours agoThe Bright Side of a Studio Sweep at the Emmys
In the awards game, likability is paramount; voters vote for the shows and people they like best, which is why publicity departments work overtime to get their stars out in front of cameras during awards season, selling the best product they have: themselves. Apple TV+ has campaigned for The Studio as aggressively as any other show this year, which is how it ended up with 23 Emmy nominations, setting a record for a first-year comedy.
Television