"An Apple TV lets you replace smart TV software with Apple's cleaner tvOS, and it's more intuitive than using most smart TVs and other streaming devices. Apple's tvOS usually runs faster and more reliably, and it isn't riddled with distracting ads or recommendations. And there's virtually no learning curve for family members or visitors, something that can't always be said for DIY alternatives."
"Critically, Apple TV boxes are also an easy recommendation on the privacy front. The setup process makes it simple for anyone to ensure that the device is using relatively minimal user tracking. You're likely to use an Apple TV box with the Apple TV app or with an Apple account, which means sending some data to Apple. But Apple has a better reputation for keeping user information in-house, and Apple TV boxes don't have automatic content recognition (ACR)."
Smart TVs increasingly include advertisements, user tracking, and software-centric features that undermine privacy, simplicity, and reliability. Offline TVs and non-smart alternatives appeal to users who want local playback or less intrusive streaming. Non-smart TVs are now rare because manufacturers monetize TV operating systems, so alternatives include external streaming boxes, sticks, local media players, and network-isolated setups tailored to different budgets, skill levels, and rooms. An Apple TV box is recommended for most users because it replaces built-in software with tvOS, runs faster and more reliably, minimizes ads and tracking, and lacks automatic content recognition while allowing setup choices to reduce data sharing.
Read at Ars Technica
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