Marketing tech
fromThe Drum
4 months agoDisney marketing director Angela Affinita on the art of brand storytelling in 2025
Storytelling is essential for brands to connect with audiences amid a complex media landscape.
"Musical, happily married, financially secure, professional couple yearn to give your baby a lifetime of unconditional love, music, extended family, beautiful musical home, world travel, limitless opportunities, financial security, sports and so much more."
The Ad Tech Briefing is a novel newsletter that aims to provide deeper analysis and insights on the rapidly evolving ad tech landscape that mainstream media often overlooks.
The culture is reflecting a shift from the structured self-improvement of the 2010s to the messy decadence of the 2020s, encapsulated by the album Brat by Charli XCX.