#partnerships

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Music
Pitchfork
19 hours ago
Music

Billie Eilish Announces Massive Tour for New Album

Billie Eilish announced a new tour in support of her upcoming album and is incorporating sustainability measures into her shows. [ more ]
RAIN News
2 months ago
Music

Arabic pod platform Podeo partners with messaging app imo, massively increasing distribution - RAIN News

Podeo partners with imo for seamless podcast distribution
Podeo offers one-click connections for podcasters to distribute their content easily [ more ]
moreMusic
Fast Company
4 days ago
Business

Toyota, Nissan, and BYD highlight all the ways AI is built into their EVs

China leads in new-energy vehicle market growth.
Partnerships with Chinese tech companies are crucial for customer demands. [ more ]
Marketing
Digiday
6 days ago
Marketing

Why Cava's bid for brand awareness means prioritizing streaming ads

Marketers are focusing more on storytelling campaigns and brand awareness strategies in the competitive digital marketplace. [ more ]
Social Media Today
1 week ago
Marketing

X Showcases New Connected TV App

X is focusing on showcasing trending content with cross-device compatibility in its new app to drive engagement. [ more ]
Lindsey Gamble
1 week ago
Marketing

TikTok Partners with Ticketing Company AXS to Enable Artists to Add Links to Upcoming Concerts in Their Videos - Lindsey Gamble

TikTok partners with AXS for artists to sell concert tickets, expanding on efforts with Ticketmaster. [ more ]
Digiday
2 weeks ago
Marketing

Here's how some esports orgs are positioning themselves to withstand esports winter

The esports industry is recovering in 2024, with brands returning, but not all organizations withstand the challenges equally. [ more ]
Benzinga
2 weeks ago
Marketing

Your Next Weed Promo Could Go Viral: How CannaCribs Is Shaping Social Media With Influencer Marketing

Grow World pioneers cannabis influencer marketing, creating symbiotic partnerships for increased exposure and engagement. [ more ]
Aol
2 weeks ago
Marketing

Roblox taps ad-tech firm PubMatic to boost sales of video ads

Roblox is partnering with PubMatic to increase sales of new video ads, aiming to monetize the platform further.
Creators hosting video ads will receive a share of revenue from their experiences on Roblox. [ more ]
moreMarketing
innovation
Entrepreneur
6 days ago
Bootstrapping

Successful Businesses Have This One Thing in Common | Entrepreneur

Successful startups need a mix of business-minded generalists and technical experts in founding teams for innovation and growth. [ more ]
Axios
2 weeks ago
Artificial intelligence

Big banks are in a race to get AI right

AI investment and experimentation set some banks ahead, like JPMorgan Chase, Capital One, and Royal Bank of Canada. [ more ]
Digiday
1 month ago
Marketing

Digitas, Wpromote, Known and Critical Mass are 2024 Digiday Media Buying and Planning Awards finalists

Data-driven decision-making is crucial in successful media planning and buying.
Innovative partnerships and technologies can lead to significant improvements in campaign performance. [ more ]
Theregister
1 month ago
Artificial intelligence

Microsoft says AI alliances needed to compete with Google

Microsoft justifies partnerships in generative AI due to lack of vertical integration unlike Google.
Competition in generative AI is fierce, with Microsoft highlighting the need for alliances and innovation. [ more ]
RAIN News
1 month ago
Music

AI-programmed radio (HD) launches in Nashville, powered by Super Hi-Fi - RAIN News

AI technology in radio station programming
Collaboration between Super Hi-Fi, Xperi, and Cumulus Media [ more ]
moreinnovation
Social Media Today
1 week ago
Marketing

X Pitches Potential Ad Partners on New Opportunities

X is presenting a pitch deck to brands focusing on AI, payments, content, and ad performance to attract partners. [ more ]
siliconvalleyjournals.com
2 weeks ago
Business intelligence

Arcadia raises $50M to accelerate product innovation and fuel continued growth

Arcadia raised $50 million in a growth round to expand community solar and use AI for new energy data applications.
Funding from Macquarie and other investors will drive product innovation and support Arcadia's commitment to meeting demand and driving climate innovation. [ more ]
Investing.com Canada
1 week ago
Artificial intelligence

These are the 3 main avenues for Apple to monetize AI according to Bernstein By Investing.com

Apple is focusing on expanding AI expertise for on-device technologies. [ more ]
Investing.com
1 week ago
Artificial intelligence

These are the 3 main avenues for Apple to monetize AI according to Bernstein By Investing.com

Apple is heavily investing in on-device AI technologies and exploring partnerships with key players like Google, OpenAI, and Baidu. [ more ]
Investing.com Australia
1 week ago
Artificial intelligence

These are the 3 main avenues for Apple to monetize AI according to Bernstein By Investing.com

Apple is focusing on building AI expertise, exploring product integrations, and potential partnerships with companies like Google and OpenAI. [ more ]
The Verge
1 month ago
Artificial intelligence

Apple's WWDC 2024 is set for June 10th

Apple will focus on generative artificial intelligence at WWDC.
Apple could potentially open its ecosystem to all AI developers for deep integration. [ more ]
The Verge
1 month ago
Artificial intelligence

Apple's AI ambitions could include Google or OpenAI

Apple is in negotiations with Google for AI technology on iPhone
Apple is considering using OpenAI's ChatGPT [ more ]
The Verge
2 months ago
Tech industry

The Vision Pro is a computer for the age of walled gardens

The Vision Pro headset has limitations in terms of its capabilities and available content.
Apple's platform control and consolidation strategy has resulted in tensions with potential partners. [ more ]
BKReader
1 week ago
Brooklyn

BK Brooklyn Borough President Throws Big Brownsville Baby Shower

Community baby shower celebrates new and expecting moms in Brooklyn. [ more ]
Brooklyn Paper
2 months ago
Brooklyn

Later, skater: The Skatepark Project to bring two new skate parks to Brooklyn * Brooklyn Paper

New York City is partnering with Tony Hawk's The Skatepark Project to bring two new skate parks to Brooklyn in the next three years.
The project aims to bring better skating facilities and recreational spaces to the outer boroughs of New York City. [ more ]
Artificial intelligence
Digiday
2 weeks ago
Artificial intelligence

AI Briefing: Cloud giants' AI ambitions create new partnerships - and new competitive concerns

Google's Cloud Next event announced AI-related updates and partnerships emphasizing enterprise applications over advertising. [ more ]
TechCrunch
2 weeks ago
Artificial intelligence

Google Cloud Next 2024: Everything announced so far | TechCrunch

Google's Cloud Next 2024 event features new cloud updates focusing on AI, devops, and security tools.
Gemini introduces AI-powered tools for simplifying database management for Google Cloud customers.
Google emphasizes partnerships and AI integration in their security tools with new Threat Intelligence, Chronicle, and Security Command Center products. [ more ]
Silicon Canals
1 month ago
Artificial intelligence

Here are 6 mind-blowing AI tools from Europe you should definitely know about

European-based companies lead in AI innovation globally.
European-made AI tools like CleanUp.pictures and Live Chat have widespread global applications. [ more ]
TechCrunch
1 month ago
Artificial intelligence

Are OpenAI's deals with publishers edging out the competition? | TechCrunch

OpenAI partners with French and Spanish news publishers like Le Monde and Prisa Media to bring their content to ChatGPT users.
The Information reported that OpenAI is offering publishers between $1 million and $5 million a year for access to archives to train its AI models. [ more ]
Washington Post
1 month ago
Artificial intelligence

Silicon Valley is pricing academics out of AI research

Fei-Fei Li urges President Biden to fund a national AI research repository to bridge the resource gap
Scholars face challenges obtaining expensive computing power and data needed for AI research due to high costs and partnership reliance with tech firms. [ more ]
MarTech
1 month ago
Artificial intelligence

How the big holding companies are handling genAI | MarTech

Big ad/media companies have different strategies for integrating generative AI.
Agencies are transforming into tech brands by investing heavily in AI capabilities. [ more ]
moreArtificial intelligence
Ars Technica
2 weeks ago
Gadgets

The Pixel 9 reportedly gears up for satellite SOS support

Google is potentially working on incorporating satellite messaging feature into the Pixel 9, filling the gap left by Android manufacturers' lack of support. [ more ]
BuzzFeed
2 weeks ago
France news

32 Things You'll Want To Buy This Spring Simply Because You're An Adult And You Can

BuzzFeed provides independently selected recommendations with potential partnership compensation. [ more ]
Digiday
2 weeks ago
Marketing tech

Snapchat's relationship with publishers is still pretty complicated

Snapchat's recent staff shake-up has left publishers feeling adrift and confused. [ more ]
Exchangewire
1 month ago
Marketing tech

Teqblaze Announces Membership in the IAB Tech Lab as part of its Expanding Strategic Partnership to Advance AdTech

Teqblaze joins IAB Tech Lab to enhance advertising technology development and partnerships.
Membership in IAB Tech Lab provides Teqblaze access to resources for innovation and industry improvement. [ more ]
AdExchanger
2 months ago
Marketing tech

LiveRamp Revenue Bounces Back As It Reaches The Clouds | AdExchanger

LiveRamp reported Q4 profitability with a net income of $14 million, attributing success to cloud-based integrations and an improved macroeconomic environment
LiveRamp is focusing on partnerships with cloud operators like Google Cloud Platform (GCP), Amazon Web Services (AWS), and Snowflake to bring in new clients [ more ]
AdExchanger
2 months ago
Marketing tech

Criteo Profits Bounce Back, But There's A Tough Year Ahead | AdExchanger

Criteo reported strong profit growth with earnings of $62 million in Q4.
Criteo earned $1 billion in cash flow for the first time, an important benchmark. [ more ]
Noah Kagan
2 weeks ago
Growth hacking

Brutally Honest BUSINESS Advice (Part 1) - Noah Kagan

1. Choose partners wisely. 2. Learn personal finance crucial for business success. [ more ]
Social Media Today
3 weeks ago
Marketing

Snapchat Announces New Ad Analytics Partnerships to Help Improve Campaign Insight

Snap partners with Snowflake for marketing data cloud integration
Snapchat enhances privacy-centric measurement solutions through partnerships [ more ]
beehiiv Blog
2 weeks ago
Marketing

How Xembly Increased Qualified Leads and Site Visitors With beehiiv

Utilizing the right marketing channels is critical for lead generation and website traffic in 2024.
Partnerships with ad networks can save time, optimize strategies, and significantly increase qualified leads and site visitors. [ more ]
microsoft
The Globe and Mail
3 weeks ago
Artificial intelligence

Nikkei 225 Yen (NLF18) Quote

Microsoft made a significant investment in OpenAI, driving stock gains.
Microsoft diversified its AI investments by partnering with Mistral and other prominent firms. [ more ]
ReadWrite
2 months ago
Media industry

Microsoft announce new partnership with journalism organizations

Microsoft collaborates with news organizations to help them adopt AI tools and techniques.
Initiatives aim to make news gathering more efficient and sustainable while upholding ethical standards. [ more ]
Nieman Lab
2 months ago
Media industry

Microsoft, pushing generative AI in newsrooms, partners with Semafor, CUNY, the Online News Association, and others

Microsoft is launching collaborations with news organizations to adopt generative AI.
Partnerships include Semafor, the Craig Newmark Graduate School of Journalism, the Online News Association, the GroundTruth Project, and Nota. [ more ]
Ars Technica
2 months ago
Media industry

Microsoft in deal with Semafor to create news stories with aid of AI chatbot

Microsoft is partnering with media startup Semafor to develop news stories using artificial intelligence chatbots.
Microsoft is sponsoring a breaking news feed called 'Signals' as part of the partnership.
The partnerships with media organizations come as news publishers are concerned about the threat of generative AI to their businesses. [ more ]
moremicrosoft
TechCrunch
2 weeks ago
DevOps

Google bets on partners to run their own sovereign Google Clouds | TechCrunch

Major cloud providers are focusing on data sovereignty with the introduction of sovereign cloud solutions tied to specific regions or countries.
Google Cloud is emphasizing partnerships to offer sovereign cloud solutions while renewing its focus on data sovereignty. [ more ]
GameSpot
3 weeks ago
Video games

Xbox Adaptive Controller Gets Big Price Cut At Target For Circle Week

Xbox Adaptive Controller on sale for $80 at Target during Circle Week till April 13, exclusive to Circle members.
Xbox Adaptive Controller designed for gamers with limited mobility, featuring programmable buttons and compatibility with various hardware. [ more ]
New York Post
3 weeks ago
Web design

Paddy Cosgrave back as Web Summit CEO, refuses to comment on Israel 'war crimes' remarks

Web Summit CEO Paddy Cosgrave has returned after a controversy over remarks about Israel's actions in Gaza.
Cosgrave aims to focus on tech advancements and partnerships in his role as CEO of Web Summit. [ more ]
Lindsey Gamble
3 weeks ago
Marketing

LinkedIn Broadens B2B Advertising Offerings with LinkedIn CTV Ads & LinkedIn Live Event Ads - Lindsey Gamble

LinkedIn introduces CTV Ads and Live Event Ads for better advertising targeting.
Partnerships with NBCUniversal, iSpot, and Kantar enhance advanced audience measurement and brand lift studies. [ more ]
Kqed
3 weeks ago
California

Snow Survey Reveals Good News for Californians | KQED

Last snow survey in California reveals positive snowmelt outlook.
Yurok tribe restoring land returned to them in a unique partnership. [ more ]
Forbes
3 weeks ago
Marketing

Council Post: How Partnerships And Alliances Build Credibility In Marketing

Combining marketing with partnerships and alliances is a valuable strategy for successful business objectives.
The future of marketing involves collaborating with other departments and utilizing partnerships to amplify efforts. [ more ]
Social Media Today
3 weeks ago
Marketing

Snapchat Launches Advanced Partner Program To Help Build on Opportunities

Snapchat launches Advanced Partner Program for agencies to create new ad solutions.
Partners will receive personalized training, support, and tools for managing ads. [ more ]
TechCrunch
3 weeks ago
Marketing

Storiaverse launches a short-form storytelling app that combines video and written content | TechCrunch

Storiaverse offers a multi-format reading experience with animated video and written content.
The app targets graphic novel readers and adult animation fans, aiming to make reading more immersive. [ more ]
Digiday
3 weeks ago
Marketing

Adobe, Barkley, CNBC News + Salesforce, Samsung and Bloomberg are among this year's Digiday Video and TV Awards shortlist nominees

Focus on measuring results and ROI, successful partnerships, and emerging technologies.
Utilizing audience understanding for impactful campaigns and innovative strategies. [ more ]
TechCrunch
4 weeks ago
Startup companies

Learn startup best practices with Fidelity and others at Early Stage 2024 | TechCrunch

TechCrunch Early Stage event in Boston on April 25, 2024, provides startups with tools and knowledge.
Partners like Fidelity and Sand Technologies offer actionable guidance for fundraising and staff strategies. [ more ]
Medium
1 month ago
Scala

Why we bet on Scala at SwissBorg

Scala helped SwissBorg beat the average by leveraging its expressiveness and ecosystem.
Scala's scalability, coupled with partnerships with Scala-specialized companies, supported SwissBorg's growth. [ more ]
Niagara Frontier Publications
1 month ago
NYC food

Taste NY knocks it out of the park: Minor League Baseball partnerships across NYS bring local food & beverages to more than 1.2 million fans

Taste NY partners with five Minor League Baseball teams to showcase local food and beverages.
Partnerships with teams brought over $5.7 million in sales to New York farmers and producers in 2023. [ more ]
Bitcoin Magazine - Bitcoin News, Articles and Expert Insights
1 month ago
Cryptocurrency

Asia's MicroStrategy: Metalpha on Hedging for Sustainable Investing

Metalpha focuses on building a sustainable crypto ecosystem with effective hedging solutions.
Metalpha engages in partnerships with industry leaders like Antalpha and key organizations like Litecoin Foundation. [ more ]
Inside Higher Ed | Higher Education News, Events and Jobs
1 month ago
Education

The joy and challenge of working in student affairs

Student affairs professionals face challenges in providing holistic support for students amidst increasing costs and anti-DEI legislation.
Amelia Parnell emphasizes the importance of partnerships, finding solutions, and making a difference in students' lives during challenging times. [ more ]
East Asia Forum
2 months ago
Education

South Korea's higher education should make inroads in India | East Asia Forum

South Korea has transitioned from being an importer to an exporter of transnational higher education since the mid-1990s.
South Korean universities are increasingly focusing on digital education, overseas campuses, and collaboration with foreign institutions for global expansion. [ more ]
Chalkbeat
2 months ago
Education

A literacy partnership: A public school's teachers get phonics training from a nearby private school

A private school in Manhattan is offering a free phonics course to public school educators to help improve reading instruction.
The course is part of a larger effort to emphasize phonics in New York City public schools. [ more ]
Digiday
1 month ago
Marketing

The Home Depot rebrands its retail media network in pitch for ad dollars

Retail media networks hosting upfront-style pitches to secure ad investment early.
The Home Depot rebrands its retail media to Orange Apron Media, to open new ad opportunities. [ more ]
Marketing Dive
1 month ago
Marketing

Lyft deepens ad-targeting, measurement bench as in-app video launches

Lyft partners with Oracle and Nielsen to enhance ad targeting and measurement
Lyft hires Brian Irving from Meta as CMO to boost advertising revenue [ more ]
Adweek
1 month ago
Marketing

Disney's Streaming Ads Access Is Simpler in New Partnerships

Disney partners with Google and The Trade Desk to enhance advertising access on streaming platforms.
Launch of DRAX Direct aimed at simplifying ad buying and boosting effectiveness for brands. [ more ]
Digiday
1 month ago
Marketing

With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?

Successful partnerships between Hollywood and advertising are rare, like Ryan Reynolds' marketing agency.
Clashes between talent agencies and marketing consultancies, such as UTA and MediaLink, often end in public disputes. [ more ]
Digiday
1 month ago
Marketing

As cookies fade, more agencies make bets on consumer research panels - and their first-party data

Data repositories and refineries are vital as third-party cookies decline.
Partnerships like Disqo and Inscape's allow for deeper omnichannel behavioral research for advertisers. [ more ]
Digiday
2 months ago
Marketing

Bloomberg Media, MG OMD, UM and Woo are 2023 Digiday Awards Europe winners

Winners incorporated new technologies and partnerships into campaigns.
Focus on social media, tech engagement, and brand partnerships was key. [ more ]
GSMArena.com
1 month ago
Online learning

Spotify tries its hand at offering video learning courses

Spotify expands beyond music with educational video courses in the UK.
Users can access video courses from educational tech companies through Spotify, alongside music, podcasts, and audiobooks. [ more ]
Fox News
1 month ago
Privacy professionals

Would you trade your privacy for a free TV?

Telly partners with streaming and media companies like Spotify, Microsoft, and Nielsen.
Telly offers free 4K TVs in exchange for user data to generate revenue. [ more ]
www.theguardian.com
2 months ago
Privacy professionals

There are no serious safeguards': can 23andMe be trusted with our DNA?

Financial troubles and plateau due to one-time DNA ancestry test offering at 23andMe
Company broadening partnerships beyond GlaxoSmithKline to leverage DNA database and generate more revenue [ more ]
Practical Ecommerce
1 month ago
Marketing

New Ecommerce Tools: March 25, 2024

Checkout.com partners with Bolt for accelerated checkout
ParcelLab launches Order Tracking for Salesforce, Cirro Fulfillment integrated with Shopify [ more ]
Thedrum
1 month ago
Marketing

Dept Named One of Adweek's 100 Fastest Growing Agencies

Dept named in Adweek 100: Fastest Growing Agencies list with 149% growth
Dept's revenue grew by 500% in three years [ more ]
Berlin Startup Jobs
1 month ago
Berlin

Job Vacancy: Praktikum Marketing & Kooperationen (m/w/d) // Realtainment GmbH | Internships Jobs | Berlin Startup Jobs

ArtNights offers unique painting courses inspired by artists for creativity and enjoyment.
Marketing internship role at ArtNights involves developing strategies, initiating partnerships, and daily marketing support. [ more ]
Thedrum
1 month ago
Online marketing

Moat by Oracle Data Cloud and Anzu.io Team Up to Bring Measurement to Mobile and PC In-game Advertising Worldwide

Anzu prioritizes player experience and offers non-disruptive in-game advertising.
Anzu collaborates with Oracle Moat for ad tracking and viewability measurement, enhancing trust in in-game ad campaigns. [ more ]
Digiday
2 months ago
Online marketing

Amazon wants a bigger slice of the DSP ad tech market

Advertisers asked to go all-in on Amazon for programmatic ads
Amazon focused on expanding ad tech beyond its own media to other publishers [ more ]
www.housingwire.com
1 month ago
Marketing

Video marketing platform Roomvu launches in the U.S. - HousingWire

Roomvu partners with LeadingRE and Realty One to expand into the U.S.
Roomvu offers innovative video marketing solutions for real estate professionals. [ more ]
www.nytimes.com
1 month ago
Public health

In Hospitals, Affordable Housing Gets the Long-Term Investor It Needs

Affordable housing complex connected to healthcare
Health systems investing in affordable housing [ more ]
Harvard Business Review
2 months ago
Public health

Why the Tech Industry Won't Disrupt Health Care

Health care incumbents will be hard to displace, winners will be those that partner with digital tech companies
Some industries successfully fend off digital competitors and incorporate their innovations into their operations [ more ]
Bavarian Football Works
1 month ago
Bayern Munich

Bavarian Podcast Works: Postgame Show - Darmstadt 2-5 Bayern Munich (Bundesliga)

Bayern Munich won 5-2 against Darmstadt, keeping their slim title chances alive.
Discussion on Thomas Tuchel's impact on Bayern's defense, individual performances, and importance of Musiala-Müller partnership. [ more ]
Thesanjoseblog
1 month ago
Silicon Valley real estate

Downtown San Jose photo from the edge of SJSU

SJSU's close connection with Downtown San Jose is set to grow with new student housing and towers outside the campus.
Partnerships like the MLK Jr. Main Library show potential for further collaborations between SJSU and the city such as an AI program. [ more ]
Austin Monitor
1 month ago
Health

Central Health to spend millions on opioid abatement - Austin Monitor

Central Health to receive over $3 million from the state's opioid abatement trust fund this spring, with more funds to come over 18 years.
Central Health enriched partnerships and awarded contracts to expand psychiatric services, serving thousands of clients. [ more ]
Exchangewire
1 month ago
Marketing

Seedtag Appoints Marko Johns as UK Managing Director & International Head of Agency

Marko Johns appointed as Seedtag UK Managing Director and Head of Agency.
Experience and relationships key to Marko Johns' role in driving growth at Seedtag. [ more ]
www.housingwire.com
1 month ago
Business intelligence

Polly launches Lender Intelligence platform

Polly's Lender Intelligence platform enhances lenders' capabilities through data and analytics.
Polly collaborates with industry providers to streamline mortgage processes. [ more ]
Social Media Today
2 months ago
Business intelligence

Reddit Announces First Conversions API Partner

Reddit has launched its Conversions API to connect advertisers with trusted partners
The partnership with Tealium is an example of Reddit's commitment to empowering performance-focused advertisers with measurement solutions [ more ]
Eater Chicago
1 month ago
Chicago

Every Single Boka Restaurant in Chicago, Ranked

The journey of Lazy Daze Cafe's founder to becoming a successful restaurateur.
Key partnerships in Boka Restaurant Group's success. [ more ]
RAIN News
1 month ago
Podcast

Audioboom renews five podcasts representing 90-million downloads - RAIN News

Audioboom extended partnerships with top-tier podcasts for monetization and distribution.
Podcasts in the Audioboom Creator Network had 90 million downloads in 2023. [ more ]
Poynter
1 month ago
Media industry

Lachlan Murdoch sets expectations for the new joint sports streaming service - Poynter

The collaboration between Fox Corp., Disney, and Warner Bros. Discovery for a sports streaming service surprised many in the industry.
The new streaming service will offer a comprehensive range of sports programming from various channels, appealing to cord-cutters. [ more ]
WRBL
2 months ago
Media industry

Vice to stop publishing on website, lay off hundreds

Vice Media to lay off hundreds of employees and stop website publishing
Cost-cutting measures due to tough digital advertising market and changing news consumption habits [ more ]
BKReader
1 month ago
Design

NYU Opens AR/VR Studio at BK Navy Yard

NYU Tandon @ The Yard is a 14,000-square-foot AR/VR/XR facility in Brooklyn Navy Yard with advanced tools.
The studio partners with media/cultural institutions and offers production rental services. [ more ]
eLearning Industry
2 months ago
Marketing

Quarterly Business Reviews: A Must-Have Guide For eLearning Marketers

Quarterly business reviews (QBRs) are essential for eLearning companies to assess service performance and foster partnerships.
QBRs focus on showcasing value, ROI, and fostering connections among collaborating parties. [ more ]
AdExchanger
2 months ago
Marketing

DTC Brands Are Trying Email, Since Social Alone Won't Cut It | AdExchanger

Brands are shifting focus to email marketing post third-party cookie disappearance.
Partnerships like Wildgrain's with LiveIntent resulted in lower CAC and extended reach. [ more ]
Entrepreneur
2 months ago
Career

5 Hacks to Make Sure Your Business Partnerships Stay Intact | Entrepreneur

Partnerships should deliver tangible value for all parties and require a robust process.
Creators and entrepreneurs should be proactive in exploring partnership options for successful outcomes. [ more ]
Exchangewire
2 months ago
Marketing

Adform Bolsters UK Operations with Two Significant Manchester Appointments

Adform appoints Gary Humphreys and Martin Roberts as sales directors to boost UK growth and partnerships.
Gary Humphreys has over two decades of experience with Microsoft Advertising, while Martin Roberts brings expertise from Dentsu. [ more ]
Google
2 months ago
Artificial intelligence

How we're partnering with the industry, governments and civil society to advance AI

AI is a transformational technology with the potential to revolutionize various industries.
Partnerships and collaborations are crucial for ensuring the responsible development and use of AI. [ more ]
Retail Dive
2 months ago
Marketing

Affiliate marketing is a full funnel solution

Affiliate marketing offers an alternative avenue for marketers to drive conversions and enhance brand presence across the consumer journey.
Affiliate marketing allows brands to engage with audiences at all stages of the funnel and can help offset the costs of operating in other paid sales and marketing channels. [ more ]
Daily News
2 months ago
LA food

Taco Bell shares secrets about its 2024 menu, Nacho Fries, chicken nuggets and much, much more

Taco Bell previews new menu items for 2024, including Cheez-it Crunchwraps and permanent Nacho Fries.
The preview event, called 'Live Más LIVE', showcased new menu concepts and partnerships.
Nacho Fries will be returning with a new hot sauce and there will be tests of Tajin tacos, Twists, and a Freeze. [ more ]
Creative Bloq
2 months ago
Graphic design

It seems Adobe's given up on UI design (for now)

Adobe XD will remain in 'maintenance mode' with no major updates or investment.
Adobe has ruled out resurrecting XD or launching a new UI design tool, but is open to exploring partnerships in the space. [ more ]
www.nytimes.com
2 months ago
National Football League

N.F.L.'s Rapid Embrace of Gambling Creates Mixed Signals

The NFL has embraced the gambling industry and has forged partnerships with sports betting companies.
The league simultaneously promotes responsible gambling while allowing advertisements for sports betting. [ more ]
Family Handyman
2 months ago
Marketing

How To Grow Your Construction Business's Digital Footprint

Construction industry has been slow to establish a web presence, but it's now easier than ever to do so.
A strong digital footprint includes a website, blog, social media presence, and partnerships. [ more ]
beehiiv Blog
2 months ago
Marketing

Channel Marketing Explained: A Guide to Its Purpose and Potential

Channel marketing involves partnering with intermediaries to distribute and promote products.
Channel marketing allows businesses to extend their market reach and drive sales beyond their own capabilities. [ more ]
Social Media Today
3 months ago
Marketing

TikTok Announces Programming for Black History Month

TikTok announces programming and initiatives for Black History Month
Includes a cohort of #BlackTikTok Visionary Voices, a new grant program, and partnerships with Black Girl Ventures and Paramount Pictures [ more ]
San Francisco Bay Times
3 months ago
SF LGBT

Trailblazers in Business: The GGBA Story - Celebrating 50 Years of Excellence - San Francisco Bay Times

The Golden Gate Business Association (GGBA) is the first LGBTQ+ Chamber of Commerce globally and has played a crucial role in advocating for LGBTQ+ businesses.
The GGBA has a history of expansion and partnerships, broadening its influence and visibility. [ more ]
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