At Google I/O 2025, Google announced partnerships with Gentle Monster and Warby Parker to create smart glasses based on the Android XR platform. Following the launch of Android XR with Qualcomm and Samsung, Google aims to develop various devices through collaborations. Furthermore, the expansion of partnerships with Samsung includes creating a hardware and software reference platform for developers. Google showcased augmented reality concept glasses featuring Gemini AI, demonstrating various functions such as messaging and navigation. Select testers will receive units to provide feedback, enhancing product development.
Google is staking its claim in the smart glasses market, showcasing partnerships aimed at creating innovative applications with cutting-edge technology that rivals competitors like Meta.
The announcements at Google I/O highlight the company's strategic direction towards enhancing augmented reality through collaborative efforts, while focusing on user engagement and feedback for product development.
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