Recent innovations in ecommerce include AI-powered platforms and integrated services. Commerce.com, rebranded from BigCommerce Holdings, aims to enhance merchant solutions with data infrastructure and intelligent storefronts. A notable partnership between BigCommerce, Feedonomics, and Google Cloud introduces AI-enriched product data to boost merchant visibility. Rakuten has unveiled Rakuten AI, an agent designed to improve user interactions across various services within its ecosystem. These advancements highlight the growing reliance on AI in ecommerce operations and consumer transactional experiences.
BigCommerce has rebranded its parent company from BigCommerce Holdings, Inc. to Commerce.com, Inc., unifying BigCommerce, Feedonomics, and Makeswift for an era of agentic AI.
BigCommerce and Feedonomics have announced a deepened partnership with Google Cloud, where Feedonomics Surface will deliver AI-enriched product data directly to Google Merchant Center, boosting visibility across sales channels.
Rakuten has launched Rakuten AI, which enhances user experiences and streamlines interactions across various sectors, and it is free to use in all facets of the Rakuten ecosystem.
Commerce aims to provide merchants with data infrastructure and intelligent storefronts, and the vision includes AI acting on behalf of consumers for transactions.
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