#engagement-metrics

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Marketing tech
fromBusiness Matters
2 days ago

UK Marketing in 2025 - Is SMS making a comeback?

SMS marketing is resurging in 2025, delivering higher adoption, open and response rates, and superior campaign success compared to email.
Online learning
fromClickUp
2 weeks ago

How to Make a Training Video at Work | ClickUp

Well-produced training videos increase engagement, retention, accessibility, and measurable ROI when optimized for duration, engagement metrics, and content relevance.
#social-media
fromSocial Media Today
2 weeks ago

Meta Merges More Data Points into 'Views'

Instagram has shifted to using "Views" as its primary metric, replacing traditional engagement stats like "plays" and "impressions". This change aligns with Meta's focus on cumulative engagement data to provide a clearer understanding of content performance across its platforms. The deprecation of the "impressions" and "page fans" metrics simplifies the way users can analyze their reach and engagement on Facebook and Instagram.
Digital life
fromRAIN News
3 weeks ago

RAIN Notes: August 12

Amaze Media Labs is releasing YouTube Promotion Campaigns, a proprietary growth solution to drive video views, engagement, and subscriber growth on YouTube through targeted ad placements.
Podcast
fromeLearning Industry
1 month ago

10+1 Ways To Measure True Engagement In Digital Learning

Behavioral engagement includes tracking how often learners log in, how long they stay on a course page, and their interactions with quizzes and discussions, but doesn't necessarily equate to true learning.
Online learning
#email-marketing
fromMarTech
3 months ago
Marketing tech

Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What's Driving the Change? | MarTech

fromAWeber
3 months ago
Marketing tech

What Is CTOR? Everything You Need to Know About Click to Open Rate in Email Marketing

fromMarTech
3 months ago
Marketing tech

Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What's Driving the Change? | MarTech

fromAWeber
3 months ago
Marketing tech

What Is CTOR? Everything You Need to Know About Click to Open Rate in Email Marketing

#linkedin
fromThe Community Roundtable
4 months ago

Eight Ways to Improve Your Online Community Programs

Like a garden, an online community program needs care at every lifecycle stage, ensuring alignment with business strategies, budget needs, and resource allocation.
Online Community Development
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